Case Study : Gm 's Strategic Plan Essay

Case Study : Gm 's Strategic Plan Essay

Length: 871 words (2.5 double-spaced pages)

Rating: Better Essays

Open Document

Essay Preview

The case study, `Will GM 's Strategic Plan Lead to Success,` is about how the company General Motors Co. Plans to overcome financial deficits, ensure growth within the company, and remain competitive in the automotive industry. To help with overcoming financial deficits, GM was apart of the bailout, which assisted GM in relieving themselves of almost $40 billion dollars of debt. This restructuring gave GM an advantage over other automakers. Most other automotive businesses, that did not participate in the bailout, still have billions of dollars of debt they must repay in addition to competing with its adversaries.(Kinicki & Williams, 2013). GM made many cutbacks to ensure growth within the company. The reduced the amount models that are in production. They have recognized that some changes need to be implemented with global production in order to remain ahead. For instance, GM understands that they must reduce the number of models it produces for South America but at the same time those models need to be updated. (Kinicki & Williams, 2013). GM also recognizes that the company must remain competitive among other companies within the auto industry. They have used different analysts to keep and advantage over the other businesses. GM is continually aware of the where their competitors rank within the business. GM will continue to thrive if they remain vigilant in their pursuit of being number one among other companies within the automotive industry.

: Of the four basic strategy types, in this situation the company GM was identifying as a `defender.` As we learned in the reading, `defenders are e peers at producing and selling narrowly defined products or services.` (Kinicki & Williams, 2013). GM was very hesi...

... middle of paper ... groups and analysts to stay ahead by constantly producing the numbers for administration to see and compare to that of other authors. Comparing themselves to companies like Chrysler, Ford, Toyota, and Hyundai.(Kinicki & Williams, 2013). I do not think that they had a plan of action or ways to differently come up with different results than they had been getting. The numbers were down after the positive change in numbers after the bailout and restructuring occurred. Japan bounced back after the earthquake and tsunami. I don 't think that GM will look for different ways being the are stubborn in that they want to stick to their plan that has worked for them over the years. But I think they should look into finding a cheaper country for production such as India and make major cuts in Europe so they can begin to see bigger profits not only on the US but globally.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Essay on Trouble at City Zoo Case Study

- Table of Contents Executive Summary 2 Introduction 3 Inventory of facts/findings 3 Organization’s Background 4 Statement of Problems 5 Analysis of Causes 6 Theory Application 8 Proposed Solution(s) 9 Recommendations/Suggestions for Future 13 Conclusion 15 Works cited 16 Team Charter 17 Swot, Mind map, Rational Decision Making Model and Brainstorm 20 Executive Summary This paper reviews and analyzes three main issues with the first one being leadership. Other sub-issues involve lack of vision, coercive leadership style, using taxpayer’s money for personal benefit and irresponsible top management....   [tags: Business Management, Case Study]

Better Essays
3705 words (10.6 pages)

The Principles Of Strategic Management Essay example

- LAPNITEN SIXTO JR. 20160047 DB703STRATEGIC MARKETING MANAGEMENT Individual Assessment On Hellers 1. Critically analyze the principles of strategic management using Hellers the organization in the case study provided. Market Penetration provides a firm with information necessary to understand its position in the market. A company 's market share is frequently used as a performance measure. It assists marketing managers to focus efforts that help a firm to grow its market share or to maintain its market dominance (Cross, 2016) Market penetration was carried out by Hellers to further increase the success of their products in the market....   [tags: Marketing, Marketing plan, Strategic management]

Better Essays
2162 words (6.2 pages)

Flayton Electronics Case Study Essay

- Introduction The risk management plan is for Flayton Electronics following their breach in security of their customer’s information. The document provides an explanation and description of the risk management process undertaken throughout the life cycle of this project. The project manger will be responsible for reviewing and maintaining the Project Risk Management Plan. The manager will ensure that all the risk process factors are appropriate to deal with the risks highlighted in the project....   [tags: Risk Management Case Study]

Better Essays
929 words (2.7 pages)

Essay on A Case Study Of Customer And Enterprise Services ( Ces ) Division

- The first assigned reading was a case study of Customer and Enterprise Services (CES) Division. It is the back end customer service & support provider for majority of the insurance companies in the United States. The issue they faced was the demoralization of their work force. A lackadaisical quota based approach to work was prevalent among most levels due to the archaic & heartless management & leadership approach in place. The case study analyzes CES’s transformational process to counter this issue....   [tags: Management, Case study, Leadership, Employment]

Better Essays
1057 words (3 pages)

Case Study: SAP America Essay

- 1. At the time of the case, why has SAP America grown so rapidly. What challenges have been created by the company’s explosive growth. There were several reason for the rapid growth of SAP America during mid and late 90’s. Throughout the evolution, the parent company of SAP America, SAP AG, wishes to provide a better product based on the evolution of technology as well as based on the changing customer needs, and thus invested consistently on R&D activities. 20-25% of SAP AG’s gross revenue were re-invested in research and development....   [tags: Business Case Study]

Free Essays
1242 words (3.5 pages)

Essay on The Principles Of Strategic Management

- From this report it’s reflected that potential business strategies and also internal strength and external weakness. It is supposed that the resources and technology available that time are not equivalent to current situation. Apart from the study we got the business strategies with vision and mission besides strategic opportunities. The principles of strategic management and the Michael Porter’s Generic Strategies are trying associated to this case study. This report willdemonstrate how the principle of strategic management applies to any organization and help organisation to achieve their long-term objectives....   [tags: Strategic management, Strategic planning]

Better Essays
1377 words (3.9 pages)

Environmental Case Study: Sydney Airport Essay

- Environmental Case Study: Sydney Airport Introduction With Botany Bay on one side and the CBD of Australia’s largest city on the other, Sydney Airport has a full range of environmental issues to monitor and manage. Environmental management at Sydney Airport is conducted in accordance with the Sydney Airport Environment Strategy. Sydney Airport is Australia’s busiest airport, with over 8 million international travellers and 15 million domestic travellers arriving and departing on approximately 290,000 flights annually....   [tags: Environment Airport Case Study]

Free Essays
1932 words (5.5 pages)

Lufthansa Case Study Essay

- Lufthansa Case Study I. External Analysis: Several large scale, interrelated conditions have affected the airline industry over the past several years in such a manner that every carrier has had to respond in order to remain viable and competitive. a. Environmental Analysis: The international war on terror, with its attendant rising cost of oil has created havoc in a number of ways (Lufthansa Annual Report, 2004). Rising costs have resulted from the increase in fuel prices. Customer check-in wait times and flight time delays have resulted from new regulations designed to ensure passenger and plane safety, including more rigorous bag searches, more extensive passenger screening, and the...   [tags: Business Case Study]

Better Essays
1197 words (3.4 pages)

Starbucks Case Study Essay

- Introduction Starbuck’s strategy focused on three components; high-quality coffee, intimate service, and ambient atmosphere. Starbucks worked closely with growers in Africa, South and Central America, and Asia-Pacific regions to insure the quality of its product. Starbucks called all employees' "partners" and worked hard to train them with the skills necessary to best serve the customer. The atmosphere at Starbucks was crafted after the European-style espresso bar. The company goal was to create ambience through the Starbucks "experience" and by making the area comfortable, yet upscale....   [tags: Business Case Study]

Better Essays
1585 words (4.5 pages)

Sealed Air Coporation Case Study Essay

- 1.0 INTRODUCTION The Sealed Air corporation is committed to market leadership through technological innovation. Ten years ago, the company was first to market with a highly successful coated air-bubble packaging protection product, AirCap. However, market trends indicate a rapid displacement of coated bubble by a technologically inferior yet inexpensive uncoated product. Burgeoning demand for uncoated bubble poses a direct threat to the long-term viability of the technologically superior, premium priced AirCap....   [tags: Case Study]

Better Essays
1731 words (4.9 pages)