Communication In Business: The Importance Of Business Communication

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Communication is the mutual exchange of understanding, originating with the receiver. It 's required that communication be effective in business due to its importance in the management. It also presents the basic function of management for instance in planning, organizing, staffing, directing, and controlling. Business cannot function well without effective and proper communication, which includes the continuous flow of information (Ellen, 2009). The response or feedback is integral part of business communication. Currently, organizations and companies have expanded and thus involve many people, who need to continuously communicate over various issues.

There are various and different departments and levels of hierarchy in the organizations. …show more content…

The regulations, policies of the organization and its rules need to be communicated effectively to the people working within and even those outside the company. It is regulated by particular rules and beliefs. In previous years, business communication was limited to only paper work, telephone calls among other means but currently, with the advancement in technology there is cell phone, video conferencing, emails, satellite communication to support business communication. Efficient business communication helps in creating the good will of an …show more content…

The reason is that they have different religions, participate in different customs, live different lifestyles, and depend on different approaches in business. Moreover, there are difficulties of multiple time zones, vast distances between offices, and different languages thus importance of being knowledgeable or understanding the diversity for effective communication. Successful communication in these new markets needs developing new skills and attitudes. These involve cultural knowledge and sensitivity, flexibility, patience, and tolerance. These are skills and attitudes that most of us require to polish and special communication training assists to deal with intercultural business transactions.

Businesses have for years been cutting costs and flattening their managerial hierarchies in response to intense global competition and other pressures. The flattening meant that only fewer portion of managers isolated decision makers from line workers. In traditional companies, informnation moved or flowed through many levels of leaders. In organizations where the lines of communication are shorter, decision makers respond more quickly to market

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