Wait a second!
More handpicked essays just for you.
More handpicked essays just for you.
Analysis of spain culture
Analysis of spain culture
Analysis of spain culture
Don’t take our word for it - see why 10 million students trust us with their essay needs.
Recommended: Analysis of spain culture
INTRODUCTION: THE BEST TECHNOLOGY FOR CARS COMPANY EXPANDED OVERSEAS
The purpose of this report is to analyze Spain’s economy and compare their way of doing business with our way. So, we can determine what changes our company has to make, and how it needs to be organized according to Spain’s business customs. In particular, this report explains the following questions:
• Why expand to Spain?
• What is important to know about Spain before doing business?
BACKGROUND: INTRODUCING SPAIN
The Best Technology for Cars Company is retail store that sell high technology devices for cars since 2001. During the last years the Best Technology for Cars Company has been doing very well. As a result, our company has decided to expand business overseas. Our targeted country is Spain; however, this report is to advice the company’s executives of the social customs, family life, housing, clothing, and food, class structure, political influences on business, religions and beliefs, economy, and value systems in order to have successful business.
For those who don’t know Spain; is a European country that has been trading goods with the United States. The official name of Spain is Reino de España which it means Kingdom of Spain. Its official language is Spanish, also known as Castilian; which is spoken over 72% in the country (Spain). The main cities in Spain are Barcelona, Valencia, Seville, Zaragoza, Malaga, Bilbao and Madrid which it is the capital. The natural resources of Spain are coal, iron ore, mercury, zinc, lead, copper, hydropower, and uranium (Morrison pg. 371)
The information for this research was found in the Country Watch web site; analyzing the journals of EBSCO Host. In addition, the information came from a book called from college’s l...
... middle of paper ...
...u/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=f5h&AN=21717138&site=ehost-live>.
"Guide to Etiquette in Spain." Guide To Etiquette In Spain. N.p., n.d. Web. 26 Feb. 2014. .
Morrison, Terri, and Wayne A. Conaway. "Spain." Dun & Bradstreet's guide to doing business around the world. Englewood Cliffs, N.J.: Prentice Hall, 1997.Print.
"Spain - Language, Culture, Customs and Etiquette." The Translation Agency For A Complete Professional Translation Service. http://www.kwintessential.co.uk/, n.d. Web. 28 Apr. 2014. .
Youngblood-Coleman, Denise. "Economic Overview: Spain." www.countrywatch.com. CountryWatch.com, 2014. Web. 04 April 2014.
.
Bianchi, C. & Ostale, E. (2006). Lessons learned from unsuccessful internationalization attempts: Examples of multinational retailers in Chile. Retrieved January 11, 2011, from http://www.carlospitta.com/Courses/Gestion%20Financiera%20Internacional/Cases/Failed%20retail%20attempts%20in%20Chile.pdf
Zipcar is one of the most successful countries that specializes in brand new models for automobile services that allows clients long-term and flexible cases to shared vehicles on a diary basis. The fir uses innovative method that allows users who sign up for membership to hare cars with other members through a flexible basis. The firm has expanded since its inception in 2000 and is now a major player in the U.S. Canada, the UK, Spain, and Australia where it has got over 1 million clients. The firm requires expanding to other markets in an effective way that will ensure success in the market as it has been within the five countries mentioned above. In light of the above, this paper provides an international strategy for Zipcar with focus on
chocolate. (Yum) Due to the popularity of tea in Spain, other drinks such as coffee and
...ge, culture, customs and etiquette. (2012). The Translation Agency for a complete Professional Translation Service. Retrieved November 30, 2013, from http://www.kwintessential.co.uk/resources/global-etiquette/finland-country-profile.html
This case about Ted Dorman, an American, who started business in Mexico, shows couple of mistakes, which can be done by starting business in different culture.
Through innovation, high quality design and production, along with effective branding, European companies have an advantage - the ability to sell products at a premium price. Europe makes it, fake it then east is how much business would phrase it. This is about ...
Muslims one time ruled Spain and had a massive power over the region and influenced many aspects of the European life style we see now a days. Arabs occupied the Iberian Peninsula 711-1492, and gave it the name Al-Andalus. The Arabs ruled Spain for a large period of time but eventually were defeated and had to leave, but till this day the Arabian influence is live and clear. Even though it’s been decades since the Muslims left Spain the Heritage of Al –Andalus continues to live on daily basis and the heritage of Al-Andalus is the foundation of the current Spain, in language and architecture and literature.
In addition, it has been analysed and evaluated the Argentinian situation, considering the supply and distribution networks in the apparel market and industry, the consumer behaviour and attitudes, as well as cultural and language issues which can affect B2B collaborations and communications.
Assuming that eBay makes the decision to go Latin America, prepare a roadmap for eBay's expansion in this region during the next five years. Specifically, what should be the sequence of entries in the six major Latin America countries in Exhibit 6? Use relevant facts from the case to support your decision.
Geography plays an important role in a countries beliefs, values and activities. “Traditional Spanish cooking has popular roots. It is the people's cuisine. Most of it is down-to-earth, uncomplicated food, based on the ingredients available locally or the crops grown regionally. Mountains run through Spain in several directions, acting as natural barriers to communication and making transportation difficult until the last half of the 20th century. This is just one of the reasons why cooking differs so much from region to region” (Food).
According to stokes (2009, p. 17), Lululemon was founded in 1998 by Chip Wilson in CANADA. The company has grown over the years and owns over 165 stores in different countries such as China, United States, and Australia. The company has specialized in Yoga and provide a line of clothing in different countries. They host different events from free yoga classes to self defence, which are conducted by professionals. This study, therefore, will analyze factors that need to be considered before the company expands into Spain, giving suggestions whether or not it should enter the Spanish market.
...ture, Customs and Business Etiquette." Translation Services | Interpreters | Intercultural Communication | Cross Cultural Training. 2008. Web. 18 May 2010. .
The industry in Holland is dominated mainly by HEMA, Vroom& Dreesman, De Bijenkorf and Maison de Bonneterie. These companies have several branches across the country and they are likely to create compet...
18. Rugman, Alan M. and Collinson, Simon. International Business 4th Edition. Essex : Pearson Education Limited, 2006.
The global company Mercedes-Benz is considered one of the most successful and well-known automotive companies worldwide. Since 1886, the company’s founders Gottlieb Daimler and Carl Benz made history with the invention of the automobile, including the Daimler Group, which is one the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles globally (Daimler, 2013). Their main focus is innovation, safety, technology, style, brand image, expansion, and superior automobiles by offering the best of the best to consumers worldwide. The brand’s philosophy is to continuously create radically new products to advance the cause of human mobility. It is also the number one luxury brand in the United States and Germany while continuously expanding in China and Russia as well (Interbrand, 2013). Mercedes-Benz has a great selection on divisions such as cars, trucks, vans, buses, and financial services offered to any consumer or business. Their global reach has increased tremendously by including production facilities in 17 countries on five continents and having 93 locations worldwide. As a pioneer of automotive engineering, their strategy is to continue the same pioneer role with the ongoing development of mobility, especially in the areas of safety and sustainability (Daimler, 2013). It is very essential for the company to focus on consumers’ needs and their highly well known brand in a competitive global economy. That is why the company Mercedes-Benz releases a brand new model every year to stay on top of its competitors by improving previous models. Some strategies practiced are global marketing, global product development, global product pricing, global advertising, global distribution, an...