Advertisements are everywhere. Companies try to sell us products on platforms ranging from electronic sources like the television and Facebook, to the sides of busses, and posters sprawled out on buildings. Although meant to sell products, advertisements have a much larger impact. Advertisements sell values, images, concepts of love and sexuality, success and normalcy. The advertisements that we see everyday have a negative effect on our society, especially on impressionable adolescents. They affect kids who are coming of age, trying to weave themselves through the world and figure out what is morally right and what is not.
Since advertisements are so impressionable it is important to ask, what do they say about women? They send the same message as always, that a women’s social value comes from her physical appearance. Advertisements pollute the media with images of the ideal women, of feminine beauty. Girls learn from a young age that they must spent...
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... told not to have sex, and because we have a hyper sexual media, young girls have no resources to resort to besides their peers, and media.
Media will be around forever, there is no way to escape or shelter youth from its grasp. However, if society would stop idolizing size zero, fake, barley dressed models, the companies would have no choice but to not use them. The solution to this problem lies within sex education for children, and the realization of ones self beauty weather they are size 0, or 22.
• Biber, Sharlene Nagy. "New Recruits For The Cult Of Thinness." The cult of thinness. 2nd ed. New York: Oxford University Press, 2007. 188-225. Print.
• Friedman, Jaclyn, and Jessica Valenti. "Hooking Up With Healthy Sexuality." Yes means yes!: visions of female sexual power & a world without rape. Berkeley, Calif.: Seal Press, 2008. 193-208. Print.
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