Corporate Social Responsibility Project
Mercedes-Benz is a leading Automotive Manufacturer throughout the world. Even though they are the best at what they do, they do not focus all their attention on only automotives, they excel in CSR and involvement in the community as a whole. They are always helping to develop and educate the future children of the world, as well as help people affected with HIV/Aids with education to keep a steady income and teach general skills. This is what sets them apart from the rest.
Broad Outline and CSR Strategy:
Mercedes-Benz are a leading automotive manufacturer. Key focus areas of Mercedes-Benz’ CSR are re-assessed annually to ensure that projects which they are involved in are focusing on the real needs within society. The areas at which they are focusing on at present are: Education and HIV/AIDS. CSR activities started during the establishment of its first production facility in South Africa around 60 years ago.
The Mercedes-Benz’ Reputation for great Corporate Social Investment (CSI) is well known and has evolved over the years to align itself with the governmental priorities and the King Code in creating an educated, empowered and economically independent community as a whole.
The focus of Mercedes-Benz on CSI emphasises the attitude towards sustainability in our communities. Project partnerships are developed with Companies which can add fundamental value towards the CSR project with the aim of creating practise models which can be replicated and can add value to more communities, which in turn will impact positively on society.
Corporate Social Investment. Accessed at: http://www.mercedes-benzsa.co.za/sustainable-development/corporate-social-investment (Online) 15 February...
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Image 1: http://showme.co.za/files/2011/01/mercedes-benz_logo_1.jpg
Image 2: http://www.mercedes-benzsa.co.za/uploadedImages/mbsa/Sustainable_Development/CSR/Education/Projects/St%20Anthonys%20option%202.jpg
Image 3: http://www.mercedes-benzsa.co.za/uploadedImages/mbsa/SustainableDevelopment/HIV_Aids/Truckingwellness.jpg
Image 4: http://www.mercedes-benzsa.co.za/uploadedImages/mbsa/Sustainable_Development/CSR/HIV_and_Aids/Ekukhanyeni%201.JPG
Image 5: http://www.sponsoranangel.org/images/template-images/random/sponsor-a-child-in-africa.jpg
Image 6: http://www.sponsoranangel.org/images/template-images/sponsor-a-child-africa-african-angels.jpg
Image 7: http://www.sacarfan.co.za/wp-content/uploads/2010/10/mbsa-export-1.jpg
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