Stacey Avelar Expository Writing Professor Raia-Hawrylak 8 September 2015 The Lure of Junk Food In Michael Moss’ “The Extraordinary Science of Addictive Junk Food” he argues that companies have a huge influence on what consumers purchase and have been successfully able to get people addicted to junk foods because one’s willpower does not overpower their lack of adequate information and time, vulnerability to manipulative marketing and formulation of products, and their socioeconomic status. The pace of life correlates with our endeavor to achieve success and upward social mobility. Every day we put up a fight against the clock as we try to fulfill our daily responsibilities and effectively run all our errands. Rushing to complete an irrational …show more content…
Moss voices that “a line of the trays, appropriately called Maxed Out, was released that had as many as nine grams of saturated fat, or nearly an entire day’s recommended maximum for kids, with up to two-thirds of the max for sodium and 13 teaspoons of sugar (267). Now, with that being said, if consumers were aware of the health concerns provoked by these foods perhaps they would reconsider what they prioritize. If well informed, maybe they would make adjustments to their busy schedules to make their children’s lunches at home rather than to feed them convenient processed …show more content…
of Philip Morris, said “People could point to these things and say, ‘They’ve got too much sugar, they’ve got too much salt […] well, that’s what the consumer wants, and we’re not putting a gun to their head to eat it. That’s what they want.” (Moss 267) However, consumers are being unconsciously forced to fund food industries that produce junk food. Companies devote much of their time and effort into manipulating us to purchase their products. For instance, Kraft’s first Lunchables campaign aimed for an audience of mothers who had far too much to do to make time to put together their own lunch for their kids. Then, they steered their advertisements to target an even more vulnerable pool of people; kids. This reeled in even more consumers because it allowed kids to be in control of what they wanted to eat, as Bob Eckert, the C.E.O. of Kraft in 1999, said, “Lunchables aren’t about lunch. It’s about kids being able to put together what they want to eat, anytime, anywhere” (Moss 268). While parents are innocently purchasing Lunchables to save time or to satisfy the wishes of their children, companies are formulating more deceiving marketing plans, further studying the psychology of customers, and conducting an excessive quantity of charts and graphs to produce a new and addictive
There should be limit’s that stop’s food companies from promoting themselves as appealing when in reality their food products are a hazard to our bodies. As Barboza states in his article “There is a need to set specific standards on what is marketed to children…” we are in agreement that, what ever kids see on T.V. or being marketed, they want it! As a child I remember that I wanted many things I saw on T.V. like Carl's Jr, Lucky Charms, Mcdonald's, Gushers, ect… When eating these food products, as you get older it affects your health. A good
In the essay “Her Chee-to Heart”, by Jill McCorkle, she discusses about the various difficulties she has encountered of being a junk-food junkie and the struggles of overcoming the guilty pleasures of junk food. Firstly, one of the many difficulties she encounters are her feelings, which ultimately overwhelm her into continuing to eat various types of junk foods. Her feelings of nostalgic memories when consuming such goods as a child, the enjoyment and the savory tastes it grants her, are constantly mentioned throughout the essay, directly contributing a major factor into her desires of junk food. Furthermore, while she is quite aware of the consequences regarding the health side effects of consuming such foods and what the food is ultimately
Obesity in the United States, which the media has labeled a national crisis, has also been connected to poverty rates. Big fast food industry’s target poor communities, and spend millions of dollars each year to create advertising that appeals to these specific areas. These industry’s also target naïve children when advertising because they know that eating habits developed in childhood are usually carried into adulthood. Children who are exposed to television advertisements for unhealthy food and who are not educated well enough on good nutrition will grow up and feed their families the same unhealthy foods they ate as kids. A big way fast food giants are able to make certain young people have access to unhealthy food is by strategically placing franchises in close proximity to schools. They will often place three times as many outlets within walking distance of schools than in areas where there are no schools nearby. The way fast food advertising is targeted towards children is very alarming considering how important good nutrition is for young people and how a child’s eating habits can affect their growth and
Mark Bittman’s article “Is Junk Food Really Cheaper?” tells about how people are not really getting their money’s worth when it comes to consuming junk food. He does this by showing the differences between ordering a meal at McDonald’s and cooking a meal at home. The twenty-eight dollars that is spent to feed a family of four at McDonald’s can be put to use making a meal that could last for a couple of days and feed more than four (Bittman 660). Engineered to be addictive, hyper-processed food has a taste that makes people wanting more. Lastly, Bittman addresses the convenience of junk food provides nowadays. Therfore, the cost of junk food is not really cheaper in comparison to a home cooked meal.
Americans are constantly facing obstacles to healthy eating. Obesity is something that is growing rapidly in the United States. Some Americans argue that fast-food restaurants play a major role in obesity. In “Preventing Obesity” Barbara Mantel states, “Four of the companies — Cadbury, Coca-Cola, Hershey and Mars — pledge not to advertise any food and beverage products on programming for children younger than 12, and the remaining firms pledge that 100 percent of their children's advertising would be for self-designated ‘better-for-you’ products ” (805-806). Whenever children see a junk-food or candy commercial they are instantly attracted to it, it might be because of how colorful they are or the usual toy they receive when they buy kids
“The passive American consumer, sitting down to a meal of pre-prepared foods or fast-food, confronts a platter covered with inert, anonymous substances that have been processed, dyed, prettified, and sanitized beyond resemblance to any part of any creature that has ever lived” (Berry). This quote from a book of collective essays by Wendell Berry is exactly what pushed me into finally deciding my topic. Wendell Berry’s quote from his essay, “The Pleasures of Eating” truly encapsulates what I wish to refer to throughout my thorough research and overall argument. There is nothing wrong with a little self-indulgence regarding the different foods we eat, we all do it once in a while. The problem itself stems from when we get too wrapped up in what
Government date shows that in the past thirty years, rate of being overweight in six to eleven year olds is up 19% and 6% in age 12 to 19. Without support, school lunches remain high in fat. (Finkelstien) According to the CDCP, obesity is double what it was in children and triple in adolescents since 1980. Many reforms were attempted to help this problem, but many inadvertently caused more problems. (Finkelstien) A 730 calorie lunch should have no more than 24 grams of fat and no more than 8 grams of it saturated yet the average USDA lunch has 31 grams of fat and 14 rams of it is saturated. (Yeoman) These very high levels of fat are why obesity is becoming worse in children. It can be concluded that school food is still extremely high in fat and this can be directly linked to the high rates of obesity in young children and
The sole purpose of a company is to offer goods and services while making a profit. If people have a liking for food products with so many unhealthy items and are willing to buy them, the companies have no obligation to reduce the amount of added ingredients. The companies aren’t the ones forcing the public to overeat. However, these companies shouldn’t market their products to people who they can easily exploit, like children and those who are penurious. Michael Moss, author of the article “The Extraordinary Science of Addictive Junk Food” interviews several people who worked for certain big brand companies and gives us an abundant amount of information on how the food companies make and market their food to “get us hooked”.
Albeit the system seems rigged with an unfair advantage to fast food and junk food companies who dominate America’s landscape. In today’s society, if the government sets proportions, adults and children still have the freedom to choose what they consume. Companies are manufacturing to our taste in a series of experiments to find the “bliss” point in which consumers find the products more desirable (Moss 482). The logic is relatable as many businesses strive to appease their customers to return. Subsequently, in agreement with both authors, many adults are enticed by the convenience of these industries. Whether it be they are on the go or prefer not to cook after a strenuous day: the cheap prices and close proximity appeal to their fast paced
Fast food companies have caused a massive negative impact to society over the last couple of years despite the companies promise to produce healthy and nutritious meals. Many people have already been affected by the damages caused by eating junk food. During the 1950s, the United States Of America had an obesity rate of under 10 percent and as the fast food chain increased in 1975, the obesity rate rose up to a whopping 32 percent and has only kept growing. As the obesity rate increased so had the other forms of diseases that have and will continue to affect people until it has been known that the junk food is the primary cause and to stop or minimise the junk food intake.150 billion dollars (and still increasing) has been spent on obesity related diseases while a 174 billion dollars has been spent for treatment for diabetes and as more people consume junk food so has been the rate for treatment. In order to reduce medical expenses and self harm from junk food one must first switch to a healthy and proactive lifestyle.If the adults do not stop this bad habit children will follow and be affected in the near future. Foreign countries whom have been developing over the last decade had been impacted as well due to the lack of knowledge of the harm of the product. In 2013, the World Health Organisation declared that 42 million
Fast food restaurants such as Burger King and McDonald’s, create advertisements where it urges people to consume their product. For example Mcdonald’s created a product where you can get two items such as a mcdouble and a medium fries for three dollars. According to “The battle against fast food begins at home”, by Daniel Weintraub, it shows how companies are intriguing their customers. “ The center blames the problem on the increasing consumption of fast food and soft drinks, larger portion sizes in restaurants and the amount of available on school campuses”(1).For the most part, the Center for Public Health believes that fast food companies are the problem for health
In the course of a detailed investigation of the food industry, Michael Moss, the author of “The Extraordinary Science of Addictive Junk Food”, learns that many corporations use the findings of contemporary science to create addictions that undermine the health of millions of Americans while raking in enormous profits. This ameliorates the impact of unpleasant events and reduces the possibility of getting a mood disorder, diminishing the consumption of drugs. Gilbert explores some experience—failed marriages and lost jobs, for example—that is able to trigger psychological defenses and shift the blame onto somebody else so as to make people feel better. “When experiences make us feel sufficiently unhappy, the psychological immune system cooks facts and shifts blame in order to offer us a more positive view” (Gilbert 136).
Even though American children are overweight or obese, fast food companies still continue to aim unhealthy food to children. For the most part, food that is aimed at these children is high in sugar, and fat, and is not beneficial to their developing bodies. Food advertisement companies use creative strategies in food promotion, such as characterization, animation, humor, and themes. They focus on using appeals and messages that are attracting to children. When children see a certain advertisement that is pertaining to food and play, they assimilate it faster than we know.
It became so clear that junk foods lead to a punch of catastrophic diseases like obesity, type two diabetes, vascular diseases and cardiac disorders. Those kinds of diseases cost more than $150 billion annually, just to diagnose, treat people who suffer from them. That disease is chronic and leads to many health-related issues, for example, obesity considers a risk factor for type two diabetes, and high blood pressure, joint disorders and many others (The Denver Post 2012). The key of preventing many chronic problems is nutrition. Low income plays an important role of limiting most people to buy and eat a healthy diet and in the other hand, it is easy for people budgets to purchase junk foods. So controlling the prices of healthy foods to be suitable for all people make good nutrition available for everyone. Adequate diets mean decreasing the epidemic of those serious diseases, and stopping the spread and break the bad sequences that may happen. Long-term exposure to junk foods that are full with chemicals like additives, preservatives have led to chronic illnesses difficult to treat. Also, the chemical added to junk foods are tasted unique and made millions of people becoming addicted to them and are available everywhere for example in restaurants, cafes, lunchrooms (The Denver Post
As a little girl I loved watching television shows on Saturday mornings. I’d get upset when a show would proceed to commercial. That is until I watched the shiny new toy being played with by the girl my age and of course the cool new one that came into the happy meal, then I’d forget. After seeing the appealing commercial I’d run to my mom and try to slickly mention it. “You know McDonalds has a new Monster’s Inc. toy in their happy meal. Isn’t that great? “Now I realize that back then I was targeted by big companies to beg my parents for things that I didn’t need or that wasn’t good for me in order to make money. Advertising today is affecting the health of today’s children because they eat the unhealthy foods advertised to them on: television, the internet, and even at school. Therefore, an impassioned discussion of possible solutions has been brewing.