The Convergence of Personal Computers and Consumer Electronics

854 Words2 Pages
bulb-icon

Recommended: Future trends in computer technology

Introduction Consumer Electronics Shows (CES) are introducing product technology “convergence” between personal computers and consumer electronics industries (2004). In the past, there has only been enthusiasm, talks, and prototypes (2004). Today we have functioning product on the market that makes it a reality (2004). The giants in manufacturing computers, Dell, Gateway, and Hewlett Packard, made the brilliant transition into TV sells (2004). The most noticeable products are computer monitors and flat screen TVs (2004). Will this technology lead to failure? During the past ten years, computers have been increasing in there popularity across the board (2004). Over the years, the personal computer has become affordable for the general public. The popularity of the computer is not limited to one area of our lives. With innovation in technology, they can be found in our government, businesses, education, and most homes (2004). Billions of dollars have been invested to provide computers for personal use and for our various institutions (2004). The computer has not only been a luxury, it has quickly become a necessity. The rapid growth of the Internet has also contributed to the escalation of computer popularity. Merging personal computers with consumer electronics, there are concerns with this marriage. Statement of the Problem Manufacturers actually design products to be in use for a limited length of time (2011). Manufacturers developed this idea for the sole purpose of causing upgrades to the new purchases (2011). This concept may cause consumers to become fearful of these types of products and avoid them all together (2011). Consumers are concerned that their new TVs will be obsolete before the end of the year (2011). The ... ... middle of paper ... ... innovative technology, yes, the convergence of personal computers and consumer electronics, this technology is here to stay and blaze into the future. With customer demands, manufacturers’ research, improvements, and time, this technology gets an A. Works Cited Breen, B. (2003) Desire: Connecting With What Customers Want. Retrieved April 28, 2011, from http://www.fastcompany.com/magazine/67/desire.html Devlin, D. (2011). Computers and Education in America. Retrieved April 26, 2011, from http://writing.colostate.edu/guides/documents/standsum/com3a2a.cfm Mather, B. (2004). TV-PC Convergence a Reality. Retrieved April 27, 2011, from http://www.cbsnews.com/stories/2004/01/12/scitech/pcanswer/main592783.shtmlobvious Toeman, J. (2011). 5 Reasons connected TV Could Flop in 2011. Retrieved April 27, 2011, from http://mashable.com/2011/01/11/smart-tv-flop/

Show More
Related

  • Tivo Case

    1711 Words  | 4 Pages

    The market penetration of TiVo has been very poor. Fourteen months after its introduction only 0.04% penetration has been achieved out of the total of 102million TV watching population. This is also reflected in the poor revenue position of the company. Exhibit 3 shows that the company recorded a loss every quarter since the introduction of the product in September 1999 and has been getting worse.

    Read More

  • Hbs Tivo Case Analyais

    2172 Words  | 5 Pages

    TiVo's problem rests in its inability to convince consumers to change their television consumption habits. Improper targeting and positioning have led to an ineffective product, price-point and promotion strategy that has stranded TiVo in the chasm between the early market and the early majority.

    Read More

  • Is TiVo Inc. and Its Struggle to Find Success in The Market

    999 Words  | 2 Pages

    In this case study we will gain a better understanding of TiVo, Inc. and how it has struggled to find success in a market they are known to be the innovator. At this point there are very few television viewers in North American that do not know what TiVo does for TV viewing. However, most consumers do not know the history or struggles this company has been through since creating the product in the late 1990’s. After reading this case study it is clear the creators of the TiVo were visionaries but it is also clear they were not business people too. Sadly, this might be the eventual demise of the company that clearly had the market in the palm of their hand. We will examine some of their flaws and how TiVo might regain some of the momentum to become a profitable organization.

    Read More

  • Gome Electrical Appliances Case Study

    767 Words  | 2 Pages

    Gome Electrical Appliances: Competing for Channel Leadership tell us a story about the legendary development of Gome Electrical Appliances. Its low price sales strategy and the countermeasures toward the price control of the color television price alliance to maintain channel leadership. This case analysis identified two major problems of market strategies Gome took in the channel leadership battle, provided two recommendations, and then analyzed the feasibility of the recommendations.

    Read More

  • Cell Phones And Negative Essay

    1484 Words  | 3 Pages

    Unlike the past, technology is a big part of the global world today. The world is advancing in many different ways and technology is a big catalyst. As each day passes more technological advances are being put into effect. The Center of Technology states that “over just the last five years, technology has been rapidly changing and expanding in every field imaginable” (How Technology Has Changed Our Lives in the Last Five Years, 2013). With this in mind, it is difficult to fathom how much it will change in the years to come. In the past, many years of technology were implemented to change the rotary dialer phone to the “brick” cell phone. Changes now of days come faster than we can

    Read More

  • The Destructive Nature of Technology Exposed in Ray Bradbury's Fahrenheit 451

    660 Words  | 2 Pages

    Electronic components and their services have affected these worlds’ lives tremendously. Society has relied on it left and right to check ones answers or to answer people’s questions. Also, Inform them about the latest and greatest trends that come about; as well as instructing them on anything from how to tie your shoes to how to write a paper.

    Read More

  • Analysis Of LG Curved Oled Smart TV

    1628 Words  | 4 Pages

    LG Electronics, founded in 1958, is a Korean multinational corporation that produces a variety of personal and household electronic goods. In particular, LG established itself in Australia in 1997 and continues to offer “a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions.” LG sells high involvement products nationwide, but is more concentrated in metropolitan areas to cater to an environment that embraces luxury technological products. More specifically, one of LG’s more recent products, the Curved OLED Cinema 3D Smart TV (product 55EA9800), targets the high socio-economic members of society who live a luxury lifestyle and are seeking a flamboyant viewing experience. The acronym OLED, which stands for “organic light-emitting diode”, is essentially powered by excitation of electrons in fluorescent compounds on organic surfaces (i.e. OLED technology) (Tsujimura, T. (2012). OLED display: Fundamentals and applications. Hoboken, N.J: Wiley.). The overall market for the OLED Smart TV is not limited to brand loyalists. In summary, the OLED Smart TV will most likely target city-dwellers who earn approximately $90,000 or greater per year, watch television on a regular basis and are looking for an enhanced, flashy entertainment experience.

    Read More

  • Permission Marketing

    1310 Words  | 3 Pages

    Technology has also allowed customers to steadily increased their standards to expect the highest quality product no matter what they purchase. This means that consumers no longer have to invest nearly as much time investigating what products will meet their needs because all are expected to.

    Read More

  • Persuasive Advertising Analysis

    1022 Words  | 3 Pages

    In specific, the new technology within the television industry is the 4K TV. Just like cell phones, televisions are relatively new in the world, but I can 't think of one person I know in my life that doesn 't own at least one. Some people spend thousands of dollars on these things just to watch a movie with their family or a favorite show. Now why do we spend all of this money on yet another hunk of metal and glass? We do this because of the way these things are advertised. We see commercials for the brand new Samsung or Sony or LG television that is the first in its class or riveting viewers across the country, and in our heads we think," Well I want to be riveted, I want the first in class 4K TV." Advertisements are made to make us want things that we don 't have and a lot of the time, that we don 't need. Televisions are no exception to that. The funny part about this section is that we see these advertisements normally on the TV that we already own, but we have it set in our heads that we need the next step up. It 's amazing how these things work to make us go over the edge to have whatever is the newest thing on the

    Read More

  • Computer Innovation

    1241 Words  | 3 Pages

    Computers are changing the world as we know it, and they offer an exciting new way of working. The news represented a complete turnaround for the corporate giant. Microsoft Chairperson, Bill Gates publicly announced his company's new connection to the Internet. The announcement rang through the nation. Gates has consistently ignored the Internet in favor of desktop computing. So, with Microsoft's approval, computers kicked into even higher gear . The pace of innovation continues to astonish even those involved from the start. If one wants to find enthusiasm, intellect, hard work, and imagination; then computers is the place to be .

    Read More

  • The Computer Evolution

    2687 Words  | 6 Pages

    The computer evolution has been an amazing one. There have been astonishing achievements in the computer industry, which dates back almost 2000 years. The earliest existence of the computer dates back to the first century, but the electronic computer has only been around for over a half-century. Throughout the last 40 years computers have changed drastically. They have greatly impacted the American lifestyle. A computer can be found in nearly every business and one out of every two households (Hall, 156). Our Society relies critically on computers for almost all of their daily operations and processes. Only once in a lifetime will a new invention like the computer come about.

    Read More

  • Computer Technology And Its Impact On Computer Capabilities

    1202 Words  | 3 Pages

    The early 1980’s were the real turning point in the prevalence of personal computers for home usage. What was once seen as an elite level piece of machinery used for military operations and mathematicians alike had now become one of many tools created for home use. A computer’s accessibility had increased tenfold, becoming available and attractive to casual users and enthusiasts alike, allowing for a rapid evolution of every aspect of a personal computer. Enthusiast level magazines such as “Byte”, a series of magazines published by McGraw-Hill dedicated to the technological advances of computer capabilities and their components, heavily influenced this trend in making home personal computers more popular. Byte especially pushed the educational value and entertaining qualities of a computer. Byte really painted the personal computer as a multi-feature tool whose utility expanded far past computations, and into a multimedia platform for equal parts creativity and logic.

    Read More

  • Samsung Case Study

    1790 Words  | 4 Pages

    Samsung Electronics Company (SEC) began doing business in 1969 as a low-cost manufacturer of black and white televisions. In 1970, “Samsung acquired a semiconductor business” which would be a milestone that initiated the future for SEC. Entering the semiconductor industry would also be the beginning of the turnaround phase for SEC. In 1980, SEC showed the market its ability to mass produce. SEC became a major supplier of commodity products (televisions, microwave ovens and VCRs) in massive quantities to well known original equipment manufacturers (OEMs). For this reason, Samsung was able to easily transition into a major player in the electronic products and home appliances market (Quelch & Harrington, 2008).

    Read More

  • The Convergence Within Telecommunication

    1817 Words  | 4 Pages

    Convergence is when two or more things come together, so they are close a common ground between theories or phenomena. The convergence has a big impact on technology and the industry for many years. Convergence between broadcasting and telecommunications is growing a lot, and currently the regulatory in the market environment is on the way. In the 1960 to mass preference televisions, radio film and press wrote the following. ‘’ It is easy for those who hold answers for tomorrow to communicate with each other through the austere narrations of specialized media, Media can build bridges they can also make walls.’’ Many businesses switch to convergence because the service is a lot more effective within the businesses and also because of regulations from the EU. The two most important kinds of convergences at the moment are telecommunication and IT. Technology has changed massively over the decade information and communication technology. Around 4.5 billion people use a mobile phone globally; with the internet that has grown to include more than billion people and the high street broadband network reach more than 400 million subscribers. As Technology grows it plays...

    Read More

  • Are We Too Dependent On Computers?

    1261 Words  | 3 Pages

    From classroom activities to space flight and everything in between, computers are a vital part of daily life. Everything we do and every aspect of our life is affected by modern technology, like the computers. Computers let us dissect any sort of data. Computers make us reflect, hence we develop. Because of computers and the Internet, we can talk with individuals from diverse nations, and even see them via webcams.

    Read More

More about The Convergence of Personal Computers and Consumer Electronics

Open Document