Tata motors are the largest Indian Automobile company which had revenue of $7.2 billion in 2006-2007. Established in 1945 it’s a household name in Indian market. The brand name and trust associated with this name is unparallel.
Some of the facts relevant to the company:
Leader in commercial vehicles in each segment
Second largest in passenger vehicle market
5th largest manufacturer of medium and heavy commercial vehicle
World’s second largest heavy and medium bus manufacturer
First Indian engineering company to be listed in NYSE
Vision: “best in the manner in which we operate, best in the products we deliver and best in our value system and ethics." [http://www.tatamotors.com/our_world/profile.php]
R&D is the key to TATA’S success story. With over more than 1400 scientists and engineers working continuously in different projects have helped them come with successful products in the offering.
Product line:
Passenger Car and Utility Segment
• Tata Safari: First sports utility vehicle in India
• Tata Indica: First indigenously manufactured passenger car
• Nano: World's least expensive car
• Sedan Indigo
• The station wagon Indigo Marina
• Tata Sumo
Commercial vehicles
• Tata Ace: India's first indigenous light commercial vehicle
• two-tonne truck
• heavy dumpers
• multi-axled vehicles in the above 40-tonne segment
• dump trucks
• tractor-trailers
• mixers
• cargo applications
Passenger buses
• 12-seaters to 60-seaters — in the light, medium and heavy segments
• Magic, a four-wheeler public transport developed on the Ace platform
• Winger, a maxi-van
Tata motors Distributor network
Tata motors have crossed the Indian border and have PAN world customers. Today the their products span global markets like Europe, Africa, the Middle East, South and South East Asia and Australia....
Tata Nano
The great wonder car by Tata’s has stunned the entire world. Critics who often said that it was not possible to make a car at a price below $3000 where taken to a back sit when Ratan Tata the chairman of Tata Motors unveiled this car in New Delhi at a price of $2500. Since then it has been in lime light and has been making news in the auto sector through out the world.
[http://tatanano.inservices.tatamotors.com/tatamotors/index]
Stylish and comfortable
Designed as a family car with roomy passenger compartment, tall roof and generous leg space
Can seat 4 people comfortably and four doors with high seating position make ingress and egress easy.
Length 3.1 meter, width 1.5 meter and height of 1.6 meter and has adequate ground clearance. Made for busy roads as well as rural roads
Has a mono volume design with wheels at the corner and power train at the rear enables it to uniquely combine both space and manoeuvrability, which will set a new bench mark
MiraQua is a very chic and compact-looking electrical vehicle looking quite different from a traditional car. This has an in-wheel-motor and drive-by-wire-technologies. This has a differently designed front wing that kind of rises up and acts as entrance from the front. A foldable front seat allows access to rear seats. The design looks minimalistic from outside but spacious from the inside with an 1.9 x 0.6 meters inside floor
Solo machines were available with engine varying in size from 147cc to 1000cc capacity with corresponding nominal rating of 0.5 hp to 18 hp. The smallest class which comprised machines such as the Francis Braneth, the Excelsior and other too numerous to mention is intended chiefly for use on short journey. And its maximum speed was 40 m.p.h. Motorbikes are of both two strokes type are Velocelle, Lenis, Enfield and many others with two-stroke
Thesis: Even though there is a lot of skepticism towards Chinese car companies making a foothold in the American car market, with the right marketing and not rushing into the market, there is a good chance that the Chinese car companies will follow the Japanese car companies and carve a spot in the American market.
Future-focused decision-making. Protect, nurture, and grow our business in the global economy. Effective, efficient use of our resources to maximize profits," (Hendrickson, n.d.) summarized in our slogan "the world rides on us," (Hendrickson, n.d.). A vision statement should describe the company's goal of who they will be in the future, their definition of success, and actions needed to realize the future goals (Kinicki, 2016). Hendrickson's vision statement does not communicate this information as effectively as the mission statement achieved its goal.
This sports car is a convertible to give it an even sportier feel, but it is a wimp of a car underneath the hood because it is only a v6 engine. Though the lack of power that it has compared to the v8 models, she is still able to get up and go. The convertible top is starting to become run down, but that is also because it’s 15 years old. The rear wheel drive, which is now rare in cars is a blast, it makes driving a lot more fun when you are able to drift around corners. I have not driven this car in winter nor do I recommend it, the rear wheel drive would make it hard to go through snow, and the convertible top would surely take a lot of damage from the snow. One thing I dislike, is that the gear that you are in does not appear on the dash. Overall, it’s a fun car to drive and own, but my recommendation is this should not be your everyday car, it is only meant for nice and clear weather
I have always been a sports car lover, but when my family increased in size to the point that finding a sports car that would meet my needs would be almost impossible, I decided to consider a minivan. While a sports car was an unrealistic possibility, giving it up would not be easy. The sports car and the minivan would both fulfill the basic requirement of reliable transportation, but I had to consider the differences among size, maneuverability and affordability.
This means that manufacturers of this vehicle will ensure that this vehicle all the necessary properties that when it comes it to the market leaders to look needs. Among the external features that this vehicle is expected to have includes that built using light material such as aluminum and chrome. This will need to include various benefits; Reducing the overall weight, cost reduction, increased efficiency and increased fuel consumption. This SUV is also a centered Grill, will be triangular and vice versa. The grid is also the company logo on them. It will also allow large air inlets on the front, for cooling purposes enough air to the engine to obtain. The headlights are exclusively LED technology, which will make them more powerful. This vehicle is also seventeen inch alloy wheels and also dual exhaust at the rear of the
You get the best braking control with the newly designed lugs that have a ½ -inch depth. The construction of the tires durable with the 6-ply rating and has a new tread pattern for acceleration and grip. You can ride from rough terrains to smooth surfaces easily with this all-terrain vehicle tire. You receive two 25 x 8 x 12 front and two 25 x 10 x 12 rear tires with your purchase.
In the XF Sportbrake, Jaguar successfully crafted a look that is appealing. Moreover, it combines the utility of a crossover with the sportiness of a performance
Team building and collaboration. This is the value for which they have chosen to embrace the big ideas from everywhere, all the respect for all individuals. Innovation, customer and consumer needs of spotting this simple, where creative solutions to meet them. They have a Compelling Vision-is, where is to create a path to Achieve it to de fine a sustainable future. Strives for is results-
TATA Steel. "The Facts: Behind the Figures." The Whole Story: From Cradle to Grave (2011): 10-13. Print.
During the 1950s, style, desing, and engineering innovations are applied into the company's production line. In 1960s, GM also focused on insurance, home appliances, financing, electronics, locomotives and banking etc. In request for the smaller cars of European producers , GM introduced Chevrolet Corvair, that was ciriticized for safety issues in following days. In the next decade, oil prices went up and as well as the oil costs , environmental problems are taken into consider at those times.
This paper examines the expansion of General Motors overseas in its various phases, as well as triggers for internationalization and the problems faced during the process. The paper also considers what benefits have been achieved through international growth, and how the company can be classified with regards to Bartlett and Ghosal’s 4 typologies. Finally, the paper discusses the concept of a “world car,” meeting the demands of customers across the globe.
The Tata way is actually organizational behavior of the Tata group. The reason for the success of the Tata group is based on capability, they created their own way of organization behavior. Every business and every firm requires different set of organizational behavior and we can replicate a general organizational behavior for a firm but if you want your firm to be successful then you need to modify the organizational behavior your firm like the Tata group
India still has a very low 4-wheelar penetration which is a great opportunity for automobiles players. Maruti has committed itself to motorize India by offering value for money products and product lines for each segment of the population.