The Awareness of Residents of Islamabad about Energy-Efficient Buildings

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This paper is aimed to find out the awareness level among the residents of Islamabad about energy-efficient buildings. Also, how other important variables such as income level, age, education background, status, price of such buildings, etc affect this awareness level. Awareness is defined as the level of alertness. For this purpose, different countries have been studied. A brief overview of the similar studies is given below. A study conducted in Sweden showed the two methods for saving energy are through investment measure and changed behavior. The first method is aimed at the fact that buyers having more accurate, complete, relevant and easily accessed information regarding energy efficient buildings, would be in a better position to make an effective purchase decision. However, in the second method, human behavior and actions regarding energy saving is targeted. They are informed in such a way that they feel motivated to use these energy efficient methods in their practical life for green environment for a longer time. Such information is provided to the users through several Swedish and European organizations and governmental authorities. One of them is “The Swedish National Energy Administration”. STEM is an energy advisor who is operating on the idea that environment friendly products such as household appliances, windows, heat pumps and control systems are only consumed if buyers have access to the right and relevant information. Availability, affordability and Energy consumption of such products must be labeled on them. The consumers must be made aware about the effective results of eco-friendly products through sources such as mass media, local exhibitions, internet such as social media, and direct communication with th... ... middle of paper ... ...indicate that this competition did increase the awareness level of the residents of the village only because of the fact that they have some prior knowledge as well. This suggests that positive and significant relationship exist between the two variables. The results showed that changes in the energy efficiency of the people can be explained more in terms of constructivist view than the behaviorist view. Whatever knowledge they have regarding the energy efficient buildings and saving the energy, it is learned mostly from their personal experiences. Friends and media are proven to be the basic sources of getting information. So in order to increase their awareness, it is important that the related information is present to them naturally. The energy efficient products should be available readily. Such products should be highly marketed to grab the buyer’s attention.

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