Essay about Ancient Egypt : The New Kingdom

Essay about Ancient Egypt : The New Kingdom

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Rewinding back a few thousand years in history, the exotic and flourishing empire of the New Kingdom in Ancient Egypt existed. Ancient Egypt, one of the world’s oldest and technologically advanced empires dominated Northern Africa. The New Kingdom, which was from 1550-1069 B.C, “was an explosion of creativity, wealth and power in Egypt that would make it the envy of the world” (PBS). During this time period, Ancient Egypt attained a golden age wherein Egypt experienced political stability, expansion of territory and the promotion of Egyptian culture. Ancient Egypt experienced the cultures and practices of other races that flourished before the New Kingdom. Egyptians experienced different ethnic groups during the transition of the Archaic period to the Old Kingdom in terms of different factions of ethnicity between Upper and Lower Egypt. The Hyksos of Asian descent, during the Second Intermediate period, took over parts of Egypt and brought an Asian flair to Egyptian culture. Throughout the 21st century, media, such as movies misrepresent the way Ancient Egyptians are portrayed. In addition, Katy Perry’s recent music video, “Dark Horse” exotifies the Ancient Egyptians. The 21st century view of the Egyptian culture and their social construction of race, reflects our own contemporary society that associates certain values with racial distinctions.
21st century media uses white actors to portray Ancient Egypt, reinforcing European hierarches of cultural superiority. Many movies, such as Exodus: Gods and Kings, portray the Ancient Egyptians as European and white. This movie is a modern representation of the story of Exodus in the Bible; however, in this movie, “almost all of the movie 's protagonists are white, even though the stor...


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... around the historical accuracy about Ancient Egyptian culture. However, the ramifications of creating this current and hip music video is that it reinforces eurocentrism which has been an issue throughout history. In addition, when creating something that is appealing to a crowd and is supposed to be “fresh”, there are decisions that are made that may misappropriate a culture or race, in order to get more views on YouTube, or increase the popularity and “shock” value of the music video. In this case, the Ancient Egyptians are displayed as servants while the only white person, which again is historically inaccurate, has all the power in society as embellished by having her shoot lightning from her hands. Katy Perry’s video misrepresents culture, and reinforces Eurocentric ideology, all for the shock value and getting more views on YouTube and other forms of media.

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