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Modern day society can be easily qualified as media oriented, seeing as we are all affected by the media through its various forms, whether it be television, radio, films, music, magazines or even the internet. Good models of media have a job and that job consists of evaluating the affects that the media has on consumers and at times, the consumers do not consider nor do they realize that they are ingesting valuable (very rarely is information impertinent) information. The simple act of sharing a story on your Facebook news feed is proof that everyone and anyone is a victim of mass media.
As of 2003, Canadians spend an average of 60% of their waking hours with mass media tools ( Maurin & Vivian, 2009). Recent research has shown that this number has grown over the years. This number applies to two distinct categories of Canadians: on one hand, we have those who believe that media has the important responsibility of contributing to an enhanced society and a more sophisticated culture. On the other hand, we have those who simply view mass media tools as a business sphere and an opportunity for employment. Nonetheless, both categories of Canadians have noticed the huge impact that new technology has had human beings and the way they go about the intra-personal affairs.
Technology has birthed for us social media outlets, such as Facebook and Twitter. These social media platforms have changed the way we contact people and connect with multiple communities; through these social websites, people from different walks of life can learn about social and political matters beyond their immediate surroundings.
This process of connecting with people from across the ocean also plays another role for our society: it enables us to identify what...

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... websites for employment and volunteering positions. The situation in Venezuela has brought some money to Montrealers: private clothing businesses have provided T-shirts as a form of solidarity to the Venezuelans, while some restaurants have catered lunch-boxes for the protesters walking all hours of the day in the streets of Montreal. Through social media websites, jobs were created in the Montreal area.
Social networks open up the possibilities of learning new information, sharing ideas and interacting with others. Social media enables people to not only stay in touch with existing contacts but also meet new people and in some cases, form new alliances. The basis of these alliances can be shared interests or shared political views. Social networks also shed light on stories of misdeed and help us figure out, as a society, what is tolerable or what is intolerable.