Driving down the highway there is a wide variety of vehicles on the road. Some vehicles may be recognizable and others may be new, but do people ever wonder about what the little symbol on the back of their car really means? Mazda, Ford, Hyundai, Toyota, GM, and Nissan, what do these brands truly stand for? The automobile industry is huge, and very few people ride the bus or a bike compared to the number of those that drive. This industry is diverse, but how does each treat diversity or the unique individual? Diversity can mean a lot of things such as, religion, race, disabilities, and or the opinion of an individual. Addressing diversity could be challenging for an industry of this size, but I believe the automobile industry addresses the individualism of its customers very well.
Some of the bigger names in the automobile industry include Ford, GM, Toyota, Nissan, Hyundai, and Mazda all of which clearly state their diversity initiatives on their websites. These are all brands most commonly seen on the road. Ultimately, each brand has a unique twist on individualism and diversity. Ford for example feels that addressing diverse aspects such as individual thought, race, faith, perspective, and gender will ultimately keep Ford at the top of the industry. Ford CEO Alan Mulally says, “The only way to satisfy diverse customers is to include their perspectives inside the company. This is especially true for Ford because we probably have the most diverse set of customers in the world.” In other words Ford believes that having a diverse workforce will ultimately help their appeal to diverse customers. Ford believes that allowing their workforce to join in on design, arrangement, customs, allows for a better feel from the person interest...
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...presents diversity. When browsing through the website GM provides several other diverse websites that either they support or web sites that talk about diversity within the community. GM is about being successfully able to provide for a diverse culture. On the other hand, I believe Ford is the least effective in addressing diversity. Unlike that of GM there is very little information about their ability to provide for a diverse culture. The CEO makes a statement, Ford makes sure that we the people understand that the employees within Ford are diverse and that have a diverse workforce represents a diverse community.
In conclusion, I believe GM to be most successful and effective when it comes to being diverse and supplying a diverse culture. Their initiative seems to be one of the strongest with bright ideas and new innovative ways to stay at the top of their game.
In the second article “Why is gender diversity so much easier than to solve than racial diversity”, Micah Singleton (2015) mentioned that most major companies had shown they are lack of gender diversity from the recent statistic. When asked them to change this situation, most of companies including Snapchat, GoPro and Uber were unresponsive and some of companies including Tesla and Netflix even declined. Using a specific example as logos, Singleton (2015) mentioned Airbnb who wants to improve gender diversity in the workplace as a good role to illustrate the approach that the company can make to increase gender diversity.
...ly manages diversity is critical as organizations attempt to attract, motivate, and retain employees from a workforce that is growing in variety and complexity. American business will not be able to survive if we do not have a large diverse workforce, because those are the demographics. The company that gets out in front of managing diversity will have a competitive edge.
Jefferson P. Marquis, Nelson Lim, Lynn M. Scott, Margaret C. Harrell, Jennifer Kavanagh "Managing Diversity in Corporate America, An Exploratory Analysis" Rand Corporation. Web. 29 June 2015.
When aligned with Organizational Objectives, diversity can be a powerful contributor to the organizations competitive advantage.” (Best practices page 9)
General Motors takes a very elaborate approach when it comes to diversity. Like most multi-national companies, GM seeks diversity in their workforce. But they don’t stop there. GM also acknowledges diversity in their consumer-base. In order to meet the varying needs of their customers, GM emphasizes diversification of all aspects of the company. A rather modern approach for diversity in an organization, but very appropriate considering the reputation and impact General Motors has around the globe. The Diversity focus areas for GM are as follows: customers, employees, communities, dealers, and suppliers.
Diversity is a highly important issue in today’s business, especially in a globalized company. Workplace diversity helps to get better solutions to business problems (Schawbel, 2012). When you have a group of individ...
The purpose of this research is to provide a substantial assessment/explanation/analysis of the degree to which the McDonald’s operates based on a universal cultural or whether it is most strongly influenced by the national culture of that country. The researcher will explain how McDonald’s uses diversity and organizational initiatives to contribute to the corporate bottom line. Finally, the researcher will evaluate the company’s bottom-line rationale for diversity initiatives.
There are many different forms of diversity that effect human behavior and the culture of companies. These many different values, skills and abilities, ages, and occupations will be a challenge for managers today to find creative new ways to incorporate each individual’s ideas into their business and to create a productive culture that values every form of diversity.
General Motors Company (GM) is one of the world largest manufacturers in the automotive industry today. GM value chain of activities include designing and engineering vehicles with state-of-the-art technology, research and develop new models and innovations, as well as creating effective marketing strategies to up sell and compete in its field of industry. With more than 212,000 valued employees working in 396 facilities, GM’s presence had spanned across six continents over the world. GM offers a comprehensive range of vehicle selections for its customers from electric and mini-cars to heavy-duty full sized truck as well as convertibles. Along with its strategic partners, GM produces cars and trucks selling and servicing its vehicle through many recognized brands such as Chevrolet, Buick, GMC, Cadillac,
In a world that has grown increasingly smaller due to mass media, world travel, and readily available information, the workplace has grown increasingly diverse in both gender and cultural aspects. Individuals no longer live and work within the confines of their geographic locations. At almost any position with any company the individual employee is a part of a larger world economy that harvests assets from the ends of the earth. Because of this, companies seek to capitalize on diversity to become more creative and flexible in their business models.
Diversity in the work place and the ideas from all its unique employees is crucial to enhancing the work environment and to boosting the company’s growth. Having a male dominated work place gives little room for outside ideas. In the article, Diversity - The Gift That Keeps Giving states that “According to Professor Roy Y.J. Chua, “The more your network includes individuals from different cultural backgrounds, the more you will be creatively stimulated by different ideas and perspectives...Importantly, these ideas do not necessarily come from the network members who are culturally different from you.” Having different perspectives give a company the upper hand when compared to other companies that only have similar minded employees working together.
Ford Motor Company current mission statement is “committed to provide personal mobility for people around the world”. With that in mind their vision is to become the world’s leading Consumer Company for automotive products and services. By improving everything they do, the company provide superior returns to their shareholders (Vision, Mission, Values).
Diversity within a company will benefit the company’s bottom line and help the company to keep the competitive edge (McCuiston, et. al., 2004). Improving the bottom line can be also be improved by retaining employees and improving customer service (McCuiston, et. al., 2004). So utilizing a diverse work group is very rewarding for the companies who implemented it correctly. The profitability that the company will see may not be seen on the front end, but the long term results will yield a better profit for the company by helping to reduce turnover rates, improving employee morale, and the recruitment of new
The researcher believes, in this fast-changing era, any kind of company or organization should be able to improve the quality of workplace diversity by having some important main factor to boost the new paradigm of a diverse workplace, such as:
Companies need to focus on diversity and look for ways to become totally inclusive organizations because diversity has the potential of harvesting greater productivity and competitive advantages. Managing and valuing diversity is a key component of effective human resource management, which can improve workplace productivity.