21st century media uses white actors to portray Ancient Egypt, reinforcing European hierarches of cultural superiority. Many movies, such as Exodus: Gods and Kings, portray the Ancient Egyptians as European and white. This movie is a modern representation of the story of Exodus in the Bible; however, in this movie, “almost all of the movie 's protagonists are white, even though the stor...
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... around the historical accuracy about Ancient Egyptian culture. However, the ramifications of creating this current and hip music video is that it reinforces eurocentrism which has been an issue throughout history. In addition, when creating something that is appealing to a crowd and is supposed to be “fresh”, there are decisions that are made that may misappropriate a culture or race, in order to get more views on YouTube, or increase the popularity and “shock” value of the music video. In this case, the Ancient Egyptians are displayed as servants while the only white person, which again is historically inaccurate, has all the power in society as embellished by having her shoot lightning from her hands. Katy Perry’s video misrepresents culture, and reinforces Eurocentric ideology, all for the shock value and getting more views on YouTube and other forms of media.
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