Essay on The Consequences Of Fast Fashion

Essay on The Consequences Of Fast Fashion

Length: 1014 words (2.9 double-spaced pages)

Rating: Better Essays

Open Document

Essay Preview

The Consequences of Fast Fashion
Fashion is an outlet people use to express themselves. People anxiously wait to see what the next trends are as seasons pass by. We buy anything that doesn’t break a bank, people buy a $10 shirt just because it’s cheap and they might not even wear it, but it’s all right, since it wasn’t expensive. As harmless and normal as that scenario sounds, the fashion industry has created the harmful concept that is “fast fashion”, in which stores sell an abundance of extremely cheap trendy clothing and “where deliveries are small and often, with stock delivered twice a week, for instant-access fashion.” (Cochrane)
These stores persuade consumers through the means of television commercials, billboards, newspapers, and more ubiquitously use social media to make it seem as people need materialistic things to be happy.
But what is the true cost of that cheap $15 denim shirt really worth? Well, in Bangladesh, a major exporter of clothing can make it for $3.75 whereas the same shirt would cost $13.22 to make in the United States. Bangladesh workers have low wages and work in dangerous working conditions known as “sweatshops”. These sweatshops have lead to thousands of deaths in third word countries.
Not only does the fashion industry harm people directly, it’s also harming the environment. From the genetically modified cotton to the large number of textile waste people throw away each year. This causes pollution and toxic chemicals to be discharged into water. The effects of the fashion industry are often brushed off, but it can lead to destructive effects.

When browsing through H&M, Forever 21, and other retail stores, a $10 shirt isn’t that rare to find. ...

... middle of paper ...

... untreated, into nearby rivers, where it reaches the sea, eventually spreading around the globe. (Sweeny) Dyer toxics have contributed to undrinkable bottled water in many countries (Matthews)

Final Thoughts
The fashion industry is often thought of as a harmless, but that is certainly not the case. From the horrible working conditions and deaths of clothing factory workers, to the pollutants and toxic dyes discharged in water, the fashion industry has affected the world in multiple ways. It is important to think about the clothes we purchases. Do we really need it? Are we actually going to wear it? How many washes will it last? Instead of buying clothing just to catch up to the latest trends or simply because it’s cheap, one should think twice about the possible outcomes and the pain it has caused to people through out the world and support ethically made clothing.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

How Marketing Strategy Has Changed Within Fast Fashion Industry Essay

- An evaluation of how marketing strategy have changed within Fast Fashion industry —“a case study on Zara” Chapter1 Introduction This chapter introduces the research background of the present study. The first section is the statement of the problem containing the business environment, the developing trend and academic background of the study. Next, the specific research questions and hypothesis which are the basis of this study are presented. Last, the significance and limitations of the present research are followed....   [tags: Marketing, Marketing strategy, Fashion, Strategy]

Better Essays
981 words (2.8 pages)

We Must Promote Healthier Global Consumerism Within Sustainable Fashion Essay

- The initial meaning of wearing clothes is in a form of protection from various nature disasters, mankind will continuously crave for better practical clothing for survival. However, what if current methods of productions are no longer secured due to an energy (lithosphere) shortage. In the future, big manufacturers including fashion industries will face a dead-end situation of overproducing nonrenewable products. Nevertheless, weakening demand in apparel and textile can lead to serious economic recession since the global apparel market was valued at US$1.7 trillion in 2012 and employs approximately 75 million people....   [tags: Fashion, Sustainability, Clothing, Design]

Better Essays
1113 words (3.2 pages)

Unethical And Shop At Brands Like H & M And Forever 21 Essay

- I agree with the disposition that it is unethical to shop at brands like H&M or Forever 21. Around 80% of unwanted clothes end up landfills or incinerators. H&M and Forever 21 are known to share the similarities of selling cheaply made designer clothes that end up getting thrown away. This can have a detrimental impact on our environment. Americans are known to throw away 14 million tons of clothes a year, and if you were to calculate other countries like Canada, or Germany who also share the H&M and Forever 21 brand then those statistics would be even higher....   [tags: Fashion, Clothing, Fast fashion, Environment]

Better Essays
1038 words (3 pages)

Essay The Fast Fashion Business Model

- The Fast Fashion Business Model 1. What are the key characteristics associated with the fashion markets that support this model. The fashion industry is synonymous with rapid changes and for a company to have success in the fashion industry the organization needs to be fast and flexible. The nature of the industry is discussed in terms of its volatility, complexity and dynamism. Companies like Zara, the retailer H&M and GAP have to keep up with the every changing trends in the fashion industry....   [tags: Supply chain management, Fast fashion, Fashion]

Better Essays
1782 words (5.1 pages)

Fast Fashion On Our Environment Essays

- Fast Fashion “Fast fashion” is a term used by retailers for clothes that are taken from the runway and given to the masses in a short amount of time. Fast fashion is the reason why we are able to get trendy clothes for such a good price. Hearing all this you may think, “wow, this is a good thing” right. In reality what this means is that the people making these clothes have to work for longer periods of time for very low wages in horrible conditions. Also, fast fashion puts a strain on our environment because of all the waste it causes....   [tags: Clothing, Fashion, Fast fashion, Fair trade]

Better Essays
1399 words (4 pages)

The Impact Of Fast Fashion On The Retail Industry Essay

- Fashion is a word that can mean many different things. To some it means what models wear on the runway. To others, fashion means the clothing styles that people wear on a daily basis. A good place to start this discussion would be to define what Fast Fashion is; it is the rapid conversion of design trends into multi-channel volume. Fast Fashion may be the most significant disruptive in the retail industry today. Troublesome novelties, or product or services, that alter an prevailing market by presenting minimalism, suitability, convenience and affordability, have the most positive influence on a company....   [tags: Fashion, Clothing, Fast fashion, Retailing]

Better Essays
978 words (2.8 pages)

How Fashion Is Be Fun And Clothes We Wear Should Make You Feel Fantastic?

- Fashion is supposed to be fun and the clothes we wear should make you feel fantastic. But the fashion world changes fast and you are constantly bombarded with new styles, designs and trends. How can you stay in vogue in this ever-changing world. To help make getting dresses stress-free and fun, we’ve compiled a list of the fashion tips you should live-by every day. When you put these tips into action, you’ll stay stylish no matter what the occasion. Learn the dress codes The clothes you were are a form of communication....   [tags: Trousers, Dress, Clothing, Modesty]

Better Essays
869 words (2.5 pages)

Fast Fashion & The Impact of Technology Essay

- “In psychology time is a main term and it is defined as a happening of “then”, “now” and “later” (Bruzelius & Skärvad, 1992).” In the fashion industry, time is a crucial term and companies acting in this industry are constantly trying to get the fashion into the store and available to the customer in shortest possible time “(Barnes & Lea-Greenwood, 2010). Haute Couture The word couture is French and translates to sewing or stitching in English, Haute in French translates to high or elegant. Haute Couture is the highest art of fashion design....   [tags: fashion design, haute couture, fashion industry]

Better Essays
1448 words (4.1 pages)

The New Trend Of Fast Fashion Essay

- Title Living in a first world country has privileges that citizens around the world often considered luxuries. In the United States for example, citizens have well paying jobs that offer more than a comfortable living. According to cultural critic and advertising historian James B Twitchell, in the last fifty years Americans have doubled the amount of goods and services they consume. More astonishing is fact that the poorest fifty of society in America spends more than the poorest fifth did in the same fifty years....   [tags: Clothing, Fashion, Retailing, Advertising]

Better Essays
1229 words (3.5 pages)

Essay on Marketing Plan For Fast Fashion Products

- A failure to keep up with the fashion tastes and style of shoppers is another challenge for the brand. Shoppers complain fashionable clothing is reflected in the brands ads and websites yet fails to match in store offerings (White, 2014). Products being advertised may appeal to a younger target market M&S strives to cater to but they are not easily accessible (Neville, 2014). Last year the retailer was criticised for running out of clothing lines from their leading ladies campaign (Neville, 2014)....   [tags: Clothing, Fashion, Retailing, Online shopping]

Better Essays
983 words (2.8 pages)