The main purpose of this report is to look at and analyse a degree at the University of Canberra that you are interested in studying, also looking at three possible careers that can be done in completing the degree. As I am interested in a career in marketing I need to complete a degree in Commerce. I looked at certain career paths that were relevant to my interests, such as a Marketing Manager, a Product/Brand Manager and a Advertising Manager. I looked at the positives and negatives of these three careers and the personal qualities and skills need to excel in the marketing field. I also looked at the outline of the degree and the subjects required to pursue a career in this industry. Once you have looked over this report the information you have gathered will give you a better understand of the career that suits your personal interests, and you will hopefully decide whether a career in marketing is for you.
Table of Contents
Executive Summary ….........................................................................................................................2
1.0 Introduction …...............................................................................................................................4
1.1 Background ..............................................................................................................................4
1.2 Aim …......................................................................................................................................4
1.3 Method ….................................................................................................................................4
2.0 The Career …...........................................................
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