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Bollywood Movies - Bollywood movies are very popular for the “Romance” portrayed in their plot. Romance in Bollywood has evolved throughout the ages. But the one thing, that has remained constant are the unofficial and official ban on any depiction that may suggest something which is not a part of the “Indian” culture. Westernization was always shown as something negative and alien. Let’s have a closer look at how Hindi cinema deals with this censorship code that has been set up. Bollywood adopted a new way to recreate the same passion that usually a ‘kiss’ would generate; they substitute these by song and dance routines....   [tags: Cinematic Elements] 1019 words
(2.9 pages)
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Bollywood Cinema - Bollywood cinema encompasses a variety of genres. It’s superior ability to create a connection between all strata’s of viewers gives us a reason to explore the hidden representations in Bollywood cinema. Not long after India regained its independence, a new era of Indian Cinema began. This era put forth heart wrenching movies, filled with patriotic messages and a very clean concept of national progress. The main concept of the nation-state was integrated in almost every Hindi cinema that was created ever since....   [tags: Cinematic Elements] 1299 words
(3.7 pages)
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Bollywood Filmmakers - Every Indian lives alongside one billion others whom he or she will never meet. Each comes from a different region and religious group, yet shares the common language of cinema. The practice of watching Hindi fiction film creates a unified consciousness among Indians in an “imagined community”, such that they perceive themselves as belonging to a particular identity (Anderson 1983: 35, 70). The mainstream ‘All-India’ Bollywood film transcends regional divides and seeks to define and celebrate a modern national identity, a theme created in the wake of independence (Rajadhyaksha 1997: 681)....   [tags: Sociology, Culture] 2133 words
(6.1 pages)
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The Great Bollywood - The Great Bollywood Motion pictures have been around for a long time. They are popular all over the world. When people think of motion pictures, Hollywood always pops in their heads. As great and as popular as Hollywood is, there is a larger film industry in the world, and it’s not in the U.S. The largest film industry in the world is called Bollywood and it is located in Bombay, India. Bollywood puts out on the average eight hundred movies a year, which means two movies are cranked out every day....   [tags: essays research papers] 1294 words
(3.7 pages)
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Freedom and Choice in Bollywood Movies - The increase in globalization in the Indian subcontinent has brought along with it a series of new genres in Bollywood movies. Movies showcasing freedom being fought for by the youth and women are just a couple of interesting ones. I’ll be exploring two different movies Dor (2006) and Rang De Basanti (2006), each of which has its own take on ‘freedom’ and ‘choice’. Dor has a very simple storyline; two female protagonists (Meera and Zeenat) whose husbands respectively (Shankar and Amir) leave India to get employed in the Middle East....   [tags: India] 1397 words
(4 pages)
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The body of the Indian Woman: A tool of nationalistic discourse - The body of the Indian Woman: A tool of nationalistic discourse The genre of Bollywood film has recently become a popular means of entertainment for the non-resident Indian as well as the western audience. The vibrant color, spontaneous dance numbers, and other alluring factors may have contributed in the popularity of Bollywood films. However, for the NRI, Bollywood films are mean of a connection to the motherland; it brings a sense of nostalgia through cultural and tradition practices. In Chutney Popcorn and Bride and Prejudice, we see how these cultural practices and tradition are preserved by using the woman’s body....   [tags: Bollywood Films] 2996 words
(8.6 pages)
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Bollywood's Popular Culture in the South Asian Diaspora - Bollywood's Popular Culture in the South Asian Diaspora The centre of the Indian movie industry is in the Indian city known as Bombay, which has since been renamed Mumbai. Owing to the industrial resemblance with the American movie city Hollywood, the Indian movie industry came to be known as Bollywood. Bollywood is now an industry of massive proportions, and far from simply producing cinema; it is also closely interwoven with industries concerned with music, clothes, magazines, DVDs, jewellery and cosmetics....   [tags: Papers] 2253 words
(6.4 pages)
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The Similarity of Bollywood Films to High Concept American Films - The Similarity of Bollywood Films to High Concept American Films The term “high concept” is used to describe a script or film that a person can easily understand after hearing just a few words, it also means a film which is high budget and attracts a mass audience. To be high concept the film needs to appeal to young and old audiences to do this it needs to include aspects such as “fear”, “loneliness”, ”family” and “lost love.” Bollywood films appeal to most of the Asian culture and religions (Hindu, Muslim, and Buddhist) the most common language being Hindi, spoken by 40% of Asians so Bollywood films are usually spoken in Hindi....   [tags: Papers] 1098 words
(3.1 pages)
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Arranged Marriages: Motives and Customs in Traditional and Modern Indian Culture and Their Depictions in Bollywood Films - Although western culture is considered advanced in many aspects, tradition continues to override modernization in respect to arranged marriages in Canada and India. The reasons why these marriages are enforced in certain families and their customs, such as dowry, are to be discussed in this essay. These marriages were forced upon children who wish to choose their own husband or wife. My argument will be structured by the following questions: How did arranged marriages first come about. What are some of the reasons why parents chose arranged marriages....   [tags: Cultural Issues]
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1550 words
(4.4 pages)
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Nair's Techniques in film Monsoon Wedding - Nair's Techniques in film "Monsoon Wedding" Mira Nair directed the 2000 film 'Monsoon Wedding' with the intention of making it a Bollywood film on her own terms. Through watching the film, it becomes evident that this was mixing traditional ideals of Indian Bollywood together with the modern elements of the West, such as those depicted in particular in Hollywood films, the Western equivalent of the Bollywood film industry although on not so large a scale. Nair spent the latter part of her further education in the United States of America, attending Harvard University, where her more modern ethics, compared to the conventional Indian principles she was brought up with, were developed and thus came to influence her works....   [tags: Film Movie Nair Bollywood Wedding Essays] 2119 words
(6.1 pages)
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Celebrity Endorsement: An Analysis on Television Commercials in India - Celebrity Endorsement: An Analysis on Television Commercials in India Indian Culture: India is a country which has a very strong culture. The culture is been shaped through long history. Though India is diverse in cultural practices, languages, customs, but it is traditionally very strong and strict. Cultural values that prevail in India are joint family, dependence on parents, respect elders; arrange marriages, male dominance, devotion, religion, etc. Indian Celebrities: {draw:frame} India has a huge industry called Bollywood which is named by a newspaper writer to the Bombay Hindi Film Industry....   [tags: TV Commercials India Advertisement Analysis] 1996 words
(5.7 pages)
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In Film Advertising Aims and Objectives - In Film Advertising Aims and Objectives Study Rationale: • Effectiveness of In-Film Advertising • Consumer Behavior and Advertiser’s Behavior towards In-film Advertising Exploring product placement opportunities offered by the mainstream Hollywood and Bollywood movies, by understanding their nature, the audiences they serve and benefits the industry aims at with respect to the placed product. Study Objective: • To test the effectiveness of brand placement in movies both from the consumers and the advertisers perspective....   [tags: Film Movies Advertising Marketing] 1593 words
(4.6 pages)
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The Expatriate Indian - Dilwale Dulhaniya Le Jayenge (1995) and Kabhie Khushi Kabhie Gham (2005) were movies that highlighted a very interesting phenomenon; the expatriate Indian. A more colloquially used term would be the NRI (non- resident Indian). Featuring the protagonists as NRIs wasn’t common until the early 1990’s. Before that the NRIs were shown as antagonists with bad morals and poor ethics. It was definitely a big change in Hindi cinema when this new representation took place. All along throughout the 1960’s 1970’s and 1980’s Hindi cinema handled issues on the progress of the nation....   [tags: India] 1190 words
(3.4 pages)
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Is There Such a Thing as Global Cinema? - Is there such a thing as a global cinema industry. Debate this question with reference to contemporary cinema production. Introduction There are two important basements to produce commercial films—Hollywood in the US and Bollywood in India. Many films have been exported from these two places to all over the world, on the debate of whether there is such a thing as global cinema industry, many people give different opinions. Hypothetical proposition was established and as far as I am concern, the global cinema can be analysis from different ways....   [tags: Cinema]
:: 6 Works Cited
1942 words
(5.5 pages)
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Designing a New System for Gala Visions - Designing a New System for Gala Visions Gala Visions is a widely growing video rental outlet for most of the Asian community where both Hollywood and Bollywood movies are found, I will be using ICT to design a new system for it. Analysis ======== Background to the problem ------------------------- Gala Visions is small video rental store on Whalley Range in Blackburn. The store is home to the many different genres of movies through Hollywood and Bollywood. It is run by Fakhir. Identification of Prospective Users ----------------------------------- Gala Visions is a widely growing video rental outlet for most of the Asian community where both Hollywood and Bollywood movies are found....   [tags: Video Rentals Consumerism Essays] 1575 words
(4.5 pages)
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Cinema as Intertext in Midnight’s Children - Cinema as Intertext in Midnight’s Children Saleem in Midnight’s Children makes an accurate evaluation of India when he states, “Nobody from Bombay should be without a basic film vocabulary” (Rushdie 33). Bollywood, the capital of the film industry in India, is the largest manufacturer of motion pictures in the world. A large percentage of the films are either mythical romances or musicals and often they last longer than three hours in length. While watching Indian cinema would be a painful ordeal for Western audiences, Indians embrace the industry and are very proud of their cinema heritage....   [tags: Essays Papers]
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1551 words
(4.4 pages)
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Comparison of "Monsson Wedding" to "Heat and Dust" - Despite differing in form, the film “Monsoon Wedding,” directed by Mira Nair and the novel “Heat and Dust,” by Ruth Prawler Jhabvala, have many similarities. Both of these texts convey an Indian world and the people in it. “Monsoon Wedding” is a party arthouse, party Bollywood film which deals with the leadup to the wedding of two young people, Aditi and Hermant. It combines their story with that of Aditi’s father, Lalit, and his family responsibilities, as well as the events occurring in the lives of their servants, Dubey and Alice....   [tags: essays research papers] 739 words
(2.1 pages)
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Indian Culture And How It Translates to America - India is a captivating country full of humble traditions, lively festivals, and honest beliefs. With over 2 billion people, India has a vast array of religions and languages with Hindi being the most popular. The Hindu culture is a culture of love, respect, honoring others and humbling one's own ego so that the inner nature, which is naturally pure and modest, will shine forth (Mailerindia Infotek Limited). Hindi is a kind and peaceful religion. It is only fitting to combine a temperate religion with a humble society of people....   [tags: Culture ]
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1498 words
(4.3 pages)
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Laagan's Theme - The theme of the movie Lagaan is the realistic portrayal of life. The use of the country's most liked game, cricket, is a great example of Bhuvan’s characteristics. He taught different skills like leadership, team spirit, motivation and stress management. Bhuvan was the protagonist of the movie. He was a person with great talents and leadership skills. He showed that in the movie by finding the players first. He had a hard time finding players because no one wanted to play with him. In a way, everyone was scared of the idea to play a cricket game and in return they would not have to pay taxes....   [tags: Movie] 629 words
(1.8 pages)
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Cultural Myths' Affect on Racism and Society - Most people are unaware of the impact that cultural myths have on their lives; however, an examination of Kearney’s text reveals that they play an important role in our lives. Cultural myths can be those thoughts that a group, community, and society believe to be true, but sometimes they are not. For instance, in America one has to work hard and then he/she will get ahead, but that’s not the case in all scenarios. Secondly, the stories about cultural myths have been passed down throughout history....   [tags: Cultural Myths, myths, racism] 1236 words
(3.5 pages)
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A Global Cinema Industry? - Is there such thing as a global cinema industry. Debate this question with reference to contemporary cinema production This question has been topic of debate for many years with scholars offering up their own viewpoints on the subject. I will look at the national cinema industries of certain countries and then discuss whether a global cinema industry exists. Early film production include the Silent industries and films made in the World War One era. There were no real UK studios only independent filmmakers....   [tags: Cinema] 1107 words
(3.2 pages)
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Transnational Cinema - As cultural identity being questioned in global screen due to the influences of transnational cinema and Diasporas in different places, this clip question further the possibilities in future transnational cinema. Through the emergence of cinema styles, all films are to be considered transnational. This essay will argue that transnational cinema could be emerging to a new level in the film industry. The clip provided with the essay explores the potential of transnational films with the context of films studied included in this subject....   [tags: Cinema]
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572 words
(1.6 pages)
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Asian Wedding Cake - Asian wedding cake: Weddings are an integral part of all cultures. The customs and traditions of the different culture vary from each other. Similarly Western weddings are quite different from the Asian weddings. A wedding cake is a very significant tradition of the Western weddings. Although not so significant, but the tradition of wedding cakes at Asian wedding is increasingly becoming popular. As such the Asian wedding cakes are baked in exquisite designs and delicious taste. Meaning: The phrase ‘Asian wedding cakes’ is a comprehensive term meaning cakes of different countries or cultures in Asia, like Japanese wedding cakes, Chinese wedding cakes, Indian wedding cakes, Korean wedding cakes and so on....   [tags: Culture] 854 words
(2.4 pages)
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Arranged Marriages: Motives and Customs in Traditional and Modern Indian Culture - Although western culture is considered advanced in many aspects, tradition continues to override modernization in respect to arranged marriages in Canada and India. The reasons why these marriages are enforced in certain families and their customs, such as dowry, are to be discussed in this essay. These marriages were forced upon children who wish to choose their own husband or wife. I will be arguing the numerous flaws of the system, and the reasons why these marriages are so common amongst the Indian culture....   [tags: Culture ]
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1546 words
(4.4 pages)
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Postmodern Multicultural Society - The evolution of a postmodern multicultural society places a premium on increased understanding of issues surrounding culture and ethnic identity. Anthropology has traditionally defined culture as the sum total of artifacts (language, customs, tools/technology, institutions, etc.) that make up a human society. From a psychological perspective, it is useful to focus on the processes of symbolic communication that sanction the coherence of human societies and enable them to evolve such a variety of artifacts....   [tags: Anthropology, Culture, Gender Roles] 1765 words
(5 pages)
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21st mainstream Hindi fiction film and advertising - In this manner, UCLA Asian American Studies Professor Purnima Mankekar says, “the commodities that (dominate) the city's visual landscape (are) also irrevocably shaping its social landscape.” (Mankekar 2004: 414). In the 21st century, these spaces have transformed from the delineated urban streetscape to a gated community of the multiplex and mall, further marking class privilege. This new development is beneficial for both filmmakers and retailers in producing the identity of consumers of desire....   [tags: Marketing, Sexual Appeal] 2338 words
(6.7 pages)
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Pros and Cons of Living in a Multi-Ethnic Society - A multi-ethnic society is a society which includes people from a variety of different races, religions, cultures, backgrounds etc. Multi-ethnic societies can have many negative and positive effects which I am going to explain in the following paragraphs. The benefits of living in a multi-ethnic society are that you get to meet new people and learn interesting things about them. People get a chance to understand others and realise they’re equal to us. It makes people less ignorant and alters stereotypical views they may have had beforehand from media influence or friends/relatives....   [tags: culture, diversity] 1154 words
(3.3 pages)
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Future of English - ... The hypothesis of English ‘dying’ can be put aside as it as it proved in the course of its history English is a language that can survive. This survival of the language leads me to my next point, which is English as a world language. A world language is used as a common language between all the countries in order to understand each other. The role of such a language is important as it is due to it that peace treats and friendly relationships between different countries can be formed. If politicians all spoke only their first language it would be difficult, if not impossible, to have negotiations about different subjects....   [tags: language, culture, international relations]
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1179 words
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Free College Admissions Essays: Most Influential Event in My Life - College Admissions: Most Influential Event in My Life 26th of January. Republic Day of India. Bhuj, home to my aunt and the place where I have been spending my holidays for the past 10 years or so. It was 8:55 in the morning. Everyone was ready for breakfast except me. I was always late on the dining table and often made mom angry. But that day mom didn’t get angry. Wondering why . Bhuj and neighboring places had just witnessed a powerful earthquake that rocked the whole of gujarat. The word earthquake always evoked something-but that something was never akin to terror....   [tags: College Admissions Essays] 932 words
(2.7 pages)
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Changing Values and Culture Shock - Changing Values and Culture Shock “Kids today have no moral values or sense of culture!” – a very common grievance of parents today whose parents -in their time- lamented about their lack of ethics and whose parents in turn complained of their unfavorable attitudes, whose parents again worried about the decline in tradition. This cycle of change in culture dates back even to times when what we now call ‘our culture’ and ‘our ethics’ were not even formed. It is evident that man has constantly felt the breath of changing values and cultural shock breathing down his neck, following him relentlessly over ages and posing him the same apparent danger that we claim to face today....   [tags: Society Sociology] 1726 words
(4.9 pages)
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Music of India - The Music of India Indian music is a very varied type of music which ranges from classical to film, more commonly known as pop. Both types are extremely popular throughout the Indian society in all classes. Music is apparent in Indian culture as a way of expression. The history of Indian music extends back many centuries. Traditionally in that period, there were various kingdoms, in which the power was held equally by the king and the temples. This was the division of music. The temples presented religious music to all that wanted it while the kings patronized the separate artists....   [tags: essays research papers] 1172 words
(3.3 pages)
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World Culture - Africa Africa is a continent of natural resources both living and non living. These resources affect how African countries deal with other countries and how it works internally. One example of this is diamonds. Sierra Leone is a country in Africa that has gone through various political regimes and has gone through great conflict. Various war factions want to have control over the diamond mines and they force workers to perform this backbreaking work. These diamonds that these factions control are called conflict diamonds because of the atrocities these groups inflict to control diamonds and make money....   [tags: essays research papers] 1118 words
(3.2 pages)
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Creativity - Creativity 'Utterly butterly delicious', 'yeh dil maange more', 'kya swaad hai zindagi mein', 'beauty bar of film stars', ' kal bhi aaj bhi kal bhi', and I can go on. More than anything, I think we are compelled to watch these small bits of creativity on the television. Nuisance to the lovers of 'kyunki saas bhi kabhi bahu thi', to the tendulkar fans, and MTV dudes I think these are the best sections aired on the so called idiot box, exuding creativity. It is amazing to watch screening of mere ideas for a span ranging only from 10 to 60 seconds and the passage of the message yet then so convincingly that it actually entices an individual for indulging in great expenses....   [tags: Papers] 659 words
(1.9 pages)
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BBC's Current Marketing Plan - BBC's Current Marketing Plan The BBC’s current marketing plan focuses on a number of specific areas, where the BBC hopes to achieve a variety of objectives that will improve the corporation’s image, in this country as well as abroad. The BBC plans to increase the range and quality of its radio and television services. More high impact broadcasting is being focused on. More memorable programmes are being developed and created, in particular arts and current affairs. The BBC plans to build up and solidify its digital service, providing something for everyone on this service....   [tags: Papers] 753 words
(2.2 pages)
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Jay Sean - The New Sensation - Jay Sean - The New Sensation The appearance of the R&B singer Jay Sean has proved to be prosperous. Being the UK’s first ever Asian R&B superstar, he has already been victorious with the smooth anthem ‘Dance with you’. What makes Jay Sean so exciting is that yet being a UK born and bred artist his music is uniquely appealing, fusing ‘desi’ rhythms with a realistic R&B feeling producing a methodical genuine sound....   [tags: Papers] 810 words
(2.3 pages)
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Comparing the Two Advertisements for Mastercard and Halifax One - Comparing the Two Advertisements for Mastercard and Halifax One The advertisements that I looked at were both broadcast on Sunday 13th March 2005, on Sky One at the primetime of 8pm. The first advertisement, which lasted for the duration of 30 seconds, was for Mastercard and took the genre of a romantic comedy and the theme of revenge. The second advertisement, which lasted the same duration, was for Halifax One and took the genre of Bollywood and the theme of a playboy lifestyle....   [tags: Papers] 1489 words
(4.3 pages)
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Ethnography - When I was a kid my parents always took me to Nathdwara to take the blessings of Lord Krishna every now and then because my parents are so religious. So by going there several times I am also attached to that place. Actually Nathdwara is situated in Rajasthan state and I live in the state called Gujarat and in the city called as Ahmedabad. It takes six hours drive from my city to Nathdwara and this is the only nearest place where I could get mental peace. This is very important place for me and my family because it is a tradition of our family that whoever goes there gives free food to the hungry and poor people....   [tags: Personal Narrative India Hindu] 1331 words
(3.8 pages)
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