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Business Analysis: Merck & Co. - ... Although Merck has been subjected to challenges throughout their history they have always managed to stay afloat and maintain their reputation as a leader in healthcare. Products By Merck Merck‚Äôs diverse product lines provide the company with a broad target customer base of doctors and any consumer in need of medication. Their product mix includes consumer, prescription, vaccine and animal health products. Over the counter (consumer) products include sun protection lines like Coppertone and Bain de Soleil, laxatives like Miralax and Correctol and allergy medicine like Claritin, Drixoral and Chlor-Trimeton just to name a few ....   [tags: Business Analysis ]
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