Chick-fil-A Evaluation The term “fast-food” is usually distinguished by food served very quickly to a customer by drive-through or carry-out. Fast-food restaurants are highly associated with low-cost and malnutrition foods with brief consumer and employee interaction, and below average cleanliness based on restaurant health inspection reports. Chick-fil-A has changed the usual perception of fast-food restaurants. Rather than burgers and potato fries, Chick-fil-A serves chicken sandwiches and waffle fries. Chick-fil-A also shows their appreciation for employee to customer relations, rather than ignoring the social aspect of serving customers when operating at a fast pace. Chick-fil-A’s menu selection, customer interaction, and clean eating …show more content…
Eating at a restaurant that smells or looks filthy can be disturbing. Many other fast food chains don’t prioritize cleanliness, but Chick-fil-A goes above and beyond requirements in regards to a sanitary eating environment. Experiencing good food in a clean atmosphere is essential to the customer’s experience at a restaurant. If you want to enjoy your food in a clean eating area, then Chick-fil-A restaurants are sure to provide that. Another way Chick-fil-A brings the ultimate customer experience is having employees greet customers with smiles as if they appreciate their presence and choice of …show more content…
The biggest downfall of Chick-fil-A is the fact that on Sundays they are never open. Chick-fil-A is family owned restaurant built on Christian beliefs that discontinues all business operations on Sundays. Others suggests that the fact that Chick-fil-A reserves a day out of the week for religious purposes over the temptations of monetary value is rare in the food industry and therefore is highly respected. Chick-fil-A has maintained its moral values that people have learned to appreciate, even though some groups boycott the practice. Chick-fil-A continues to dominate sales beyond other fast-food restaurants even while only operating 6 days a week. Chick-fil-A chicken is so great tasting that they have had record breaking sales. According to Business Insider, Peterson H. argued that “The fried chicken chain generates more revenue per restaurant than any other fast food chain in the US,” (Peterson, 2015). Chick-fil-A food chain has even surpassed the sales of KFC and
I conducted my experiment earlier this week while at the new Chick-fil-a for roughly forty-five minutes. It was a busy lunch rush so many customers or employees didn't bother to notice me while they enjoyed their visit. There seemed to be a common theme amongst the employees and the store as well as the customer’s interactions with each other. Each person’s life is as deep and complex as my own and their actions represented interesting results.
Panera Bread’s setting has neat and clean tables that allow a person to have a sense of ease when eating their food. There is always an employee responsible for cleaning and ensuring a neat dining area for the costumers. McDonald’s dining area is a burden when children create messes and leave tables unclean by their parents. Many of McDonald’s employees are too busy to be aware of the messes that are in the dining area to actually clean up before another costumer sits down with a meal. McDonald’s condiment section is saturated in ketchup and spilt drinks that create a sticky area, unable to be touched. When other costumers see a dirty area, they are more likely to throw trash or unwanted items that create a bigger mess. Thus, hygiene plays an important key in public restaurants. Proper hygiene allows somewhat a pure environment from bacteria and essentially a safer place to
Inside of Chick-fil-A you can find a painting of either Truett Cathy, his family, or the famous cow who we all know as the mascot of the restaurant. The store gives off good vibes with its unique bowl shaped lights which are complemented by the maroon, and gray interior. Each and every table has a vase that has a single flower in it, this also gives the restaurant some elegance, because not many fast food chains do that. Now put all of that together, and you will get a great fast food restaurant. After all the capital “A” in Chick-fil-A is for good quality, and that all Chick-fil-A will give
Almost everyone has eaten fast food at some point in their lives, but not everyone realizes the negative effects some fast food can have on our nutrition. My family especially is guilty of eating unhealthy fast food meals at least once a week because of our budget and very busy schedules. In Andrea Freeman’s article entitled, “Fast Food: Oppression through Poor Nutrition,” She argues that fast food has established itself as a main source of nutrition for families that live in average neighborhoods and have low-incomes. Freeman begins the article by explaining how the number of fast food outlets is beginning to grow in poor communities because of the cheap prices and quick service these restaurants are famous for. The overabundance of fast
Chick-Fil-A has continued to turn a substantial profit every year since they opened their doors. Although the per-store gross fluctuates, Chick-Fil-A has never endured a fiscal year in its history in which they ended in the red. This company has over 6 billion in system wide sales & more than 2000 stores, making it the US’ largest fast food chicken chain. Chick-Fil-A stores located in malls generate average annual sales of $1,200,000 to 1,700,00 , while non mall free standing operations made between $3,600,00 and
Truett Cathy, the founder of Chick-fil-A, has been described by some in the fast food industry as an innovator and trendsetter. S. Truett changed the fast food industry to focus more on the customer and their needs. S. Truett was one of the first leaders in the fast food industry to recognize the movement of Americans from inner cities and small towns to the suburbs. He also recognized the increase importance of shopping malls in the lives of Americans and he opened his first Chick-fil-A in 1967 to take advantage of this changes in the shopping and eating habits of Americans. S. Truett was on the forefront of change in the industry but he placed on limit on change when it what against his values and his corporate vision. For example, S. Truett chose not to operate his restaurants on Sunday when many of his competitors started to operate on Sundays and in some cases, started to operate twenty-four hours a day and seven days a week. According to the Chick-fil-A website,
Fast Food Nation, by Eric Schlosser, is a stark and unrelenting look into the fast food industry that has ingrained itself in not only American culture, but in many cultures around the world. There is almost no place on earth that the golden arches has not entered. Aside from Antarctica, there is a McDonalds on every continent, and the number of countries that have fast food restaurants is growing on a daily basis. Schlosser describes in detail what happens behind the scenes, before the hamburger and fries come wrapped in environmentally safe paper and are consumed by millions of people daily.
Chick-fil-A recognizes that their brand promise starts the minute the customer enters the premises. When a store opens for the first time, the franchised operator doesn’t just see an opportunity to sell his food product, but rather a “chance to interact, build community, and engage with customers and the community at large. We do this in a variety of ways. First and foremost, we strive to provide 2nd Mile Service to each customer. As we work to continuously improve, we want customers to experience something unique. We want to build community and create relationships between our customers and our food, people and restaurants” [3].
In 1946 two brothers, Ben and Truitt Cathy, opened a diner in Atlanta Georgia called the Dwarf House Grill. The Dwarf House served a variety of typical grill food that included everything from burgers to hot dogs. All of that changed in 1961 when a poultry supplier stopped buy and sold Mr. Cathy chicken breast that were too large for the trays that they typically cooked the chicken on. Truitt Cathy decided that he did not want to throw out the chicken so he breaded the chicken and put it in the pressure fryer. He realized that he could cook the chicken in the same amount of time that it took to cook a hamburger and it tasted great. He had hamburger buns and pickles in the restaurant already and this is how the first chicken sandwich was made. In 1967 the first Chick-Fil-A store was opened in Atlanta’s Greenbrier Shopping Center and in 1986 the first freestanding franchise was opened. Today there are more than one thousand seven hundred Chick-Fil-A restaurants in thirty nine states. One of the ways that Chick-Fil-A has been able to make their company a success is through their unique approach to customer service. They are able to provide excellent customer service by turning individuals into team players. Teams can be seen in the hiring process, community involvement, national sponsorship, knowing what customers want, and cooperate culture. All of these different teams lead to excellence in customer service.
Eating has been one a great joy to me my entire life. It is a huge portion of everyone’s day, and for most, happens at least three times a day. If we eat three meals a day every day for a year that is one thousand and ninety five meals! With all these meals we need a nice place to sit down and enjoy it. Whenever I get hungry, I always find myself at Chick-fil-a; well, at least five times a week. The familiar sights, comforting scents, and soothing sounds of Chick-fil-A that make it the birthplace of happiness.
We can all agree that each of us have our own particular favorite fast food restaurant. The fast food industry has really opened up and added a variety of food that you can quickly grab on the go. This makes it hard for the average American to ignore, because everyone is looking for the quickest and simplest ways to get things done in this fast paced
Section 1: Typically, we need a well-balanced meal to give us the energy to do day-to-day tasks and sometimes we aren’t able to get home cooked meals that are healthy and nutritious on a daily basis, due to the reasons of perhaps low income or your mom not being able to have the time to cook. People rely on fast food, because it’s quicker and always very convenient for full-time workers or anyone in general who just want a quick meal. Eric Schlosser, author of Fast Food Nation argues that Americans should change their nutritional behaviors. In his book, Schlosser inspects the social and economic penalties of the processes of one specific section of the American food system: the fast food industry. Schlosser details the stages of the fast food production process, like the farms, the slaughterhouse and processing plant, and the fast food franchise itself. Schlosser uses his skill as a journalist to bring together appropriate historical developments and trends, illustrative statistics, and telling stories about the lives of industry participants. Schlosser is troubled by our nation’s fast-food habit and the reasons Schlosser sees fast food as a national plague have more to do with the pure presence of the stuff — the way it has penetrated almost every feature of our culture, altering “not only the American food, but also our landscape, economy, staff, and popular culture. This book is about fast food, the values it represents, and the world it has made," writes Eric Schlosser in the introduction of his book. His argument against fast food is based on the evidence that "the real price never appears on the menu." The "real price," according to Schlosser, varieties from destroying small business, scattering pathogenic germs, abusing wor...
Chick Fil A is an American fast food chain which specializes in chicken sandwiches. It was founded by late Truett Cathy in May 1946 and is headquartered in College Park, Georgia. It operates more than 2,200 restaurants, primarily in the United States, where one of the locations is in 3704 Call Field Rd, Wichita Falls and another operating inside Midwestern State University. An innovator from the start, Chick-fil-A was the first restaurant to pair shopping and eating by opening its first restaurant in an Atlanta-area mall.
For millions, fast food restaurants are the source of positive associations with birthday parties, play dates and accessible comfort food. For others, they represent a lifeline meal on a busy day, or the secret to quieting a cranky toddler on a long trip because hurrying residents of cities have no time to cook a healthy breakfast, lunch and dinner. Fast food presents even in the lives of people who are trying
The fast food restaurant industry, which includes quick-service and fast-casual restaurants, is highly segmented with the top 50 companies accounting for only 25% of the industry’s sales. The $120 billion industry includes over 200,000 restaurants with 50% of those specializing in hamburger entrees. (hoovers.com 2008) The major competitors in the industry include McDonald’s, Burger King, Taco Bell, Subway, and KFC – Chick-fil-A’s major competitor in chicken sales. Chick-fil-A’s unique position in the market, specializing in chicken-based entrées, has lead to a competitive advantage which the company has been able to capitalize on. Recently, many competitors have added chicken entrees in order to compete in the market segment. Through marketing strategies and company initiatives, Chick-fil-A has tried to stay distant from competitors, offering a fresh alternative to the ordinary fast food restaurant.