I’m sure everyone knows who Martha Stewart is. Most people don’t even know what her occupation is, they just know the name Martha Stewart. Im also sure if you mention her name to different people you’ll get many different reactions. Stewart has a polarizing personality that is for sure. Martha is very bold with her perfectionism. We all know Martha from her cooking and house decorating shows. From when her company rose overnight in the New York Stock Exchange to make her company a billion-dollar company. Then of course from her fall from when she was convicted of insider trading in 2004. However, Martha’s commitment to educate about business and the art of fine living to others is very impressive. Martha Stewarts book The Martha Rules: 10 …show more content…
Martha has 10 different chapters, which is the 10 essentials or you could say “Martha rules”. Martha notions that passion is the key ingredient to a successful business venture. So, chapter one starts with passion. “Without passion, work is just work, a chore. Without passion, quality, the cornerstone of all businesses, is simply about minimum standards.” (Stewart pg. 2) Stewart built her entire empire around her passion of cooking, home decorating, and desire to bring the best to her consumers. Chapter one was very powerful for …show more content…
If you don’t have that passion and push for something you won’t achieve it and you won’t be happy with what you’re doing. Build your business around something you love and you’re endlessly interested in. In chapter two Martha talks about pretty much focusing. To focus on the simple things. What do people need or what? Then from that look for ways to improve your big idea. Have multiple ideas. On page 41 Martha gives a one idea, many plat form example. It was amazing, I really liked it and took notes on it. Chapter three, a business plan. You must have a business plan. I mean you don’t have to. But you won’t go far without one. Make a business plan that allows you to focus on your big idea. But also, flexible for needed changes for improvement as your business grows. Don’t be afraid to ask for help. Most important to me is to think outside of the box. Get out of your comfort level. Chapter 4, teach so you can learn. While sharing your services or products with your customers you create a connection. With that connection, you build and manage your business successfully. Get to know your customers and a build a foundation. Chapter 5, talks about your techniques. That you really need to do your
Throughout the past, there have been many heroes and heroines. Although they don’t all wear a cape, mask, and have superpowers; they all did something and they all have a story. Martha Washington is one of the many that stood out to me, and her story started June 22, 1731. Frances and John Dandridge were thrilled to welcome their first born child that summer day in New Kent County, Virginia. Martha was a very intelligent young lady, and one of the few women in her time who learned to read and write.
Once you believe you have found all of the risks associated with your chosen passion write them down on a piece of paper. Also ask people what they believe some faults in your plan could possibly be because their opinion and point of view may be different from your own. After collecting all of these concerns and having them on paper think in detail about all of them and the goal behind this list of challenges is to know what you will be facing when it comes to your business. Hopefully when you think about all of these concerns little to nothing will surprise you and you can be ready to face any challenge that will come your way because it is easier to face a problem you are expecting than a complete blind side. So write down any of your personal concerns and then continue to get the perspective of your peers and close circle, this way there are no excuses to quit and give up on your
Everywhere you look, there she is. Martha Stewart has invaded every avenue of domesticity. Her "radiant presence... seems to be infinite, like that of the Almighty, or of Starbucks" (Lippert & Ferguson: 26*) The outposts of her "omnimedia empire" are quite fortified (Africannet page). Reigning over a vast technical spectrum, her multi-million, multi-media kingdom includes a magazine with a circulation of 1.2 million, a syndicated column, and a TV show with audience of 5.3 million, but she does not have an official web site (Lippert & Ferguson: 26). There are numerous webpages that fans and foes have dedicated to her.
New York University offered her a full scholarship, while Barnard College (a part of Colombia University) offered a partial scholarship, confirmed Joann Price’s book Martha Stewart a Biography. She decided on Barnard College as it was a women's school where she would be pushed, but also succeed. While in college she met Andy Stewart, a student at Yale (Biography in Context). The quickly fell for each other and married their sophomore year of college. “The Martha Stewart Timeline” from The National noted that four years later they had their only child, Alexis. Martha then used her business skills and began a Wall Street stockbroker, but quickly realized she wanted to start her own business. In 1976 she started her own catering business, which flourished leaving Martha a rising star (“Timeline”). All of which became too much for Andy Stewart to handle. After almost 30 years of the marriage the Stewarts got a divorce, but Martha only gained in popularity. She wrote a book, published a magazine, and began a television program all in the next 10 years. Her Martha Stewart Living Omnimedia company was eventually founded, making more and more people love her. However, she was a rollercoaster that had only been going up for some time, but she would soon hit a downhill
Martha?s day was a pretty long one and consisted of many jobs to do, anything from cleaning the house to delivering a baby. The fact that she never lost a mother during any of the childbirths is astonishing in itself since it was the number one cause of death in women. Among those jobs she also spun, raised her children, worked on her farm, and treated illnesses, coming up with her own remedies. For example when Parthenia was sick and she had her drink the last milk from the cow in hopes of her getting better which unfortunately she wasn?t able to make her get better and Parthenia died. Martha?s own children however all lived into their adulthood which was also a very rare thing to add to her list of unique facts.
Martha Stewarts strategy style based on Michael Porter’s three key principles of effective strategic positioning is broad needs, many customers. This strategy is used to create a unique valuable position, with broad needs it is the varying domestic based books, supplies, merchandise and etc, that she sells to many customers who look to her as a domestic role model. In August of 2005 New York Times, an article mentions how her ten months in jail has given her time to think, along with come with the decision that the company will broaden their services to develop “a line of branded homes designed by the company and inspired by her aesthetic,” (Carr, C1).
The next issue is the issue of a public icon being a criminal. Many mothers and others around the world held Martha Stewart in such a high light and followed by her example. This whole aura is ruined by this situation. This is terrible today because so many people today believe in what they see on today and take to heart everything what is said on television. Moreover Martha Stewart’s case is very monumental because it has taken societies beliefs and corrupted them by eliminating a public icon from the spotlight with criminal charges.
issues and had threatened suicide before (Bell, 2014). However, while she did suffer from many issues, it was said that around this time she was in good spirits. She had been planning for the future and seemed to be looking forward to it.
The purpose of this case report is to identify the legal and ethical issues in the Martha Stewart case study. I will discuss these issues, compare Ms. Stewart’s actions against the ethical theories, draw conclusions to the lessons learned, and make recommendations to limit future outcomes.
It is also very obvious that her parents are, and have always been, unquestionably supportive of her. Which is probably why she's not a train wreck as a result of her whirlwind rise to fame. She seems so incredibly grounded. Above all, there is no denying how intelligent she is, which was proven when she told Oprah that she completely avoids all news stories, social media blurbs, and any other gossip about her. She is wise enough to understand that even if she truly does not care what
Oprah Winfrey is an African American woman who is known as a U.S. media celebrity. She has done so much to contribute to society as we know it and her legacy will forever live on. Mrs. Winfrey is well known and she uses her platform for positivity and love, which is a huge reason for her success. She is an intelligent leader who worked hard for the spot she has in life and strives to encourage others to be successful also. Mrs. Winfrey has written books, acted and produced films, hosted an infamous television show, and given to charities. Her hard work and dedication has made her one of the most influential women of all time. She strived for greatness and accomplished what she wanted out of life, despite various obstacles that had been in the
Starting and building a prosperous business is an ambition of many entrepreneurial minds and has for
Businesses trying to survive the current economic crisis need to pursue competitive advantages and empower them. Competitive advantage results from matching core competencies to the opportunities. The entrepreneur that I interviewed uses her experience, quality, consistency and overall learned what the customers really need and demand. Jane’s skills and experience enable her to respond faster to market changes. Jane has remarkable negotiation and sales skills that make her a most competitive in the market. There are also questions that you need to ask yourself to determine if you are ready to take the next step. Are you able to think of new ideas? Can you imagine new ways of solving problems? Entrepreneurs should think creatively. If you have ideas learn how take advantage of new opportunities. Be your own boss also means that you are responsible for making difficult decisions. The business world involves uncertainty. Do you avoid the uncertainty in life at all costs? If so, owning your own business is not the best option. Do you enjoy the thrill of taking risks? Then you are ready to enter the world of
find it difficult to set up a business and make it a success. This is
Martha Stewart could be called the superstar among homemakers. She is not a blogger, but a celebrity- but that doesn’t stop her from simplifying the lives of homemakers. With a huge range of tips, hacks, DIY projects, advice and products, Martha Stewart has something for everyone. Her range of home products is especially interesting, where you could find useful products that you didn’t even knew existed. If you want to have a better home and even better lifestyle, perhaps Martha Stewart must be your new best friend.