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short and long term consequences of obesity
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Obesity has become the silent killer in American society. It is a risk factor for numerous chronic diseases including the four leading causes of death. Obesity can be linked to stroke, heart disease, cancer and diabetes, all serious health problems that can be fatal. Obesity is linked to 300,000 deaths annually in the industrial world (Flamholz, 2001). Often in society and in the medical community there exists a lack of understanding that obesity is in fact a disease and needs attention, otherwise the rates of many diseases will continue to climb.
Obesity has moved to almost epidemic status in America. There are an increased number of people in America that are obese. The percentage of people that can be defined as obese, those that are 20% above ideal weight, has jumped 30% in the last ten years (Rosenbaum & Leibel, 1998). With this increase in obesity America has seen an increase in all related diseases. Adult onset diabetes is now affecting younger and younger children is one example. Poor eating habits and lack of knowledge have helped to create these problems. Some of the other causes have to do with society itself. The structure of modern American society helps to create these problems. With people working longer and longer hours convenience food is often bought instead of healthy food. People often spend most of their workday sedentary and never have the chance to exercise. Advertising that people see tells them to consume high calorie foods. Then the next advertisement tells them how to purchase an ease fix to their obesity problems without having to do the difficult thing of changing lifestyles.
The link between cardiovascular disease and obesity has been well established. This major cause of mortality in our socie...
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Smith, G. D., Neaton, J. D., Wentworth, D., Stamler, R., Stamler, J. (1998). Mortality difference between black and white men in the USA: contribution of income and other risk factors among men screeened for the the MRFIT. Lancet, 351, 934-939.
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energy drink. In effect, it will help to freshen the brand image as well as creating entry barriers against other competitors (McDonalds, 2007). This strategy will eventually lead to the increase in market share and customer base.
...three needs onto which the emotional appeal of this ad was directed. Clearly, aside from its pop and hyperbolic effect, it also addresses the emotional side of the audience's perception to ads. The ad is not manipulative in nature and analyses the appeals depicted by the PowerAde. This is a good example of the influential nature of adverts in the general public and can be said that an effective advert must have the appealing nature to ensure that it has an impact in influencing the consumer buying behaviors. The overall appeal of the ad is sufficient and it basically stimulates our emotions in a profound way to challenge us to be successful and at the same time increasing the awareness of the energy drink. The belief that powered brand is the best energy drink is created and the best drink to use to attain ones optimal performance and be outstanding from the rest.
The small drink that promises big energy and alertness without have jitters plays a role in most teenage and adult lives. This 5- Hour Energy’s audience is multitasking, working professionals. The market demand has increased a tremendous amount since the product had hit the store shelves in the year 2004.
Bock, Stephen R. Symbols of Revelation. Mustang, OK: Tate Pub. & Enterprises, 2007. Google Library. Google. Web. 23 Jan. 2014.
While Solution-focused therapy is a combination of ideas from other theories, such as cognitive, communication, and crisis intervention. “It’s focus is of helping clients identify and amplify their strengths and resources toward the goal of finding solutions to presenting problems (Walsh, 2013).”
Lott, Jr. John R. More Gun Less Crime: Understanding Crime and Gun Control Laws. Chicago: University of Chicago Press, 2000. Print.
As stated in the case, “the market for energy drinks was growing; between 2010 and 2012, the market for energy drinks had grown by 40%. It was estimated to be $8.5 billion in the United States in 2013 [and] forecasts projected that figure to reach $13.5 billion by 2018” (pg 5). However, much of this market’s revenue -- 85% in fact -- is dominated by five major brands, while the remaining 15% is split between approximately 30 regional and national companies. (pg. 5). With this saturated market, it might not be best for Crescent Pure to enter as a completely new product to the industry, as there is the possibility that it will be squeezed out of the profit shares by more established brands -- especially if it is not properly secure in its identity. In addition, while the market for energy drinks appeared to be growing at an exponential rate compared to the market for sports drinks -- which increased only 9% in five years and would be at approximately 60% of the rate for energy drinks in 2017 (pg 6) -- the consumers appeared to be wary of partaking in the market for several reasons, which would potentially harm the reach of Crescent Pure. These concerns included rising news reports discussing the safety of energy drinks (pg. 5). Taking into consideration the data provided in the case that concerns reasonings of why consumers choose specific drinks over others, there
Rosen, Gary. "Yes and No to Gun Control." Commentary 110.2 (2000): 47. Opposing Viewpoints in Context. Web. 27 Mar. 2014.
Cultural Competence is important for many reasons. First, it can help develop culturally sensitive practices which can in turn help reduce barriers that affect treatment in health care settings. Second, it can help build understanding, which is critical in competence, in order wards knowing whom the person recognizes as a health care professional and whom they views as traditional healer, can aid the development of trust and improve the individual’s investment and participation in treatment. Third, our population in the United States is not only growing quickly but also changing, cultural competence will allow us as educators and healthcare workers keep up wi...
The term ‘product’ includes goods, services or ideas. Monster Energy drink is a tangible product (good) that is produced and marketed in such a way that helps to motivate consumer purchase. Attributes include product design, features, colour, packaging, warranty and service levels.
Obesity rates have skyrocketed within the last 10-20 years. This is in direct correlation with the diet and exercise habits of cultures. As cultures begin to incorporate different culture’s cuisines into their own cultures, the obesity rate starts to increase. This is most likely caused by their heritage history being accustomed to their culture’s cuisine history. Then diet and exercise come into play as well. We live in a time where technology has almost taken over our lives. In modern day, we can drive wherever we need to go, we do not have to walk everywhere anymore; we do not have to even go to the grocery store anymore because Amazon.com has now made their website into a grocery store in select parts of the country where we pick what we need online and it is delivered to our house. This program is set to go nationwide soon, and eventually globally. This is the epitome of laziness and why different cultures are becoming obese; especially America. Diet and exercise have almost become a thing of the past in America. Yes, there is still a large amount of humans that still exercise daily, but not the average American. The most active age group, worldwide, is 22-34 year olds with an average salary of $20,000 or less (Thompson 2013). Cultures such as the Native Americans, Mexicans, Chileans, and the culture that tops the list; Americans, are among the world’s most obese cultures (Downey 2011).
Solution Focused Brief Therapy is a unique approach to therapy that neither focuses on the past nor the future but on what is possible now. SFBT is a post modern approach to therapy that became popular in the 1960's and 70s based on the theory that posits small progress can lead to long term change. This approach was created by...creatorsThe clients and the counselor collaborate to establish realistic goals that can be reached in a relatively short period of time. The counselor works to create an environment where clients can be honest. SFBT believe that analyzing problems is not needed in the process of change. Behavior change is seen as an integral part of change in clients therapeutic process. Both the counselor and the client come together to create goals to incite a change in behavior.
Cultural awareness is defined as, “an in-depth self-examination of ones own background, recognizing biases, prejudices, and assumptions about other people” (Potter, Perry, Stockert, & Hall, 2013). Having biases can cause a person to act of have certain feelings towards a group of people without realizing it. To a person that does not understand a certain group or culture, some rituals may be observed as superstitious or odd, but to the participant that ritual may be of high importance or a way of healing (Ferweda, 2016). Understanding these practices and learning about why they are performed is a good way to prevent biased views. People from racially and diverse groups suffer with increased rates of illness and disabilities due to lack of healthcare access and education compared to other populations (Loftin, C., Hartin, V., Branson, M., & Reyes, H., 2013). One of the essential interventions to reverse this is education for nurses about how to achieve culturally competent care in the nursing profession (Loftin, C., Hartin, V., Branson, M., & Reyes, H.,
The beverage industry is highly competitive and presents many alternative products to satisfy a need from within. The principal areas of competition are in pricing, packaging, product innovation, the development of new products and flavours as well as promotional and marketing strategies. Companies can be grouped into two categories: global operations such as PepsiCo, Coca-Cola Company, Monster Beverage Corp. and Red Bull and regional operations such as Ro...
The mission of Monster Beverage Corp. is “to satisfy consumers' needs for superior quality and great tasting, healthy, natural and functional beverages. Our beverages will be positioned as an upscale brand and will often be marketed at a premium for competitive mainstream products.”