Introduction -rishon The Med-Aid is a non invasive diagnostic, low cost apparatus that can serve various industries. With quick and reliable results, the Med-Aid saves precious waiting time. Since the Med-Aid is cheap to produce, it could speed up processes in densely populated areas and in third world countries, allowing quicker diagnosis. Environmental Scan Political factors: - ministry of health is pressured for lack of queues. Economical factors: - cheap and quick. reduce overload Socio-cultural: - break down language barriers. Quick and stress free. Technological factors: - give a quick diagnosis from blood scanning Environmental factors: - proper disposal is required. Legal factors: - On your OHIP registration form, there will be a section for you to check yes or no for someone to use this product on you sometime in the future. Target Market Our primary business customers will be in the medical profession. Hospitals & Clinics to help them improve productivity by speeding up the waiting times in emergency rooms and help monitor vitals while patients are waiting. Paramedics to help them quickly get a reading on a patient before providing medical assistance. Rehab Facilities can use Med-Aid to monitor clients going through withdrawal or in danger of falling off the wagon. Police patrols to determine drug & alcohol testing for impair driving and assist in CSI investigations. Theoretically because our production cost is low the medical world is our market. From the small medical centres to World Without Borders. There are 126 Ontario ERs and Urgent Care Centres with an average of 4 - 6 hours of wait time. Total time spent in ER = the moment you arrive and register, to the point in which you are discharged ... ... middle of paper ... ...ct is assuring to other people that it is safe and easy to use. Making the individual unit small, this will make people who get uneasy with doctors (white coats syndrome) to be more relaxed while being treated. The software will have to be licenced to the business(s), and the coding will be encrypted to ensure maximum security to patients private medical information. Direct selling. Going to the potential customer instead of having the customer coming to us. Having an established webpage for our company and our product. Segmented purchasing discounts. (per order, Semi-annual ROP, etc) Works Cited http://highered.mcgraw-hill.com/sites/dl/free/0070974268/699962/Kerin_StudyCards_CH06.pdf http://www.health.gov.on.ca/en/public/programs/waittimes/edrs/default.aspx http://marketresearch.about.com/od/market.research.glossary/g/Behavioral-Research.htm
If we were to conduct a back-of-the-envelope calculation on the average time that patients wait before entering the care process, it would result in approximately one hour for the average time. We can calculate this by adding the time it takes for the nurse to perform the triage (about 2-3 minutes), plus 10 minutes for the administration entry (registration). Then we need to average out the amount of time it takes to for someone to be assigned based on the different degrees of emergency. I.e. the first degree is immediate (zero minutes), the 2nd degree wait time is approximately 20 minutes, and the third degree average wait time is about 120 minutes (2 hours). If we take the average of these three we get approximately 47 minutes and we can add that onto the 12-13 minutes prior to get an average wait time of about one
Because of the lack of organization with the health care providers in Canada, the wait times are too long and can cause serious complications to any condition the patient went in for in the first place. This situation of how the health care system can resolve wait times was brought to the government but they continue to ignore the proposals brought to them. It is possible to resolve the problems of wait times without extreme change and expenses in the health care system. The solution is to be found in the reorganization of the health care providers. Lack of assistance in the emergency room can make ones illness to become worse, therefore, causes the patient to be forced to wait in emergency rooms for an extended period of time and when they are finally seen by a health care provider, the outcome is very poor due to lack of registered staff, physicians and proper assessment(Goldman & Macpherson, 2005, p.40). The objective of this paper is to discuss and critically analyze the conditions of emergency waiting rooms. The specific issue this paper intends to explore is extensive and prolonged waiting times for patients accessing health care, patients who need urgent treatment and the vulnerability of elderly patients and children. With an in-depth critique of the barriers to health care and shortcomings of emergency rooms, strategies will be provided to enhance a health care system that makes it more accessible and efficient.
Robotic Surgery is an emerging technology that utilizes purpose-built robots to perform surgical procedures on patients. At present these robots are not autonomous, they are controlled by a surgeon at all times.
The advanced option makes things easier for the patients. Sometimes one may make a promise and fail to attend due to unavoidable circumstances including financial (Humphries & Eddy, 2000). In fact, when one promises something chances of fulfilling it becomes even slimmer. In the event the patient turns the next day and gets the physician, this improves the delivery. The patient would feel good when their day turns for the help for the clinic. The physician also would have more flexibility in their dealing. They would be dealing one case as it comes rather than waiting for the opportune time which may not finally come to happen. The backlog will be reduced. The most pressing issue and those which are not critical will be given the same attention under this system of advanced system.
Ambulances have been put out of service on average of 2-9 hours for an inter-facility transport.
According to the data, there is one are that the emergency department is under the state and national average which is the average time patients spent in the emergency department before being seen by a healthcare professional which was 15 minutes; however, the state average was 18 minutes and the national average was 21 minutes.
Emergency room physicians are on the front lines in a crisis, caring for everyone from trauma victims to sick kids. An ability to think quickly and care for a wide variety of patients makes them valuable assets at every hospital. It also brings some perks. When sudden illness or acute injury strikes, patients turn to hospital emergency rooms for immediate medical assistance. An ER doctor, or emergency medicine specialist, is a physician who diagnoses and treats illnesses and injuries in a hospital emergency room or other urgent care setting. Emergency medicine is a financially rewarding career, and it also comes with the reward of saving lives. ER doctors require intensive training to know how to shoulder their intensive responsibilities.
The ultimate goal of B2C marketing is to convert shoppers into buyers as aggressively and consistently as possible. B2C companies employ more merchandising activities like coupons, displays, store fronts (both real and Internet) and offers to entice the target market to buy. B2C marketing campaigns are concerned with the transaction, are shorter in duration and need to capture the customer’s interest immediately. These campaigns often offer special deals, discounts, or vouchers that can be used both online and in the store. For example, the goal of an email campaign for a B2C company is to get consumers to buy the product immediately. The email will take the consumer to a landing page on the web site that is designed to sell the product and make purchasing very easy by integrating the shopping cart and checkout page into the flow of the transaction. Any more than a couple of clicks and the customer is likely to abandon the shopping cart.
direct marketing: it means selling directly to the consumer through the mail, by telephone, or door-to-door. By having direct contact with the customer, the company knows what are the needs, the preferences, and then can effectively choose the kind of products it will sell in the Moroccan market.
“Wherever the art of Medicine is loved, there is also a love of Humanity,” says Hippocrates. This love is shown through the efforts of those who work and have worked to improve the medical field for so long to better the United States. Throughout the last one-hundred years the health of the nation and the state of our hospitals in the United States has become a big concern. As the people of the United States health decreases the need for an advanced medical field grows. The medical field is already very advanced and has advanced much in the last one-hundred years. The improvement of surgeries, vaccines, treatments, and everyday medicines are the main focus of the medical industry. When looking at the United States one would see that medical improvements have certainly changed the country for the better.
The term “direct marketing” excludes the "middle man" from promotion, as a company's message is provided directly to a potential customer. (Investopedia, 2010) Direct marketing is an advertising campaign that aims to gain an action (such as an order, a visit to a store or Web site, or a request for further information) from a group of consumers in response specific communication from a marketer. The communication may take many forms such as mail, telemarketing, direct e-mail marketing, and point-of-sale (POS) interactions. (searchcrm.techtarget.com, 2014).
Zero level channel (Direct selling) - Here the company directly sells to its customers. This can include selling door to door, selling via the internet or via company owned stores. Zero level channel can be very efficient in case on highly technical products where customers have to be explained about the product and marketing and sales go hand in hand. Heavy engineering products are a relevant example for this. It is also very efficient in case where service is also provided along with a product and hence direct interaction becomes unavoidable. Industrial goods which include B to B also rely heavily on this.
much power for their everyday life and can we gain the trust from doctors and support. Medical centers have evolved from simple basic health care centers to a more scientific technological, bureaucratic systems teamed up with a medical industrial complex business. this is to get the confidence and the security of the people so they could feel comfortable and secured. this is a industry for doctors to benefit from the trust of the people and power of treatment. There is much power in doctors so they could convince the people or the society to trust them more. So they can see everything is getting well and not getting worse. They are trying to expand their business and production of treatment but,
Two recommendations for promoting direct-sales through consumer and the business; One is to offer incentives to its customers and second is to motivate the business to promoting its products by advertisements, establishing sales competition for employees, participating in conventions, and by endorsing franchise of its products to retail stores.
The conversion of online searchers or online customers into buyers by researching or marketing for customers through interaction, thereby simplifying the customers of consumer process of finding the products they wish to buy. Secondly, the increase in cross-sell by charming or pleasing the customers by upgrading the quality of the manufactured goods which is one of the factors that are not originally implemented and thirdly, creating successful relationship between customers.