Commodification In Gatsby

760 Words2 Pages

F. Scott Fitzgerald’s novel The Great Gatsby (1925) is set during America’s economic boom which followed World War 1 in the 1920s. In this era, America rose in economic power and promised economic opportunity for all. However, contrary to his contemporaries, Fitzgerald does not construct his novel upon the glorification of the portrayal of its capitalist culture, but instead serves as a Marxist interpretation of this era. Through his characterisation of the upper class, Fitzgerald, builds his novel upon the central theme of the hollowness and superficiality of the upper class though his subtle use of commodification. Of the many examples of commodification within this novel, one of the most effective in supporting this theme is through Fitzgerald’s character construction of Tom Buchanan. To Tom, his view of the world is established in relation to his money and everything, including people, are commodities to him. This can be clearly seen through Tom’s relationship with women within the novel. Tom’s marriage to Daisy is a commodity, as his money and power is traded for her beauty, youth and social status. Tom also uses money and class to figuratively “buy” many of the women with whom he has affairs with such as Myrtle Wilson. Fitzgerald also characterises Tom to show ownership over the women he has relationships with, especially when it becomes apparent when Daisy and Myrtle, “[are] slipping from his control.” (119) Tom then responds with “hot whips of panic,” (119) showing that Tom sees these women as possessions. Tom’s commodified view of human relationships is further supported by his consistent choice of working-class women with whom his “marketing” of social status and wealth is most effective. Daisy’s affair with Gatsby is ... ... middle of paper ... ...,” describes the beginning of Gatsby’s chase, after a lifestyle and social status he is not part of, with the possession of Daisy as his final goal. To Gatsby, obtaining Daisy is the sign that he has truly entered the upper class and is the ultimate commodity which would allow, in Gatsby’s eyes, his “new money” to be laundered “old”. In summary, the characterisation used by Fitzgerald throughout this novel strongly supports the theme of the hollowness and superficiality of the upper class, and the idea that “you are what you own.” This novel shows how materialistic wealth is valued over morals by the upper class in the 1920s. Although this novel is a direct commentary of the social status of America during the post war economic boom, the ideals and social commentary are still relevant within our current society and thus makes The Great Gatsby, a definitive novel.

Open Document