Review Of Wal-Mart: Bully Of Bentonville

In Wal-Mart: The Bully of Bentonville author Anthony Bianco explains the love-hate relationship of consumers and the corporation. First, I must say that this was an enjoyable read! All of the elements and statistical data that a historian looks for are present B Bianco=s anti-Wal-Mart slant notwithstanding. Wal-Mart tells the story of master retailer Sam Walton B who himself may have been the bully of Bentonville B and the Wal-Mart corporation. Bianco recounts the elements which made Walton so loved and innovative (e.g., omni-directional integration, self-service checkout and automated performance monitoring) and his corporation so reviled. He also delves into Wal-Mart=s battles against unionization, their fair trade practices and importation of foreign-made goods. Finally, he explores the real sociological cost of Wal-Mart=s low prices.

Bianco=s approach in analyzing Wal-Mart is an interesting one. By combining hard facts and arguments with homespun anecdotes, he is able to capture the reader into sympathizing with his vitriolic attacks of the retail giant. In chapter one, Bianco lays out the objective evidence against Wal-Mart as if he were a prosecutor going after a murderer on trial. Chief among Bianco=s arguments is Wal-Mart=s unabashed violations of laws and business ethics. Wal-Mart=s arrogance, Bianco says, is Arooted . . . in its presumption that selling vast quantities of cut-rate merchandise entitles it to represent[]@ the American consumer. (p. 3). Bianco thoroughly notes Wal-Mart=s own figures, government reports and employee Atestimony@ in building his case against Wal-Mart. Wal-Mart=s rap sheet is a mile long when it comes to union busting, child-labor law violations, overtime pay violations, minimum wage issues, gender and racial biases, community crushing, small business pilfering, safety concerns such as locking in employees despite the fact emergency personnel would be locked out, and I=m sure if Bianco were to look close enough he may find an actual murder or two.

On the defense side is H. Lee Scott, Jr., who Alooks every inch the chief executive of America=s biggest and most powerful corporation.@ (p. 1). Scott is quick to tout (and justifiably so) Wal-Mart=s achievements, mainly in providing Americans B especially those on tight budgets B with quality goods at low prices. In 2004, Wal-Mart=s prices helped Americans save about $900 each while boasting revenues in the hundreds of billions. Bianco writes that AWal-Mart is larger than any company has ever been.@ (p. 9 (my emphasis)). What is wrong with that? Is this not the goal of capitalism?