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About event management
Uses and advantages of festivals
About event management
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Introduction
Events nowadays, constitute one of the most exciting and fastest growing form of business, cultural development, and truisms. Festivals and events in general, are popular ventures to improve the tourism sector, indeed it is suggested that in this developed world, regions are looking to develop festival as a powerful tool to enhance cities and to reinforce also the identity.
Events are characterised for a temporary occurrence and uniqueness –planned or unplanned-, which makes them very appealing for the public and also is what makes them special and distinguish among the permanent institutions. Moreover, if a event doesn’t offer the customer something new or out of the ordinary, it become routine.
Going more deep into planned events, hallmark,and mega events are categorise as a planned public event, however they could be affected by unplanned events, due to their previous organisation with established programme, activities, marketing and sponsoring, etc. A cultural celebration could be presented in many ways, carnivals, parades, exhibitions, festivals and so on, which have different types interest. One of the more popular cultural celebration, and which this work is going to focus in, are festivals, its cultural management and how local community is involve. Festivals has this incredible quality, which has the condition to embrace a wide range of different cultural performance, not only entertainment and art but also sport and recreational even, among others.
Basis of Management
Festival have several management strategies that are needed in order to organise a successful event. This previous stage are taken by professionals or volunteer, corporation or nonprofit institutions. A full spectrum of opportun...
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...etz, D. (1997). Event Management and Event Tourism. (2nd ed.) New York: Cognizant Communication
Corporation.
Mackey, R. (2009) The influence of Claude Lévi-Strauss [Online]. Available at: http://thelede.blogs.nytimes.com/2009/11/03/the-influence-of-claude-levi-strauss/?ref=claudelevistrauss [Accessed: 21 October 2011].
NSW Ministry for the Arts (2004) Cultural planing guidelines for local government [Online] Available at: http://www.dlg.nsw.gov.au/dlg/dlghome/documents/information/CPG-final.pdf
http://www.cooperativa.cl/director-del-festival-sanfic-somos-un-hito-cultural-relevante/prontus_nots/2011-08-20/155442.html
La Tercera (2011), Festival recorrerá comunas de Santiago con cine móvil [Online] Available at: http://diario.latercera.com/2011/08/19/01/contenido/cultura-entretencion/30-80670-9-festival-recorrera-comunas-de-santiago-con-cine-movil.shtml
You can see that, why New Orleans is called Festival capital of USA. Though all the festival are for your enjoyment, but some of them are very popular. They are –
This report is aim to describe and analysis an event that held in NSW, named Country Music Festival Tamworth (TCMF). The TCMF is the Australia’s largest music festival and rated in the top ten coolest festivals (Destination NSW 2016). In this report, it will outline and analysis the planning intentions of the TCMF in regard to the goals, objectives, program, relationship between community and stakeholders, governance and event impacts.
Deb’s Event/Party Planning is a new venture or business arising that offers clients and customers a different avenue of planning an event with less stress, satisfaction, quality and cost. This paper will address the value proposition, competitive market, incentives, cash flow and strategies for protecting the brand or logo of Deb’s Event/Party Planning venture.
Strunk, William and White, E. B. The Elements of Style (4th ed.). Allyn & Bacon, Boston, MA, 2000.
Tamworth Country Music Festival (TCMF) is Australia’s largest music festival and one of the top ten music festivals in the world, attracting many visitors each year (TCMF 2016). This report will examine and outline the positive and negative impacts of this event and analyse the operational management to find out whether it has achieved the goals and objectives of the event and the satisfaction of stakeholders. The two methods the principles of sustainability and the triple bottom line will be use for evaluate the successful of this festival.
Rawlinson, J. (2013). Music Festival Tourism Worldwide - International - June 2013. Retrieved 02 28, 2014, from Mintel Report: http://academic.mintel.com/display/643783/
raj, R. (2013). Fiance and law. In R. raj, Events management principle and practice (p. 392). London: Sage publishers.
The aim of this essay is to carefully examine the existing resources of tourism within the destination their potential and weakness, SWOT and PEST analysis, statistics of tourist visiting and comparing those numbers and their demographic factors so on. Moreover the objectives of this essay is to discuss and me...
So, furthermore, it is quite easy to enter and exit the market however, brand loyalty can influence how well your event planning does in the industry. Thus, consumers tend to look at the level of knowledge, expertise, and experience many event planning businesses entails in order to differentiate one from other competitors. Therefore, you tend to see that many consumers generally base their decisions and choices on if they have utilized the services previously, does the company have a great reputation, is the company known for exceptional services and events, and does other consumers speak highly about the business. All these factors contribute to how well a company excels over its competitors in the market. Moreover, these attributes and qualities brings forth and bridge brand loyalty among its consumers and potential consumers looking for quality services and companies within the event planning business and causes many event planning businesses to stand out and reign supreme over others. All the more making it harder for other incoming event planning business to excel due to others in the industry have the upper hand when it comes to knowledge and expertise according to many
Also, you must decide the number of guests you would like to entertain. A good idea is to create a list of your guests. Organization plays an important factor is planning a successful ...
The job of an event planner is much more than hanging up streamers, laying table clothes down and checking the quality of the lights. Event planning requires tedious work and strenuous planning. Also called meeting and convention planners, they do everything involved with making sure these events go as anticipated. This includes, working with the client to choose a fabulous and affordable location, hiring quality caterers, selecting perfect entertainment, and even arranging lodging and transportation for attendees who are visiting from afar (McKay). The goal of an event planner is to make sure the event runs very much as anticipated, which includes multiple plans to combat what-if scenario, because no event will ever run exactly as planned.
In order to plan a successful event there are a lot of things that must be done to make sure that everything runs smoothly, no matter what the event may be. The International Event Management Body of Knowledge (EMBOK) Model allows planners to make sure they are getting every detail of their event planned in order to have a successful event whether it be a wedding, fundraiser, concert or business meeting. The EMBOK is important when it comes to creating a framework of the knowledge and processes that are used when planning an event. Events are all different which means they need to be customized to fit their specific goal and expectation.
After researching the impacts events have on regional development I have come to agree with the statement ‘The events industry is an effective and appropriate vehicle for facilitation of regional development’. The significance of this thesis is to critically discuss and demonstrate an understanding of the relationship between the events industry and regional development while also providing an understanding of the history of events and the increasing significance of the event industry in contemporary society. Real life examples from around the world are used to recognize and justify the event industry as part of the tourism sector and explore specific implications to event management. Various sectors of the events industry are identified and discussed to support the theoretical discussion on how the events industry is an effective and appropriate vehicle for facilitation of regional development.
Of course the impact depends on the goals, but most of the companies want events to be more than just an advertisement for their brand. If done well, events have the power for creating a powerful and lasting impression of all that the company can deliver. By allowing the people to get experience and interact with the company, product or service while participating in an event, you will be connected to potential buyers.
You’ve known some of festivals around the world, so where will you decide make your next trip? The above are just some of amazing, fun and crazy festival from all around the globe. Festivals are the key to open local cultures and will give you some enjoyable and fantastic travel experiences.