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Greyston Bakery: The Zen of Philanthropy
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Greyston Bakery: The Zen of Philanthropy
The new CEO appears to have much more corporate business experience than the previous CEO. Should this be a concern for the corporation?
William Mistretta who took over as CEO after Julius Walls resigned has more experience in diverse management roles in the corporate world. Mistretta had around 25 years’ experience in doing corporate business while Walls only experience came from working in a chocolate company and briefly as a Marketing Director in Greyston Bakery Board of management. According to the text, Julius Walls had established a task-oriented system that worked excellently for the company. Walls had a good understanding
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Why don’t many companies follow suit?
The Greyston bakery can be termed as a social experiment. While it is a profit-making corporation, the company’s mission and vision are tied to improving social welfare of its employees and the community. The corporation provides job to people shunned by other employers and the society in general. Its full profits are used to fund social activities that include teaching real-life skills to employees, creating housing for homeless people, conducting medical clinics for people living with HIV/AIDS and empowering people to become self-sufficient.
In most cases, profits and social welfare are at odds. In such a case, business executives being answerable to shareholders are likely to focus on the profit-making aspect of the business rather than going against the interest of their shareholders by promoting social welfare at the expense of profits. In addition, research shows that companies actively involved in Corporate Social Responsibility efforts are more likely to be targeted by activists (Kress, 2011). In fact, it has been established that many companies initiate corporate social welfare projects when they stand to gain from those projects. For example, automakers resulted to creating fuel-efficient vehicles when they became profitable; similarly, energy conservation became an important CSR activity when the cost of energy became very costly. As such, the companies are benefiting their society as they follow their own
William Mistretta who took over as CEO after Julius Walls resigned has more experience in diverse management roles in the corporate world. Mistretta had around 25 years’ experience in doing corporate business while Walls only experience came from working in a chocolate company and briefly as a Marketing Director in Greyston Bakery Board of management. According to the text, Julius Walls had established a task-oriented system that worked excellently for the company. Walls had a good understanding of what he wanted from his employees. In addition, he expected them to be accountable for the quality of their actions. This system worked excellently and the corporation may be uncertain how the new CEO will fit in. However, I do not think the fact that the new CEO has more experience should be a concern. If anything, the new CEO, due to his vast experience will likely adopt the system and find ways to make it even better. His vast experience means he has witnessed
Corporate Social Responsibility (CSR) is the way a corporation achieves a balance between its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. In general, when firms hold this wider encouraging role on the public by being engaged with stakeholders, a variety of profit can be produced for both company and the stakeholders. A key inclination is the combination of Corporate Social Responsibility (CSR) into the organization strategy, culture, mission and communications. By incorporating corporate citizenship into the company it is no longer an additional “nice thing to do” or something made to obey laws or regulations. Instead, corporate responsibility has become something business leaders and workforce want to engage in, frequently because executives who believe in the long-term see business profit. The four types of social responsibilities a...
In 2014, JB Hi-Fi announced the retirement of their CEO Terry Smart. He had been with the company for more than 14 years. In an interview with Smart Company, Smart explained the process for hiring his successor. Smart (2014) stated that succession planning is not something that can be done overnight, it’s a long-term process and it’s part of the board’s role. When JB Hi-Fi promoted Richard Murray to CEO it was because of his extensive experience, knowledge, skills and contribution to the organisation over 11 years (Keating 2014). This example of JB Hi-Fi’s succession planning not only demonstrates their diligence in following their charter but also the emphasis placed on laying the right
external and focus on moneymaking. The responsibilities and decisions of a chief executive officer may seem daunting, how...
Describe at least one example where an organizational strategy of Metropolitan Bakery is reflected in performance management and leads to organizational outcomes.
An organization’s Corporate Social Responsibility (CSR) drives them to look out for the different interests of society. Most business corporations undertake responsibility for the impact of their organizational pursuits and various activities on their customers, employees, shareholders, communities and the environment. With the high volume of general competition between different companies and organizations in varied fields, CSR has become a morally imperative commitment, more than one enforced by the law. Most organizations in the modern world willingly try to improve the general well-being of not only their employees, but also their families and the society as a whole.
The case study written by Stanwick and Stanwick, (2016), Greyston Bakery: The Zen of Philanthropy, is an example of a successful social enterprise that has stayed true to its mission, continues to grow, is profitable, and puts the profits back into society. Greyston Bakery, owned by the Greyston Foundation, was established by former aerospace engineer turned Zen Buddhist priest, Bernard Glassman. From its inception, the business’s mission has been to produce a high-quality product, provide a sustainable living, and being committed to community renewal and personal transformation (Stanwick & Stanwick, 2016). Glassman infused into to the business a Buddhist perspective that everything is interconnected and is demonstrated by the Greyston Foundation
The term Corporate Social Responsibility refers to a company’s responsibility to provide a benefit to the society the company affects. Corporate social responsibility incorporates dimensions of corporate responsibility, and corporate policy which include a company’s policy to hire minority or disabled workers, or taking a stance on social and political issues that benefit the community. The social portion of corporate social responsibility includes corporate charitable business contributions and expands on this common social business practice by invoking corporate social initiatives. For example, as a policy, Wal-Mart grocery store managers purchase as much produce and goods from local farmers and distributors they can as opposed to relying on national food distributors. This example of a corporate social initiative provides a greater benefit to the economy of the society surrounding Wal-Mart stores than if Wal-Mart made only charitable contributions to a food bank within the local area. Environmental responsibility is a business’s responsibility to decrease its carbon footprint and produce green products. The trend to produce green products has come into effect since global warming has become a greater concern in the world over the past decade. Reducing the carbon footprint and making green products may increase a company’s cost, but the company can charge more for its products and services to offset the increased cost. Nickels, J. McHugh, and S. McHugh give an example of the Ciba Specialty Chemicals Company, a Swiss textile dye manufacturer who charges more for its dyes than other dye companies because Ciba’s dyes “require less salt than traditional dyes”, and are therefore more expensive to produce (Nickels, J McHugh, S...
The previous CEO’s management style did not encourage independence, initiative, and creativity, rarely promoting talent or motivating employees. The new CEO found staff morale, productivity, and performance suffering from a cultural environment previously mismanaged by controlling information to limit support, coordination and confidence of employee capabilities to gain influence over success of organizational objectives. He chose to respond by empowering each managerial level and distribute decision making ability to successfully achieve Good Sport’s objectives to excel in their marketplace. He provided each level the ability to be responsive for quickly making decision to effect change, accountable for their actions to evaluate objectives and offer fresh perspectives on vision and through empowerment of new roles an increased respective function, building stronger levels of trust with interdependency.
The CEO has also hired employees with good experience like CIO Dunst from Safeway, and for the supply chain management team, some technology experts from companies like PepsiCo, Dell and even Wal-Mart. This allows the company to be in line with the latest technologies available and demonstrates the future planning undertaken by the CEO.
The article “The Social Responsibility of Business is to Increase its Profits” is written by a famous economist Milton Friedman. Friedman in this article implies that shareholders are the main drivers of the corporations and he believes that it is to them corporations must be socially responsible to. The goal of any corporation is to maximize profits and return the portion of these profits to shareholders for investing in the corporation. The shareholders can themselves decide which social causes to take part in rather than assigning a corporate executive to decide on their behalf. Friedman argues that a corporation must have no social responsibility to society because its only concern is the increase profits for itself and its shareholders.
‘Few trends would so thoroughly undermine the very foundations of our free society as the acceptance by corporate officials of a social responsibility other than to make as much money for their
It seems obvious that large corporations have a tendency to ignore the negative effects of their actions in favor of profit. This example, although sensationalized, still says to me that with power comes responsibility. It affirmed my belief that a corporation’s goal cannot be just to provide profit to shareholders, but there must also be an element of social responsibility.
The business operation of B.Bakery is to make delectable breads and pastries for their customers and providing quality product so that they relish it. It is a family owned company and employs around 90 employees in their company and its revenue incremented to around more than $13 million in a year. The firm additionally supplied sweets and bread to different number of business which includes pub chains and supermarkets . The operation of the company includes the processes such as design, orchestrating, strategy and control of the performance of the company . The steps execute for the development of the company and evaluating the productivity of the organization in order to achieve there goals in the market. The most consequential business processes of the firm is the accumulation, evaluation and processing of the data. The implementation of the accounting information system will avail to manage the accounts and abstracting risk of lost data and information.
Corporations that place an importance on corporate social responsibility usually have an easier experience when dealing with politicians and government regulators. In compare, businesses that present an irresponsible disregard for social responsibility tend to find themselves fending off various reviews and probes, often brought on at the assertion of public service organizations. The more positive the public insight is that a corporation takes social responsibility seriously; the less likely it is that innovative groups will launch public campaigns and claim government inquiries against it.