Technology changes everyday and with new software constantly coming out, it raises the question who owns the right to use it. Copying other companies’ patents is a big issue and liability for corporations. They can get sued millions of dollars for infringing on their patents for the slightest reasons.
In my article, Apple got sued for $626 million after losing a patent case to VirnetX. Apple was found guilty of infringing on VirnetX patents for iMessage, FaceTime, and other apple software that mostly involved around methods of real-time communications over the Internet. VirnetX is said to be a “patent troll” because they make their money by mainly suing big corporations for patent infringement. They buy patents and try to enforce them on other
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My personal ethic framework goes along with VirnetX’s victory because I don’t think VirnetX is a patent trolls because they own the patents and it is their right to enforce it on other companies if they infringe on them. Apple doesn’t have integrity if they think its okay to use other people’s technology that they don’t own. They have no morals and honesty if they think they can just get away with it since they are a huge company. My personal ethical framework proposes that Apple thinks making a profit is a higher priority than integrity of giving credit to the makers of the …show more content…
Apple being such a big company can take risk with their technology because they know even if they get sued they will be able to pay it off or might even get lucky in court because the lawsuit might not stand against them since they are such a big company and they can influence the judges in their favor. According to an article about big corporation getting sued, it found that a lot of the times big corporations get bailed out or have decisions in their favor because they are well known companies (Business Insurance Quotes). With this study and along with other finding Egoism plays a big part of why corporations do what they do and handle certaion situation. They know that they can kill small business easily and beat other companies that come in their
Apple is a king in the technology world; poisoning every area of the industry that they have introduced a product too. They are slowly weeding their competition out. The only a company thrives in the thorn bush market is if they are in cahoots with apple. Apples co-founder Steve Jobs, started the company with all intention of dominating the market. The only obstacle for them is the Anti-trust law created ages ago. Apple, in their attempt to take the market over, has been racking up evidence against themselves. There reach has leaped boarders and even caught the attention of the European Union. Apple is pushing their boundaries and in the future will eventually cross the line in to monopolistic actions.
Apple has transformed from a computer genius to a powerhouse of all technology. “Jobs’ genius was in impressing his visions upon people,” and with each new advice the amazement of Apple followers strengthened (“Apple Computers”). Apple has created an illusion of a perfect society. With greater, more advanced technology, people believe that the world can only continue getting better. Customers have bought so mentally into Apples mission that they cringe at seeing someone using another device brand. Not only does Apple create an easier way to get everyday tasks complete, they make it look good too, “Jobs played a directive role at Apple in the development of products that were both elegant and tasteful” (“Apple llc Computer”). In today’s society the people are brainwashed by advancements which portray nothing less than a picture-perfect society, a
“The people who are crazy enough to think they can change the world are the ones who do” (Isaacson). When the late Steve Jobs was a child he was abandoned by his real mother and adopted by the Jobs family. Steve was a stubborn rude man who was ruthless, however he was focused, crazy, and inspirational. His characteristics drove him to form one of the greatest companies today, Apple. The computer company revolutionized the world with a frontline of the greatest products the world has ever seen. Although facing many hardships, the company managed to change the music industry, computer industry, phone industry, design industry and created a tablet industry. Apple envisioned products that did not exist and it thrived from the reaction of its consumers. After becoming a fortune five hundred company, it has continued to develop its products and has remained one of Americans most pristine companies however has also been put in the spotlight on social and ethical responsibilities. Ethical businesses use principles and standards that determine if conduct in organizations is acceptable. The big question has arose, is Apple socially and ethically responsible with their suppliers, the economy, its workers, and its consumers? Is Apple responsible for its supplier chains? Does apple have programs through which they help solve social and ethical issues? Has apple made any financial contributions to address issues?
As mentioned above, Apple Inc. is one of the well-managed companies in the world, and this is one of the pillars of its success in the market. The company’s core business is designing, manufacturing, and marketing mobile communication as well as media gadgets, in addition to supplying related software, and networking solutions. It is known for producing very unique and high-differentiated products such as the iPhone, iPod, iPad, Mac, Apple TV, and many more. The company has a culture of valuing its employees, because the management believes that the company is where it is today because of these employees. The employees are accorded...
Throughout Apple’s history, the company has experienced an enormous amount of growth in the computer industry with its implementation of the strengths, weaknesses, opportunities, and threats analysis. It all starts with Apple’s position in the market and how they upheld a competitive advantage against other competitors. Apple’s specific competitive advantage during “1976 to 1990” was based upon the ideals of having a “strong brand image, consistent innovation, and differentiation” (Yoffie). To begin, Steve Jobs provided Apple the building blocks to have a competitive advantage over other competitors. For differentiation and innovation, Apple focuses on products with superior quality, provides an outstanding customer service
...pple Inc. While this amount awarded to Apple Inc. was much less than they were going for it was also significantly lower than what Judge Koh vacated after the previous trial; that number being 400 million. This case was a very large win for Apple Inc. and their power in the electronics industry. This ruling was also a huge statement made in terms of patent infringement. As Colleen Allen said in an interview, “If we didn't award Apple much, we're saying it's OK to infringe patents”
Apple’s maintenance of its image in the global marketplace comes with a price on how ethnically Apple conducts business practices while promoting environmentally safe products for the consumer. Apples’ Code of Conduct, voluntarily executed, exemplifies to the global market, investors, regulators, that Apple’s standards and codes of environmental conduct are universal. To maintain Apples’ universal symbolism, systematic inspections into Apples’ supply chain, conducted regularly, are to expose violations of its work ethics not surpassing apples’ comprehensive standards established for its suppliers.
It is expected for such a company to feel obligated to deliver upon the American dream. The publicity of such comments does not only affect a company’s reputation but also financial performance. Apple have a role in ensuring that America as a nation grows, itself having been molded by the country’s economic muscle and enabling environment for business. The point in this is that, although the company is obliged to make better products, America is one of her best markets and it has an obligation to its market.
Apple (from an interview with CEO Tim Cook): “We believe that we are on the face of the earth to make great products and that’s not changing. We are constantly focusing on innovating. We believe in the simple not the complex. We believe that we need to own and control the primary technologies behind the products that we make, and participate only in markets where we can make a significant contribution. We believe in saying no to thousands of projects, so that we can really focus on the few that are truly important and meaningful to us. We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot. And frankly, we don’t settle for anything less than excellence in every group in the company, and we have the self-honesty to admit when we’re wrong and the courage to change. And I think regardless of who is in what job those values are so embedded in this company that Apple will do extremely well.”
Ethic are the foundation that many businesses should build upon. Apple has taken a stance to be more transparent with the public as well as their shareholders, although not on every occasion. Apple uses their vision statement, along with their philosophy in conducting day to day business at home as well as globally in the electronics industry. Electronics are an integral part of our everyday life and will continue to improve and become even more important. Our dependence on electronics helps keep the market relevant and very competitive for the businesses in that market. Competition is healthy for any industry but can entice corporations to take risks that could jeopardize their ethics. Apple has seen its share of scandals throughout the years
From the SWOT analysis and the VRIO framework provided below (exhibit 1 and 3), Apple has many competitive advantages. First, Apple has total control over its hardware, marketing strategy, retail strategy, product differentiation, digital asset management and also software (OS system) development operations. Recently, Apple has opened its own store, which is offering a firsthand experience to the customers with all the Apple product line. Furthermore customers are very loyal to the brand. As of today, Apple has created a very strong relationship with the cellphone carrier (such as AT&T, Verizon, and Sprint), which allow customers to have access to the iPhone at a pretty low price.
Apple is dedicated to above average standards of social and environmental responsibility and ethical conduct. It is also necessary that Apple’s suppliers handle workers with dignity and respect, provide safe working conditions, act fairly and ethically, and use environmentally responsible practices wherever they make products or perform services for Apple. Apple requires employees to function and adhere within the principles of the Apple Code, Credo and comply with all pertinent laws and regulations. Apple goes above and beyond—instead of just being compliant with the law they also make it a point to draw upon internationally recognized standards to advance social
Computers and technology makes it easier for entrepreneurs to enter this market. Not only are major tech companies competing against one another, but they are also competing against little programmers that know how to code. In our time you will never know with certainty when a small group of engineers or computer scientists are going to create, “next big thing”. Apple has been able to have a competitive advantage over its competitor by creating the highest quality products and services. Some of Apple’s current competitors are Microsoft, Google, and Facebook, and a few other tech companies as well. Most people strongly people Apple is one of the stronger company its industry, but then again some other people have biased views. Financially, they are the strongest company in the world. Also people are always willing to pay a premium for their products because of their durability, quality, and prior experiences with Apple products. Apple is always on the look at for new innovative ideas and concept that are being produced by self-motivated entrepreneurs. They are always looking to hire bright minds and let them develop within the company. A lot of entrepreneurs, programmers and engineers do not have a problem working for Apple because of their well-established perks. Apple offers its employees of the best benefits in the world. They also fairly compensate their employees that work in the front-end store as
Apple has always been active in responding to the changes that are brought by the rivalry
Steve Jobs saw what the future of technology was and he went for it. Apple looks at their products/technology then observe their competition’s products/technology to see their weak points and new opportunities for them to improve their product. Apple observes their competition to see what they are lacking and finds ways to be better. According to global brand rankings in 2012, Apples brand increased 129% from 33 billion in 2011 to 76 billion in 2012, increasing year by year.