Advertisement Analysis Of 24 Hour Fitness

991 Words2 Pages

The advertisement was created in order to introduce products to people, give people information and convince people to believe in what authors want. Advertisers are using many methods and techniques to give people on of products or to convince them effectively with visuals sound, or smell. Some advertisements are quite obvious while the others seem to be confusing and unclear. They have many ways to approach to people and convince them. However, that also leads to misunderstanding or receiving information out of context. In the poster advertisement of 24 Hour Fitness, the author of the advertisement shows a clear picture of an advertisement, which has visual and text in order to give an example of advertisement analysis. By looking at the picture …show more content…

In this advertisement, obviously, the author uses a picture to catch people 's attention, and then provide them text for more details. The very first reason followed by the author why people should choose this 24 Hour fitness is because this is the center that you can join to work out anytime you want. That is shown clearly on the logo of the fitness center is 24 over 24 at the bottom of the picture. Second, many people who are overweight or want to have beautiful body often look to this fitness center to work out and to advise on how to lose weight from the coach. Third, people run for health and fitness, you forget who you are demanding volume of stress you have at work. Finally, it hit the sentiment the majority of the women are their husbands always cheating, because of a simple reason that their wives are overweight. Therefore, to have a beautiful shape and keep their husbands, they should go to the gym. However, the necessary question is brought up to make this advertisement more understandable: How can this information convince people that they should go to this fitness take care their …show more content…

The way they do this is with a trainer available during the peak daytime hours. For the purpose of this logo, it provides information to readers that they can come to the fitness center at any time of day. Moreover, it is convenient for some people with busy work and wants to work out later at night, or for those people inferiority with their fat body and ugly, they can choose this fitness center to exercise after midnight, this is a perfect place for them. Next, it shows the mission that helping people improve their lives through the words “fitness” and “gym”. They recognize that every person has their own set of goals and their own unique perspective of what a fitness center means to them. Some members want to shed a few extra pounds and some members simply want to get healthier. 24 Hour Fitness makes clubs affordable and accessible to people of all abilities and fitness levels because we believe there is an athlete in all of us. In addition, as the word “Ass” in the text shows us that it’s the fun place for people who’s the members in this fitness. Even though, “Ass” is not an appropriate word, it’s the best word to show readers feeling funny. With the meaning of that word, people could have fun during work out, because it’s the place not only for people enjoy exercise, it’s also the place that people can have a fun time together for

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