In the last year, Corporate Social Responsibility became a very important part for the operators in the corporate event sector. CSR (Corporate Social Responsibility) was defined by MPI (Meeting Professionals International) as “[…]the responsibility of an organization for the impacts of its decisions and activities on society, the environment and its own prosperity, known as the triple bottom line of people, planet, and profit”. (n.d.) To reinforce the community and the marketplace, the market has to show responsibility, sustainability and transparent strategies. The strategic CSR application is used to figure out a sustainable and successful future for the business by including a solid business plan based on the triple bottom line. (MPI, n.d.). In particular, the corporate event industry, which is defined by Wiley as “An event sponsored by a corporation for the purpose of achieving specific goals and objectives such as entertaining customers, introducing and p...
... middle of paper ...
Morell, K. (2010) High-Tech Meetings [Online]. Available from:
MPI: Committed to improving our world. (n.d.) MPI [Online]. Available from
Musgrave, J. (2012) The Value of CSR in the Meeting Industry. Research Report: Meeting Professionals International.
Rogers, J. Musgrave, J. & Betts, D. (2013) CSR & Sustainability in the Corporate Events sector, 10 October [Podcast]. Available from:
Sustainable Event Solution (n.d.) BS8901 – What is it?. [Online]. Available from:
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- Enterprises lay high emphasis on corporate social responsibility instead of being profitable tools. It is essential for all the enterprises to focus on corporate social responsibility which can help the organization creates long-term sustainability for corporate success. More specifically, corporate social responsibility can be referred as a process which is aim to embrace responsibility for the organization’s actions. Moreover, it can have a benefit to the people who are regarded as stakeholders, like employees, consumers and communities, which is based on its activities.... [tags: Corporate social responsibility]
1485 words (4.2 pages)
- In the current time of growth and progression, individuals should know that how a business not only flourish but sustain itself. Making profit is one of the main targets of every corporates but it must not be the only one. When an individual builds a company in order to do business, they should be well aware of their contribution towards the society as well as their business and employees in it. It is total strategy of all. We should be able to realize every increment contributes of it. One of the major factors that affect a business is how well it participates in Corporate Social Responsibility.... [tags: Corporate social responsibility]
1000 words (2.9 pages)
- 1.0 BACKGROUND TO THIS RESEARCH Corporate Social Responsibility has increasingly become an important and integral part of the decision making of management and operations of corporations especially in the more developed economies in the world (Follows and Jobber, 1999).This owes largely to corporate scandals that continuously surfaced in various multinational companies. A few examples are the 2008 chinese milk scandal in the consumer food industry where 6 children died and 300,000 others fell ill, the Nike sweatshop scandal where human and working conditions were well below acceptable standards.... [tags: Corporate social responsibility]
1388 words (4 pages)
- As indicated by Crespo, M, et al (2005, p.1), client steadfastness and valuation for diverse administrations business is vigorously impacted by the Corporate Social Responsibility. It was observed that the CSR had much impact on shopper conduct. This was carried out by recognizing the different measurements of social obligation from the point of view of buyers and the force of each one measurement in the general development of social obligation. It is, then again, less demanding for purchasers or clients to store and get data in regards to the social obligation of an organization.... [tags: Corporate social responsibility]
2968 words (8.5 pages)
- For many years there have been discussions about corporate social responsibility (CSR). It is evident that individuals have been concerned with the way business conduct themselves when it comes to CSR and ethics. Not only what they can do with their products and services but what they can give back to society. Anita Roddick, founder of The Body Shop, talks about what should be most important. She states, “The business of business should not be about money, it should be about responsibility. It should be about public good, not private greed.” (The Body Shop, 2012) Most consumers look at the companies CSR and then decide if they want to eat, shop, or use their service or merchandise.... [tags: Corporate social responsibility]
1087 words (3.1 pages)
- Introduction A globally sustainable organization has the ability to meet the needs of present without compromising the ability of future generations to meet their needs. Organizations are getting more and more concerned with sustainability and corporate social responsibility. A sustainable organization always give importance to the economic, social and environmental benefits when doing business. Instead of only looking for economic bottom line such as profits and shareholder returns, global firms need to pursue a balanced set of “triple bottom line”, which consists of economic, social, and environmental performance, and satisfy the demands of all stakeholder groups.... [tags: Sustainability, Corporate social responsibility]
1541 words (4.4 pages)
- Today every company is putting the CSR as the forefront of their company’s mission statement, and Starbucks is leading in this area. As the company focuses on the triangle of reputation, organization and responsive integrity. This gives Starbucks a clear picture of the conditions and strategic presentation of which the company is engaged proactively in the CSR. Starbucks had invariably been learning from their day to day operations and has gained insights from companies that are heavily engaged in CSR.... [tags: Sustainability, Corporate social responsibility]
1000 words (2.9 pages)
- It’s been over two years since the Companies Act 2013 added rules related to Corporate Social Responsibility (CSR) in the form of Companies (Corporate Social Responsibility Policy) Rules, 2014. The fact that we have an act approved by the Parliament to this effect is in itself a commendable step for the world to follow. It must be appreciated that the law does a great job of ensuring corporates who are not doing as much in the space of social responsibility are bound by the law to do it; at the same time those who are already doing good work, are encouraged to do more.... [tags: Corporate social responsibility]
944 words (2.7 pages)
- CORPORATE SOCIAL RESPONSIBILITY [CSR] Activities of firms that add to social welfare, past what is required revenue driven amplification, are delegated Corporate Social Responsibility (CSR). The acknowledgment of CSR by business researchers and experts has a spotted history. While researchers bantered about the authenticity of CSR, shoppers and financial specialists grew clear inclinations for socially dependable firms. Huge enterprises, in expansive part, reacted emphatically, making CSR a critical component of vital administration.... [tags: Corporate social responsibility]
1055 words (3 pages)
- Corporate Social Responsibility is the responsibility that goes beyond economic and legal obligations. It focuses on acting ethically and contributing in a positive way to society. IKEA is an international company that has the capability to play a large role in different societies around the world. The company uses their CSR Report to effectively show whom they are, what they’ve done and what they plan to do in order to remain a successful brand and have a positive impact on the communities around them.... [tags: Corporate social responsibility]
1000 words (2.9 pages)