I Concepts of Whole Foods Market to appeal to most appropriate type or resident
Whole Foods Market attracts customers with a variety of exquisite goods, highly unique commodity shelves, and a comfortable shopping experience. The high price that consumers pay also contributes to the sustainable development of the society. Some Canadians can run to several shops and compare prices to buy their daily necessities, but people would like to spend more money buying beef and poultry at Whole Foods Market. Almost all urban Canadians are aware that there are hormone-free, antibiotics-free, and in feeding process meats available at Whole Foods Market, since they try and protect "animal welfare". Some middle-class consumers think that eating such meat is much more humane, not considering the more expensive cost. In summary, a sensitive nerve point of the Canadian middle-class people is hit all of a sudden by Whole Foods Market due to its advocate of environmental protection, healthy and green food as well as high quality life. Customers who frequently visit ...
... middle of paper ...
...for this choice in advance. Considering the role of online sales and mature e-commerce sales and transportation channel of Toronto, middle-class people living in downtown can also enjoy his or her health foods from Whole Foods Market timely.
Ultimately, somewhere with a little distance from the affluent downtown neighbourhood is the best place for new Whole Foods Market in Toronto with wealthy, educated middle-class consumers as its main consumers. Decentralized branches of Whole Foods Market in suburb and downtown can launch targeted products according to local consumer tastes, but decentralized stores lead to the lack of uniformity with less scale effect. Whole Foods Market should think twice before locate its new branch in Toronto and continue to maintain high-end positioning and competitive differentiation as well as using e-commerce method to meet challenges.
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- I. INTRODUCTION Everybody that is in business is there to make a profit (some firms are just tax shelters) and there are only so many products and services available. What sets the competition apart is how they execute their business practices. This is where a mission statement becomes the “blueprint” for doing business. “The mission statement needs to be longer than a phrase or sentence, but not a 2-page document” (David, 2003). This document not only points the managers in the right direction, it also gives the employee a sense of why they are working for this company.... [tags: Whole Foods Mission Goal Analysis]
1327 words (3.8 pages)
- ... This idea brought attention to what people are consuming daily. Second merger happened one year after Wellspring Grocery’s success. Bread and Circus, a company that used to sell natural food and wooden toys, valued costumer’s opinion. Costumers were happy to shop in Bread and Circus. Its expeditiously expansion caught Whole Foods Market’s attention. In order to stable its market not only in Taxes, it decided to purchase Bread and Circus. Last, Mrs. Gooch’s, a grocery store that targeted on allergic reaction are famous on the west coast.... [tags: Malcom Gladwell's analysis]
1239 words (3.5 pages)
- Whole Foods The mission of Whole Foods Market is "to offer the highest quality, least processed, most flavorful and naturally preserved foods" (Nelson and Quick 352). The company uses rational decision making in merchandising and operations by employing a decentralized business structure. This means that ideas can be thoroughly processed and analyzed because decisions are made by people who will actually see the results of changes made. In addition, Whole Foods uses a regional organizational structure which allows the company to make decisions based on what works well in each of their eight regions.... [tags: Management]
707 words (2 pages)
- The Importance of Market Research: Whole Foods Marketing research is invaluable to an organization. The information that is gathered from marketing research allows the management team to make educated decisions. Market research tools are chosen for various reasons, it may be a financially feasible choice for the organization or the organization may be graced with the capability to use many different tools. This paper discusses market research and lists a few tools used by one of the world's largest retailers of natural and organic foods, Whole Foods.... [tags: Marketing ]
930 words (2.7 pages)
- Whole Foods’ John Mackey on Conscious Capitalism Businesses are good for society. This prevailing notion is founded upon the foundation that businesses help economies flourish by providing jobs, increasing tax dollars, creating growth in the form of more people and business. The economic impact businesses have on a society can be illustrated by the collapse of Detroit. Detroit filed for bankruptcy protection July 18, 2013 (Bomey, Snavely & Priddle, 2013). Detroit’s issues started with the automotive financial crisis in 2007.... [tags: business, economy, bankrupcy control]
1120 words (3.2 pages)
- Whole food has a track record of organic and natural food dating back to John Mackey’s college drop-out days which resulted in him getting employment at a natural food store. Renee Harding his girlfriend was attracted to the healthy food idea which led them to join hands in opening a restaurant called Safe Way including a health food store. Although they experienced financial difficulties, Mackey’s father invested $25, 000 which resulted in him urging organic local grocery owners to join. The strategy was a huge success which led to the first opening in 1980 of a Whole Food Market and turned out to be a success.... [tags: Organic food, Whole Foods Market, Whole foods]
847 words (2.4 pages)
- Strategy is the art of devising or employing plans or stratagems toward a goal (Strategy, 2010). Pearce & Robinson (2009) contend a strategy is the direction and scope of a company over the long-term as it attempts the competitive advantage in an effort to achieve the company’s overall objectives. In an effort to remain viable and as a leader in the organic food industry, Kudler Fine Foods (KFF) is exploring the possibility of expanding to other geographical areas and is seeking a growth strategy in order for the organization to sustain its success.... [tags: Business Analysis ]
1508 words (4.3 pages)
- Leadership and Discrimination in Croft Foods From my understanding Croft Foods have certainly demonstrated clear leadership in rather abstract terms. They have tried to reduce their production costs to an absolute minimum whilst attempting to produce and market as many products as possible. Klaus made effective communications with the employees and established the need to purchase new machinery which may have allowed the factory to work more efficiently and generate more profit. Leadership here was demonstrated by upper management conversing, with the factory floor directly, and making relevant employees aware of future developments, for example the fact that “further machinery is due to... [tags: Business Management Leaders Employment Essays]
2822 words (8.1 pages)
- Free-market Capitalism means that businesses are able to sell their product at whatever price they feel the market can sustain, allowing customers to buy products at a price they are willing to accept. The key to this market is price fluctuation; where pricing goes up or down to reflect supply and demand. The healthiest markets are those in which there are many producers competing for business and many consumers competing for the available products. This type of market minimizes the involvement of government, lessening regulations, unions, and trade barriers, allowing the businesses and the customers to decide which business will be successful.... [tags: Capitalism, Bill Gates]
1225 words (3.5 pages)
- 1. Describe the nature of the ‘exchange process’ which marketing facilitates in up to 100 words. The ‘exchange process’ is seen as the basic principle of marketing and involves the simple concept of needs and demands. In the world of marketing this can be any organization offering a product, service or even an idea. The customer then agrees to pay an amount of money for these goods. The whole exchange process works under the important condition that both parties value the goods offered by the other party to that extent that they are willing to fulfil the demands of the other party in return.... [tags: Business Management Studies]
803 words (2.3 pages)
- An Opportunity For Innocents : Illegal Or Undocumented Immigrants
- Billing Vs. Pearson 's Opening Statement
- The Stranger By Albert Camus
- Drug Rehabilitation And Treatment For Drug Offenders
- Determining Factors That Influence An Individual 's Health, Wellbeing And Quality Of Life
- The Formation Of A Concentrated Managing An Account Framework