An oligopoly describes a market situation in which there are limited or few sellers. Each seller knows that the other seller or sellers will react to its changes in prices and also quantities. This can cause a type of chain reaction in a market situation. In the world market there are oligopolies in steel production, automobiles, semi-conductor manufacturing, cigarettes, cereals, and also in telecommunications. Often times oligopolistic industries supply a similar or identical product. These companies
to purchase additional companies. WorldCom mad their biggest acquisition in November, 1997 when they acquired MCI communications for $30 billion in WorldCom stock. In this deal, Bernie Ebbers agreed to assume $5 billion in MCI debt. As a result, the total value of the deal for WorldCom was $35 billion. In contrast, British Telecommunications Corporation made a $19 billion offer for MCI. WorldCom’s offer was 1.8 times the value of the British Telecommunication Corporations’ offer. This made WorldCom
the company and a new company, MCI, rising from the rubble of what was WorldCom. There were two main issues that provided pressure for the senior executives at WorldCom to commit fraud. WorldCom became the second largest long distance telephone company because of its execution of a very aggressive acquisition strategy (Moberg and Romar). During the years 1991 through 1997, WorldCom completed 65 acquisitions, the most notable being that of MFS Communications and MCI Communications (Moberg and Romar)
In the public eye, Bernard Ebbers seemed like an ideal pillar of the community in which he worked in. Ebbers volunteered and was engaged religious functions, served meals to the needy, lived in a modest house and invested most of his wealth in company stock (Johnston n.d.). Bernard Ebbers did all of these good acts in the in public eye, but behind the doors of WorldCom Bernard Ebbers ran the company with fear, intimidation, and manipulation in order to get the result he wanted. This can clearly be
WorldCom & Bernie Ebbers Case Study Keith Tewell University of the People The notorious saga surrounding WorldCom and the actions of its CEO, Bernie Ebbers, could be described as poor decision-making, greed, denial, deception or all of the above. In the final analysis, the driving factor behind the deviant behavior that lead the company to ruin was the business strategy of WorldCom's CEO, Bernie Ebbers (DiStafano, 2005). As CEO, Ebbers avoided internal company conflict at all costs,
Bernard Ebbers Bernard Ebbers is Canadian Businessman who is well known today for his connection in one of the most mentioned frauds in the history of the United States. His beginnings trace back to Mississippi where he emerged as administrator of a hotel chain. Later Ebbers got involved in important mergers and acquisitions. The business grew rapidly, and in few years, he became a tycoon in command of one of the most important telecommunication companies in the world. Years later, however, his involvement
Richard Breeden focused heavily on the role governance played in the downfall of WorldCom and his report details several central objectives that he hoped to achieve with his proposal. His initial objective was to change the way the executives were compensated to better protect the shareholders’ interest. He tries to accomplish this by limiting equity share, capping CEO compensation, and limiting severance pay. The fraud that WorldCom engaged in could be traced to the executives, but was ultimately
and transoceanic fiber optic networks. This allowed the company to grow financially and increase its customer base. In 1997, WorldCom merged with MCI Communications to become the second largest long distance telephone service behind AT&T. The merger of WorldCom and MCI was the largest corporate merger in US history at that time. Over the next six years, MCI WorldCom successfully acquired 65 other companies in order to expand their services and capabilities even more. Increasing its capacity helped keep
Causes The Lack of Internal Control Strategy: As of 1998, WorldCom had been involved in mergers with 60 companies, and there were valued at a little more than $70 billion. WorldCom also merged with MCI Communications Corporation on September 14, 1998, and it was valued at $40 billion (Ashraf, 2011). According to Ashraf (2011), during the 1990s, WorldCom was motivated by the low interest rates and frequently rising stock prices. WorldCom strived to achieve the high-growth strategies
Principles of Marketing Section: C7 MINI PROJECT Brand name: Nike Resource person: prof. Salman Zaheer Submitted by: Aisha Younis ID# 1501005416 Brand name: NIKE. SECTION 1 ABOUT THE NIKE INDUSTRY: Nike is an athletic footwear American organization' which was established in January 1964. Nike was firstly found as the name of blue ribbon sports by two people, Bill Bowerman and Phil Knight. And on 30th of
Marketing Mix (4P’s) Product Variety Nike produces a lot of different type of sports equipment. Nike’s focus mainly on their athletic footwear apparels with first being the track running shoes. However, as the time goes by, they started making shirts, jerseys, shorts, and other sports equipment for a wide range of sports. For example: football, tennis, ice hockey, baseball, cricket and more. Quality Nike always focuses more on their quality because they think that quality
Repositioning, is the process of changing a company’s current strategies by either changing the image of their brand or product. The company I chose to write about is Adidas, since I am such a shoe person and know a lot about shoes, and what brands are popular. I will talk about their repositioning strategies, that have made them very successful the past three years and how they are knocking Nike and Under Armor off the shelfs. I will also talk about how they began repositioning themselves very
The name Nike is derived from the Greek goddess of victory which is exactly what Nike has over its competitors. Nike has been around for 53 years starting in 1964 and is the leading revenue sports goods company in the world with 34.35 billion US dollars in revenue in 2017. It is not only the biggest sports brand but also one of the three largest apparel companies in the world along with Christian Dior and Zara. It is such a prominent brand that almost everyone has used a Nike product in their lifetime
Introduction A wise philosopher by the name of Alan Watts one said that to master anything, the foundational principles must be understood and perfected. At Nike, the original idea behind the company’s creation is still emphasized today; that is thanks to the foundation set by the creator Phil Knight. This original idea was to simply innovate the running shoe for total dominance. Today, they dominate not only the running shoe world, but the entire sports apparel market; globally. So how did it all
This advertisement targets Chinese athletes and ordinary people who like sports shoes and Nike itself. The company is trying to target consumers with the high preference of sport and sports clothes and shoes who would be able to perceive the benefits of wearing Nike Zoom LeBron II "Chamber of Fear". Moreover, this magnificent pair of shoes is relatively comfortable and targets people who are millenials. Communication objectives Nike’s communication objectives are to create awareness to its new Nike
1. What are the pros, cons, and risks associated with Nike’s core marketing strategy? Nike’s mission is to bring inspiration and innovation to every athlete* in the world (*if you have a body, you are an athlete) (Nike, Inc., 2015). Nike offers sporting shoes, apparel, and numerous types of sporting equipment, such as football, basketball, golf, soccer, baseball, swimming, etc. Nike believes in their products before they release the products to the public, Nike researches and tests their products
Mega brands like Nike have been described as mediums for of globalization and technology for years. Nike being a flexible brand, elevated to the next level. The end results for Nike was innovating ad campaigns, superstars like basketball legend Michael Jordan, expansion of mega stores such as Nike Town, and Nike World campus. The Nike swoosh is meanwhile believed to be the most recognizable brand icon or corporate logo, conveying "Nike" without the need of words. The swoosh was designed by a university
We all know technology is changing everyday. As laptops are becoming more popular in today 's society, especially in a college classroom setting, professors have noticed more and more students with their faces engaged on the computer screen and not the lecture. There have been recent studies that show in classroom use of laptops can affect students and their learning. Should the use of laptops be banned in the classroom? Ultimately it is up to the professor if laptops should be banned in the classroom
Introduction In the 21st century brands play a big part in society but in particular shoe brands. They have developed over the years in terms of quality, appearance and price. Major shoe brands such as Converse, Puma, Adidas, Reebok and Vans have been in great competition and managed to deliver nothing but the best. At the Academy these popular shoes are being worn such as Adidas and Puma. Background research Gebrüder Dassler Schuhfabrik was a company owned by brothers. The assets were divided
Financial Analysis on Running Shoes Introduction The design and sale of running shoes is an international business with companies such as Nike and Adidas being the leaders of it. The success of these firms is attributed to the fact that they take into consideration the diversity of the runners’ feet in the design stage of their production. Their customers regularly look for shoes that fit well but are flexible at the same time. In other words, the shoes should be as light and comfortable as possible