This inclusive analysis was developed after an initial consultation with the C.E.O. of XYZ Construction, Inc. where the implications of expanding the construction company into Asia were discussed. The issues to be examined are the varied aspects of implementing a global business expansion. Time wise there is market potential for this opportune endeavor. However there are potential difficulties and risk that need to be considered before an international expansion is implemented. Moving from an exclusively domestic market into a global market within a horizontal construction operation can be perilous if not thoroughly strategized and prepared for carefully. Furthermore the ethical and social issues of the global market of Asia along with cultural diversity concerns will need to be addressed. In conclusion multiple logical suggestions and possible solutions will be offered to assist XYZ Construction, Inc. to be able to produce a successful global business expansion into the Asian market.
Global market analysis
There is abundant evidence that XYZ Company’s IPO and market diversity can be positively affected by expanding operations into the country of Asia. Barriers between developed and non-developed countries have been eliminated by the use of technology. (Lee, 2006)
Companies are better able to produce timely customized products and services that reflect the local ethnicity when the business is located within the country. (Management eBook, 2010) Global organizations have a competitive advantage over domestic only companies; they are able to attract and retain better employees; they offer growth opportunities and insulat...
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Janowski, T. (2012, April 4). Hays sees strong 2012 Asia growth, improved global outlook. Reuters. Retrieved from: http://www.reuters.com
Kimura, M. (2005). Ethical Challenges facing Japanese businesses. Asian Perspective, 1, 135-155. Retrieved from: http://www.asianperspective.org/articles/v29n1-f.pdf
Lee, P. (2006, September). New Economic Arms Race. Euromoney, 86-97. Retrieved from: http://search.proquest.com.proxy1.ncu.edu
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