GC3 Case Study

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GC3 Headquarters GC3 was established with the purchase of 14 Coffee Hut stores in Columbus, OH, by three former Coffee Hut associates. Over the next few years, GC3 expanded into Cincinnati and Cleveland, but has kept Columbus as their regional headquarters. Moving forward, GC3 grew with the purchase of Great Scoops and DaDeli. Due to this extreme growth, and need for centralized decision making, most of GC3 staff will reside at the company’s headquarters, aside from store managers and administrative staff. With the continued growth, it is important to develop a corporate structure. The three forerunners of GC3 are Tony, Bruce and Bonnie. Tony has taken the role of Chief Financial Officer. For Tony to be successful, he will need to build his …show more content…

RJ will have two direct reports at each location. The Human Resource and Finance Administrators will assist RJ will all administration and divisional financial responsibilities. All Store Managers will report to RJ and will provide similar information as the Store Managers for the GC3 locations. RJ will be responsible for sharing his divisional reports with Tony, Bruce and Bonnie, the company owners and …show more content…

As with Great Scoops, DaDeli will have a Chief of Operations, who will report their divisional reports to owners Tony, Bruce and Bonnie. All Human Resource/Finance administrators and Store Managers will report directly to the Chief of Operations. DaDeli is struggling the most out of all the divisions because each location operates independently. It will be the newly developed Chief of Operations’ responsibility to create a more unified team. In conclusion, all divisions will indirectly report to Tony, Bruce or Bonnie based on their current function. These three executives will be the centralized decision makers for the Great Cups of Coffee organization. The focus on centralized decisions will help better align GC3 with the original concept of GC3. Once these items are in play, GC3 can begin working on their newly developed strategies for Operations, Human Resources, Finance and

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