The topic does lend itself to wielders of the big shovel, no question about it. The most elaborate explanation I've seen is in Scot Morris's Book of Strange Facts & Useless Information (1979):
"In 1876, Melville E. Stone decided that what Chicago needed was a penny newspaper to compete with the nickel papers then on the stands. But there was a problem: with no sales tax, and with most goods priced for convenience at even-dollar figures, there weren't many pennies in general circulation. Stone understood the consumer mind, however, and convinced several Chicago merchants to drop their prices--slightly. Impulse buyers, he explained, would more readily purchase a $3.00 item if it cost "only" $2.99. Shopkeepers who tried the plan found that it worked, but soon they faced their own penny shortage. Undaunted, Stone journeyed to Philadelphia, bought several barrels of pennies from the mint, and brought them back to the Windy City. Soon Chicagoans had pennies to spare and exchanged them for Stone's new paper."
Very interesting, maybe even true (up to a point), but probably not the reason prices end in .99 today. The problem: Melville Stone ran the Daily News for only a few months before selling out in 1876. Judging from Daily News advertisements, prices ending in 9 (39 cents, 69 cents, etc.) were rare until well into the 1880s and weren't all that common then. The practice didn't really become widespread until the 1920s, and even then prices as often as not ended in .95, not .99.
So what's the real explanation? Having spent two hours poring over the microfilm--no guarantee that I'm not full of BS, but at least it's scientific BS--I'd say it was retail price competition in the 1880s. Advertising prices in the newspapers was rare before 1880 but common after 1890. At first prices were usually rounded off to the nickel, dime, or dollar, but it wasn't long before a few smaller operators looking for an edge began using what might be called "just under" pricing (49 cents, $1.95, and so on), no doubt in an effort to convince the gullible they were getting a bargain.
The idea caught on surprisingly slowly. Even in the 1920s some large merchants still rounded prices off to the nearest dollar or on larger items to the nearest $5 or sawbuck. Today's custom of having nearly every price end in 99, 95, or 49 cents or dollars (or just a 9 for items under $5) is of fairly recent vintage.
After moving to Chicago, Harvey established a printing press and published a weekly magazine called “Coin”. Although his printing company was unsuccessful, he wrote and published a series of inexpensive books called “Coin’s Financial School,” dedicated to the idea of replacing gold with silver as the monetary system. These books not only gave Harvey the nickname he would be known as for the rest of his life, b...
Throughout the past decade, costs of everything have skyrocketed. According to Source C, America used to have “five and dime stores;” now its a dollar store. In addition, no one can buy anything with just a penny anymore. The source also made a fair observation that these worthless zinc disks are, “behind chair cushions or at the back of sock drawers next to your old tin-foil ball. Quarters and dimes circulated; pennies disappear because they are literally more trouble than they are worth.” According to a New York Times article, “it takes nearly a dime today to buy what a penny bought back in 1950.” The penny is still stuck in the 1950s while America just keeps moving on. As stated by Mark Lewis in his concept of establishing a bill, “the bill would not ban pennies, but merely discourage their use by establishing a system under which cash transactions would be rounded up or down.” (Source A) This motive will help keep the America exceed and
They must be eliminated, but you might think. Will prices go up and charities lose money? No. New Zealand, Finland, and the Netherlands stopped using the one cent or the one cent euro and noticed no change in cost, instead they rounded to the nearest five cent. Anyways, the US has already gone through this process without trouble, like the half cent it was eliminated in 1857 because it was too little worth.
In 1983, it became obvious to most observers that a price war would soon ensue, and most likely be initiated by Steinberg. One firm, Hudon and Deaudelin, wanted to be prepared in the face of such a price war and had a study based on pricing experiments performed. To summarize, the experiment was performed and found that different price elasticities existed for differing products. The difference was mainly in the products ability to be stored for long periods of time, and that by raising prices of stock-up items and lowering the prices of non stock-up items, one could minimize the loss to margin and continue to fund the price war.
So as Jamba Juice transformed so did its prices. Now one thing to keep in mind Jamba Juice specializes in smoothies and juices, and there are no other big firms that supply smoothies. So up until 2012, a small Jamba Juice smoothie costed $3.19, but when the company went “eco-friendly” from Styrofoam to Double Walled Paper cups prices rose .60 cents and stayed dormant at $3.79 for a good 3 years (Alexander, 2014). Although there is a change to the input in supply, the demand stays the same and eventually falls back to equilibrium. Then in prices rose again in July 2015 from $3.79 to $3.99 for a small Jamba Juice smoothie to compensate for the minimum wage increase that took place. Now you think, “Oh no big deal right?” Wrong. Consumers noticed, they noticed even more when prices rose again 3 months later in October that same year to $4.79 for a small smoothie. So in the span of 6 months Jamba Juice had raised their price $1.00 (Jamba Juice Company, n.d.). Although they noticed it did not really change the market for Jamba
Due to the various options of distribution channels their prices vary. Consumers take that into consideration when purchasing their products.
Creating uniqueness in your product or services typically involves creating distinct features, functionality, support, durability, and brand image that your customers value ((MindTools.com, 2015). Dollar Tree has uniform pricing of $1.00 or less in all of its stores and their locations are more convenient than that of the other discount retail stores such as Wal-Mart and Target. Because all of Dollar Tree’s products are priced at $1.00 or less, consumers find it easier to shop there and a more pleasant experience. Dollar Trees product assortment is different from the other discount retailers; they carry mostly private labels. The difference in product assortment combined with its pricing makes Dollar Tree less vulnerable to competition ((MindTools.com, 2015). Dollar Tree also attempts to differentiate their stores from others by making their stores easier to navigate through by being well organized and ensuring that their stores are well lit, clean and
Historically, Dollar General operated in a highly price sensitive market segment, with 55% of its consumer base earning an average annual gross income of less than $40,000.[2] To attract these customers, Dollar General employed an Everyday Low Price strategy similar to Wal-Mart’s. Thus, keeping costs low and driving high traffic volumes were critical to the company’s financial success. Dollar General achieved this strategy in several ways, including keeping rents and labor costs low, locating in low-income, high traffic areas that offered consumers few substitutes, and offering a wide variety of popular CPG and white label goods.
The cost of an “everyday low price” toy: $19.95. The cost of a Rolex watch: $2,465. A great paper explaining why corporations put these prices on products: priceless. Wal-Mart has become the leader in “everyday low price” pricing, and the number one retailer has brought many businesses to their demise because of their pricing strategy. Recently, Wal-Mart has expanded their sales niche to the toy department putting many specialty toy stores near or completely out of business. This paper will discuss how Wal-Mart priced their line of toys, why Wal-Mart used toys as “loss leaders” to attract customers, and two alternate methods of pricing marketers can use based on demand and reputation.
Prices from stores like Walmart, Target, Kroger and even the online commerce giants Amazon and Ebay may differ a little bit, due to theri own promotion tactics. As we all know the United States is a free-market economy and it is highly competitive, each store execute their sales startegies to attract consumers.
Pricing was based on a calendar year basis running from January to December. As we can
Currently Bitcoin prices are going up like crazy. It is likely that the price will stabilize at around $ 10 U.S. U.S. current $ 200. Currently the price is going up so fast an online store would have to adjust their prices almost daily if they wanted to accept Bitcoin. It is very convenient.
(Wikipidia, 2016)Mr Price is a public clothe company based in South Africa. Established in 1885, it has been listed on the Johannesburg Securities Exchange since 1952. The name has been changed several times since 1985. The first Mr Price opened in 1987. There are many stores in many Southern African countries and South Africa.
As stated in the 2016 Annual Integrated Report Mr Price Group must focus more on their 5 pillars of strategy which are; growth, building loved brands, operations, people and sustainability.
...e enough because the company has chosen the best possible way to increase the company performance. The pricing strategy is the company’s best strategy from all because it affected the sales revenue a lot. Although fluctuating the price is quite risky for a business since the customers might order from other companies if the company doesn’t do it properly, but XXX Company manage to done it well so far. The effectiveness might also be seen by the average of sales revenue between January to August from 2011 to 2013.