In hopes of drawing more attention their way and creating a bandwagon effect, a candidate will focus their strategies and funds towards a positive appearance of themselves on television as much as possible. Although the media progresses a candidate’s lead in the election, this can be unfair because whichever candidate puts a greater amount of money towards campaigning he or she will reach a larger audience than their opponent, giving them the unfair advantage. With television being the fastest and easiest way to reach the largest audience, it’s no surprise nearly half of the funds raised by candidates end up going towards their television advertisements. Television is not cheap either, ...
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... $740.6 million for his campaign” December 27, 2008
Kiss, Jemima. “Why everyone’s a winner” November 10, 2008.
Liptak, Adam. “Justices, 5-4, Reject Corporate Spending Limit” January 21, 2010.
MacAskill, Ewen. “US elections: Obama faces backlash for refusing public campaign funding” June 20, 2008.
Roskin Michael G., et al. Potical Science An Introduction
Salant, Jonathan D. “Obama spent record $740.6 million for his campaign” December 27, 2008
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