Background and Global Influence of Japanese animation Essay

Background and Global Influence of Japanese animation Essay

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We cannot doubt that Japan has the biggest animation industry in the world. As an animation superpower, Japan has surpassed the United States in animation export and become the world’s largest exporter of animation (Guo, 2013). The globalization of Japanese animation has huge development in recent two decades. Animation brings huge economic benefits to Japan. This essay will research various aspects of Japanese animation, including background, global influences, differences between American and Japanese animation and cross-cultural communication. The research of this essay made one cultural flow of globalization clear. People all over the world will use artistic product with Japanese animation elements and communicate to others by using Japanese animation cultural context.

Japanese animation has significant development after Japanese manga have been able to access our daily life. The beginning of Japanese manga was considered during the 12th century. A monk satirizes political corruption by drawing animals. In that time, manga was considered a tool to express contemporary matters (Guo, 2013). During the World War II, manga was developed by Japanese governments because they think manga was a perfect medium to solve the cultural barriers. Governments used manga to encourage soldiers to fight bravely (Harris, 2013). After the 1960s, manga became a novel entertainment for the young generation. Many manga fans devoted their life into development of Japanese animation then animation industry has expanded rapidly (Guo, 2013). Nowadays, As Japanese animation industry is getting mature; global impacts of Japanese animation start to embody in various aspects. Such as some Japanese terms we used in daily life and some commercial products ...


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...h special reference to American and Japanese media culture.

Guo , Y. (2013). Global influence of Japanese manga and animation.

Price, S. (2009). Cartoons from another planet: Japanese animation as cross-cultural communication. 24(1-2), 153-169. Retrieved from
http://onlinelibrary.wiley.com/doi/10.1111/j.1537-4726.2001.2401_153.x/abstract

Olsen, S., & Johnsen, F. (2012). American animation vs Japanese animation.

Lu, A. S. (2008). The Many Faces of Internationalization in Japanese Anime. Animation-an Interdisciplinary Journal.

Manion, A. (2004). Discovering Japan: Anime and Learning Japanese Culture.

Matsui, T. (2009). The Diffusion of Foreign Cultural Products: The Case Analysis of Japanese Comics (Manga) Market in the US.

Mikami, K. (2011). Cultural globalization in people’s life experiences: Japanese popular cultural styles in Sweden. (Master's thesis).

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