An analysis of the relationship between the hospitality culture and employees in China

An analysis of the relationship between the hospitality culture and employees in China

Length: 933 words (2.7 double-spaced pages)

Rating: Excellent

Open Document

Essay Preview

More ↓
According to Adelman et al. (1994); Bitner(1990); King (1985); King and Garey (1997),former research on service management have not considered the influence of culture on provide the service from staff. Tsang (2011) state that hospitality culture were focused on researches in recent years in China. Hospitality culture is not only very important for the hospitality industry, but also very significant for employees. In addition, hospitality culture is involved four factors: materials culture, behaviors culture, spiritual culture and rules culture. The key point of hospitality culture is spiritual culture, because this can determine the value of other cultures in the hospitality organization.

Why hospitality culture so significant?
There is some evidences to prove that hospitality culture is significant to the hotel organization. The First aspect, hospitality culture can improve the hotel services level and increase the turnover level. Mattila (1999) and Stauss and Mang (1999) argued that the customer estimate the service would depend on hospitality culture.The hotel has strict discipline to manage the staff, and staff must comply with the institutions during their working time. According to Martin and Lundberg(1991), Bennigan's is a America restaurant chain, it created research to find out why consumers did not come to their restaurants. The consequence is that only 15 per cent of consumers did not satisfied with the food, but 67 per cent of the consumers are dissatisfied with the staff's attitude. For instance, customers receive satisfying services, so they will remember these services and want to receive those services again next time. Although this is not enough to evaluate the results of a hotel service, it can make a good impression in customers’ minds.

Secondly, it is not easy to fail the hotel have good culture in the strong competition of the hospitality industry. Nowadays, more and more businesses are focusing on hotels, so the hotel industry is face with fierce competition. When hotels have the same level of facilities,and hotel culture is the key point to estimate the hotel services. In addition, hotel culture can improve the position in the same industry.

Hospitality culture and employees influence on each other.
On the one hand, hospitality culture has some advantages and disadvantages to affect employees. At first, it can promote the skills of employees, because the hospitality lay out to train the employees’ skills. Shames and Glover (1988) claimed that human interaction and communication are involved in service experience as same as a social experience.

How to Cite this Page

MLA Citation:
"An analysis of the relationship between the hospitality culture and employees in China." 123HelpMe.com. 29 Jan 2020
    <https://www.123helpme.com/view.asp?id=221619>.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Essay on Innovation At China 's Hospitality

- Innovation in China’s Hospitality 1 Industry Background The word “hotel” comes from the French language, which originally meant the villa built by the rich people to entertain important guests in the countryside. For the last 200 years, the definition of hotel has been evolving into something much more than a simple building: a world-class hotel is a comprehensive entertainment system that offers conformable and convenient guest rooms, various restaurants serving representative local foods, business conference rooms equipped with high-end communication devices, recreation centers specially designed for tourists, and other daily life & entertainment facilities, such as swimming pools, gyms,...   [tags: Hotel, Hotel chains, Hospitality industry]

Research Papers
2122 words (6.1 pages)

Essay on Cultural Aspects Of The Hospitality Industry

- The hospitality culture is a very significant issue these days. Companies are competing with each other in the service quality more than anything else. Hospitality industries must think to offer good and satisfactory products for the customers. Managers should be hired with excellent service attitude. The training process should focus and emphasize the service culture in the organization . In past, cultural meanings were constructed by groups of individuals to meet the needs of their individual communities....   [tags: Hotel, Hospitality industry, The Culture]

Research Papers
903 words (2.6 pages)

A PESTLE Analysis of the UK Hospitality Industry Essay

- In this essay I will be discussing and critically analysing each element of the PESTLE analysis within the hospitality industry, with examples to reflect each point. Also this essay will discuss how marketers should adapt to changes in the macro-environment. The PESTLE analysis is a marketing principle used to understand the relation between a company and the external environment. Murray-Webster (2010:88) states PESTLE analysis will help to capture understanding about aspects of the context by using the prompt political, economic, sociological, technological, legal and environment....   [tags: UK hospitality industry]

Research Papers
1490 words (4.3 pages)

China Is A High Context Culture Essay

- China has an area of 9.6 million square kilometers and a coastline of 18,000 kilometers (Network Center of MOFCOM, 2004). It has a population of 1,401,586,609 people as of 2015 (Worldometers, 2015). In China they tend to eat a lot of the same foods. Some of the local food consists of rice, noodles, fish, vegetables and meats (Parkinson, 2011). “China is described as a collectivist country because it “emphasizes the needs and goals of the group as a whole over the needs and wishes of each individual ().” “Upholding a stable and harmonious society has been viewed as the most important role of ethics (Werth, 2013).” China is a high context culture....   [tags: Cross-cultural communication, Culture, China]

Research Papers
1285 words (3.7 pages)

Hospitality At The Hospitality Industry Essay

- Hospitality is a people business which use a unique approach to customers. Customers have to come to the property to order to consume the product. The product in hospitality industry is perishable, inseparable, intangible and variable. Depends on the organisation, the product can be delivered to the customers differently. The product that is consumed in hospitality industry not simply just accommodation and food, but also includes the service that is provided by the hospitality staff ‘You cannot invent them....   [tags: Hotel, Hospitality industry, Lodging, Customer]

Research Papers
1610 words (4.6 pages)

Hospitality Industry : A Wider And Diverse Industry Essay

- The hospitality is taken from the term ‘hospice’, meaning a house of rest for pilgrims during medieval times (Grottola, 1988). Hospitality may be defined as the reception of guest and catering to their needs and expectations, these may include food, beverage, lodging, and transportation, activities/Entertainment, shopping and supporting services. Hospitality entails a mixture of tangible and intangible factors that include the behaviors of employees and make available for guest’s security, psychological and physiological comfort (Brotherton, 1999)....   [tags: Hotel, Hospitality industry, Lodging, Yahoo!]

Research Papers
864 words (2.5 pages)

China 's Changing Culture And Etiquette Essay

- Jing Shi Mr.Gustafson English 10 05/11/15 HHHP Dressed in a formal black suit, a western businessman walked out of the Chinese custom with his suitcase rolling right by his side. He came to China to attend a series of meetings with the ultimate goal of signing a contract and wished to achieve the goals efficiently since he was on a tight schedule. For the next two days, the Chinese host took him to the golf course. Utterly confused, he regarded the golf meetings a complete waste of time. Furthermore, Business negotiations were not initiated until the third night after the group shared a Chinese banquet....   [tags: People's Republic of China, China]

Research Papers
1045 words (3 pages)

Essay about Cultures of the United States and China

- I chose the United States and China as my two countries to study. I will start off the Psychological anthropology study of Chinese people. I will discuss their customs and beliefs from childhood to adulthood. I will then discuss the study of Americans and their customs and beliefs. I will discuss both Chinese and American traditions and the varies life cycles of both cultures. I will do this view from both the male and female aspects. I will then summarize in conclusion the differences and likes of the two groups....   [tags: Compare Contrast Culture China USA]

Research Papers
1280 words (3.7 pages)

Hospitality in Greek Culture through Homer Essay

- Hospitality is one of the most important and heroic facets of Greek culture that needs to be covered when examining the story line of the Odyssey. There are many settings within the Odyssey that contain both positive and negative connotations of hospitality, and it is important to explore both sides and see how they relate to each other. The most common situation or scene from the ancient Greek literature often appears to be the scenes in which the characters are in foreign lands, lost, or just plain weary....   [tags: World Cultures]

Research Papers
675 words (1.9 pages)

Analysis Of The Us-China Trade Essay

- Analysis of the US-China Trade The U.S. trade deficit has risen more or less steadily since 1992. In the second quarter of 2004, the trade deficit relative to GDP surpassed the 5 percent mark for the first time. Many economists already considered trade deficits above 4 percent of GDP dangerously high. The fear is that continued growth in this external imbalance of the U.S. economy will ultimately spook overseas investors. http://www.americanprogress.org/issues/2004/09/b193700.html The United States and China share the most imbalanced bilateral trade relationship in the world....   [tags: Trade Deficit Economics Analysis China]

Research Papers
1570 words (4.5 pages)

Every hospitality management want employees own higher skills than the other hospitality, so there are some free training class to promote employees’ skills. In addition, employees are willing to join this class. Not only they do not have to pay for the class, but also they can acquire skills and constantly upgrade themselves in their working live. Secondly, hospitality culture can influence on employees’ values. According to Tsang(2011,P671) “Cultural values can also shape the beliefs and attitudes and guide the behavior of people.”Although every staff own values in their minds, not all staffs’ values are reasonable. If staff works in the hospitality which culture is good, they will acquire some new values and improve the quality of themselves. Thirdly, hospitality culture also has negative impact on employees. Tsang (2011) pointed that the hospitality culture is impact on the staff's behavior. Different hotel have different cultures, so not every employee can adapt to every hotel culture. This means the people who can not adapt to the culture in the hotel, and they have to change their jobs many times, until they find a job and acclimatize themselves to hotel culture. Consequently, they may miss significant opportunities in their work-life.

On the other hand, employees can also influence on hospitality culture. One point is high quality of employees could consolidate the hospitality culture. Moreover, the hospitality culture would not be changed easily by new employees. Nonetheless, it is hard for hospitality to retain employees if hospitality culture is very difficult to adapt. The staff loss would cause the waste of the hotel cost, because the hospitality spends much money to train the staffs when they come to this organization at the first time. At the same time, the cost of training lose to follow the staff change the organization, and the hospitality need to spend other cost to employ the new staff. Dawson and Abbott (2009) stated that a good culture is main point to retain staffs in the hospitality. According to Diane (2007), the McDonald's, Disney, Marriott and Ritz-Carlton hotels chains become successful organization, for their have ingrained hospitality cultures.

How to build a good culture in hospitality organization?
According to the renowned hotel, Shangri-la ,it’s the organization culture is “People-oriented”. Firstly, the hotel must respect and comprehend the employee, and let employee feel very comfortable when they are working at the hotel. It not only creates a good work environment, but also decreases the number of people who want to resign. For example, the Shangri-la staff’s canteen is a space of leisure and comfort, and some staff feel that it looks like their family. Secondly, hospitality should help staff formulate the plan of occupation. The organization could provide the opportunities of the skill and the knowledge training. Hotel train the staff not only to improve the staff, but also improve the hotel itself. Thirdly, the hospitality could raise the suitable of the salary. When employees feel the giving and receiving are not equality, and they will choose job-hopping. Furthermore, the hotel increases the salary not only retain the staff, but also could attract more ability people to employ. In teams of hospitality, it should cultivate the staff’s spirit of group.

Return to 123HelpMe.com