Asian Paints Limited is an Indian chemicals company which manufactures a wide range of paints for decorative and industrial use. Its vision is “to become one of the top five decorative coatings companies world-wide by leveraging its expertise in the higher growth emerging markets. Simultaneously, the company intends to build long term value in the industrial coatings business through alliances with established global partners.”2
Asian Paints is Asia’s third largest paint company, with a turnover of Rs 109.70 billion. Besides Asian Paints, the group operates around the world through its subsidiaries Berger International Limited, Apco Coatings, SCIB Paints and Taubmans. Company uses raw materials like Pigments, Extenders & Minerals, Additives, Monomers, Solvents, Oils, Orthoxylene and Resins to manufacture decorative paints, industrial coatings and ancillaries. In addition to its Asian paints brand, its brand portfolio includes Ace & Apex, Apcolite, Apex, Apex Ultima, Asian Paints, Colour Next, Premium Gloss Enamel, Royale, Royale Play, Touchwood, Tractor Emulsion, Utsav. Being a leader in the paint industry, it has pushed new concepts in India like Colour Worlds, Home Solutions, Colour Next, and Kids’ World. Company has been leader in the Decorative paints segment for over decades and now aims at being leader in Home Improvement along with Décor by striking a balance between profitability, social responsibility and improved customer experience.
Asian Paints has fostered a customer-centric approach to business. A simple but unbeatable concept of "going where the customer is" drives all their retail strategies.2 It has taken initiatives to improve customer centricity, increase the number of dealer tinting systems, introduction of ne...
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... of fiscal 2013 include capacity expansion by setting up new manufacturing facility at Khandala, Maharashtra. Also, its second joint venture with PPG became operational this year. Its net revenue increased by 12.7% despite GDP growth slowing down to its lowest in a decade. It can be seen there isn’t much effect on company’s growth despite economy slowing down.
The company started in 1942 by four friends who were willing to take on the world's biggest, most famous paint companies operating in India at that time set it up as a partnership firm. Driven by its strong consumer-focus and innovative spirit, the company has been the market leader in paints since 1967. Today it is double the size of any other paint company in India. 2 It is listed on several Indian indices including NSE and BSE. Its market capitalization was approximately 47,139 cr at the end of fiscal 2013.
The structure is a combination of three triptychs in one, which are all enamel. There is the overall triptych, which is Mosan, and then there
The Palette Of Narmer is made of mudstone, which is a kind of shale. It is a flat stone with circular depressions on it. Palettes were common utensil of the time. It is believed that this flat stone was used for grinding eye paint. This eye paint was used for both men and women to prevent eye infections and possibly also used to reduce the glare of the bright desert sun. The Palette Of Narmer...
Based on the case, Lawson Cosmetics has an unresolved issue. They cannot decide on whether they should take the new branding initiative global, which is brought up by Gupta. Lawson is obviously a multinational company. In my opinion, they should develop major elements to market locally, and regionally and globally at the same time with a consistent brand image, but they need to adapt its brand to different markets by different ways carefully.
Topman already has more than 309 fashion stores nationwide with another 50 stores outside the United Kingdom division. Topman boasts the worlds largest fashion store in London with over 200,000 shoppers per week, Topman gets twice deliveries per day and 7,000 looks per season. In the year 2006, Topman’s operating profit hits 110 million with its annual sales of 600 million now. It brings a strong brand image of Topman based on the successful achievement to consumer’s mindset. Strong brand image builds confidence and reliability towards Topman’s product. In a nutshell, expending Topman’s market in Vietnam has a strong potential to gain sustainable profit.
Mazal Group was founded in 2007, in Chatsworth, California. They have six main brands and two brands being developed. With their emphasis on cosmetics, they have shown excessive growth in the last few years, opening an average of eight new stores and ten kiosks each year. They have eighty-four employees in their headquarters, up from the initial eight that started in 2007. In 2013, the cosmetics industry in the United States earned revenues of $56.63 billion, with facial skin care representing 27% of the industry (Exhibit 1). CEO, Adi Oded, says, “The cosmetics industry, especially in skincare, is booming. We have all these baby boomers getting older and looking for anti-aging solutions and we are giving them those solutions” (personal communication, June 27, 2014). The cosmetic industry is constantly developing and this in-depth analysis will provide the explanation of why Mazal Group has had so much success in recent years.
The financial data for the company is convincingly good-to-great. Its revenues has been rising constantly since 1998 as can be seen on the exhibit. Net income for 2002 was the highest in 5 years ? $5,710 million, rising by 58% since 2001. Its total assets have increased by 13.6%.
Jones∙Blair has a major struggle with the sales of their architectural paints in the DFW areas. This is because they have the highest priced product in a very price competitive segment of the market. Their sales are best with professional painters in the non-DFW areas; the professionals are much more quality oriented rather than being driven by price. Unfortunately, they have a very low market share with the non-DFW household, “do-it-yourself”, market. They have to decide where and how to deploy corporate marketing efforts among the various architectural paint coatings markets.
The binding agent is one of the most important components in paint. It is also the only component that really needs to be included. The binder enables the formation of a dry, hard coating and also determines properties as gloss, durability, flexibility and firmness. In the past, people used egg-white, ...
The technique of tempera painting has been used since antiquity. The painting medium is made by mixing powdered pigments with water to create a paste and then combined with an egg yolk which is then applied to a gesso ground. This was a popular technique in Italy, it wasn’t until the 15th Century that oil paint was starting to be used. To create the paint, pigment is mixed with oil. This medium was popular in the Flanders and the Netherlands in the 13th and 14th Centuries because of oil paints range of expressive possibilities. Oil paint was slow drying and more flexible then tempera, it allowed for a detailed application of the paint which meant that the artist was able to manipulate the media to create a range of effects.
In the introduction I gave a few examples of products that adhesives have helped us in everyday life. Now, I want to zero in on a specific area or product that has changed use for the better. That area is liquid glue or scientific name of Cyanoacrylates. They go by the trade names of Super Glue, Gorilla Glue and Permabond to name a few. These products have made fixing our little mishaps easier and quicker. I will deal with the product Super Glue in this paper.
Before starting, choose the colors, quality and the texture of the paint. As there is a wide variety of colors so choosing and picking any one sometimes becomes difficult. There are also different varieties and qualities of paints available in the market. Some are high quality and some are of low quality. Choosing the high quality paint for the residential property is always advisable because such paints will act as a protective
The turnover of the company in 2008 was $15,627 million, gradually decreased in 2009 to $14,552 million which again decreased in 2010 to $13,772 million. We can see a gradual drop in the turnover.
In China, most of the artists worked not for money but for themselves, so their paintings and art were forms of individual expression. They tried to express themselves with symbols and personal terms. The most common types of paintings were literati paintings which were characterized by unassuming brushwork, subtle colors, and the use of landscape as personal meaning. Literati painters painted for each other and used canvases like handscrolls, hanging scrolls and album leaves. Many of the paintings expressed the painters personality. One Chinese painter, Ni Zan, has a famous painting called The Rongxi Studio. It is done in ink and has mountains, rocks, trees and a building. The painting has little detail and is painted with the dry brush technique, like Zan’s personality, a noble spirit.
The paint section was quite busy during my visit and only one female assistant was on the paint counter so she called for assistance as customers were walking away. I waited to be served amongst five others for appoximately ten minutes. I got served by Bailiegh and I told her everywhere that I needed to paint and she took me to different paints that I could use for the different places and told me some features and benefits of the products. However, for the wall paint she just pointed from a far at the PPG paint she recommended that I should use and then recommended the Dulux paint by pointing to it as my slightly cheaper option when it was actually more expensive. I was confused to which one I should get because she did not show me the paint
This report analyzes the cosmetics retail industry in Hong Kong. There are many large-scale specialty cosmetics chains that are well developed in this market, such as Sasa, Bonjour, Colourmix, Aster and Angel, which are taking the lead. They mainly offer a wide range of international branded products and private label products to cater for customers’ special beauty needs, like make-up, fragrance, skincare items. With many dominant firms and a slowing growth in demand, the industry structure is being identified as mature.