Essay Color Key

Free Essays
Unrated Essays
Better Essays
Stronger Essays
Powerful Essays
Term Papers
Research Papers




Mass Communication

Rate This Paper:

Length: 411 words (1.2 double-spaced pages)
Rating: Red (FREE)      
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -



Mass communication, by definition, is the process in which professional

communication using technological devises share messages over great distances

to influence large audiences. The technology of modern mass communication

results from the confluence of many types of inventions and discoveries, some of

which ( the printing press, for instance) actually preceded the Industrial Revolution.

Technological ingenuity of the 19th and 20th centuries has developed the newer means

of mass communication, particularly broadcasting, without which the present near-

global diffusion of printed words, pictures, and sounds would have been impossible.

The steam printing press, radio, motion pictures, television, and sound recordings-

as well as systems of mass production and distribution- were necessary before public

communication, in its present form, might occur.

What I would like to discuss now is the actual process of mass communication and

how it works. In mass communication, a professional communicator is the source,

someone who shares information, ideas, or attitudes with someone else. The source may

be an author, a newspaper reporter, a television reporter, or an announcer. The

technological devices are the channels, or the means by which the message was sent.

An example of this would be that radio and television messages are transmitted via cable

and satellite systems. The message is whatever the source attempts to share with another

person. In mass communication, the large audience comprises the receivers, the people

who are the attended recipients of the message. Occasionally a receiver of the message

will sent feedback to the source, that is, a response that allows the source to determine if






the message was correctly understood. In mass communication feedback can be

conveyed through a letter to the editor, for instance, or a telephone call to a television

station.

There are several reasons why it is important to understand the process off mass

communication. Probably the most important is that by understanding the process of

mass communication we will learn to think critically about the messages the media

send us. We will become more thoughtful media consumers. As a consumer of the

media, and as a citizen of the world in which technology seems to be bringing people

closer together, our responsibility is to understand how the media function and to

develop the skills to interpret the significance of the products they offer. By

understanding the nature and function of mass communication, we can begin to

recognize the significance of the media and the role they play in shaping our

understanding of the world.

How to Cite this Page

MLA Citation:
"Mass Communication." 123HelpMe.com. 22 Oct 2014
    <http://www.123HelpMe.com/view.asp?id=76509>.




Related Searches





Important Note: If you'd like to save a copy of the paper on your computer, you can COPY and PASTE it into your word processor. Please, follow these steps to do that in Windows:

1. Select the text of the paper with the mouse and press Ctrl+C.
2. Open your word processor and press Ctrl+V.

Company's Liability

123HelpMe.com (the "Web Site") is produced by the "Company". The contents of this Web Site, such as text, graphics, images, audio, video and all other material ("Material"), are protected by copyright under both United States and foreign laws. The Company makes no representations about the accuracy, reliability, completeness, or timeliness of the Material or about the results to be obtained from using the Material. You expressly agree that any use of the Material is entirely at your own risk. Most of the Material on the Web Site is provided and maintained by third parties. This third party Material may not be screened by the Company prior to its inclusion on the Web Site. You expressly agree that the Company is not liable or responsible for any defamatory, offensive, or illegal conduct of other subscribers or third parties.

The Materials are provided on an as-is basis without warranty express or implied. The Company and its suppliers and affiliates disclaim all warranties, including the warranty of non-infringement of proprietary or third party rights, and the warranty of fitness for a particular purpose. The Company and its suppliers make no warranties as to the accuracy, reliability, completeness, or timeliness of the material, services, text, graphics and links.

For a complete statement of the Terms of Service, please see our website. By obtaining these materials you agree to abide by the terms herein, by our Terms of Service as posted on the website and any and all alterations, revisions and amendments thereto.



Return to 123HelpMe.com

Copyright © 2000-2014 123HelpMe.com. All rights reserved. Terms of Service