COURSE WORK 4 RESEARCH METHODS
THE IMPACT EXTERNALISATION HAS MADE TO REDUCE CROSS-CULTURAL MISUNDERSTANDINGS BETWEEN CHINESE MNC`s AND LOCAL HUMAN RESOURCE IN SUB-SAHARAN AFRICA.
What role has externalization by Chinese MNCs played in limiting cross-cultural misunderstandings in sub-Saharan Africa?
According to the IMF China has the world`s largest purchasing power parity and as by 2015, it was the world’s second largest economy with growth rates averaging about 10% annually. This environment has generated the development of multinational companies which are keen to maximize their economies of scale and economies of scope through expansion and setting up in new countries. In view of that, Sub Saharan Africa which also has some of the fastest growing economies with a population slightly above 1billion and GDP growth of about 5% annually is perfect grounds for these MNC`s to setup. When such investments are put into effect, cross cultural misunderstandings are bound to happen due to the obvious facts that both parties are from different cultures more so that Sub Saharan Africa has multi ethnic groups which have unique cultures, languages and norms of their own. So in order for the MNCs to survive in the market, they have come up with various approaches to reduce the gap and effects created by the diversity and culture between them and the Sub Saharan human resource and market. One of these measures includes externalization through forming mergers and acquisitions of African firms in order to galvanize the differences that could affect business relationships between the two societies. The process brings the MNC`s closer to the African market and thus cutting down on the cross cultural misunderstandings that may arise. ...
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...o set up a theory and understand the topic better. This research is going to retrieve data through interviews, textual as well as archival data in order to acquire the information needed.
I will use triangulation in my research to investigate both the local and foreign employees in the merged and acquired firms. Am hoping to meet with some of these individuals in Uganda, my home country through my connections and friendships in most of these firms. In the process I also hope to use snowball sampling to widen my reach of individuals that I could observe. Therefore am hoping to meet with foreign and local branch managers in some of the firms, and also the ground level employees for interviewing to acquire data.
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