Greyston Bakery: The Zen of Philanthropy
Greyston Bakery: The Zen of Philanthropy
The new CEO appears to have much more corporate business experience than the previous CEO. Should this be a concern for the corporation?
William Mistretta who took over as CEO after Julius Walls resigned has more experience in diverse management roles in the corporate world. Mistretta had around 25 years’ experience in doing corporate business while Walls only experience came from working in a chocolate company and briefly as a Marketing Director in Greyston Bakery Board of management. According to the text, Julius Walls had established a task-oriented system that worked excellently for the company. Walls had a good understanding of what he wanted from his employees. In addition, he expected them to be accountable for the quality of their actions. This system worked excellently and the corporation may be uncertain how the new CEO will fit in. However, I do not think the fact that the new CEO has more experience should be a concern. If anything, the new CEO, due to his vast experience will likely adopt the system and find ways to make it even better. His vast experience means he has witnessed implementation of various strategies and already knows what may work and what may not. Therefore, I think the corporation should not be worried about Mistretta’s rich experience, as he will likely take the corporation to greater heights.
In your opinion, why has Greyston Bakery been so successful?
I think Greyston Bakery has been so successful because of its focus on improving the welfare of the community. Greyston Bakery is genuinely concerned with the welfare of its employees. The company is not just about making profits t...
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...ngly adopting this format. In a different context from the reading, Julius Walls argues that in addition to businesses making sure they respect profit goals, they should also respect that they have a responsibility to their employees and to the external community in general. In fact, I think many more companies should be encouraged to follow suit to promote the general wellbeing of the whole society. Success of this style at Greyston Bakery means it can be replicated in other organizations. Greyston such great success despite employing ex-cons, drug abusers, homeless people and immigrants shows the potential of corporate social activism in promoting the wellbeing of the community.
Ciulla, J. B. (2013). Leadership ethics. Blackwell Publishing Ltd.
Kress, S. (2011). Evaluate the social responsibility of Ben & Jerry 's in a global economy. GRIN Verlag.
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