1. In the case it describes Panera Breads strategy is to aggressively expand its market presence in North America and to improve the quality of the dining experience for its customers. As for how Panera Bread is assessed within The Five Generic Competitive Strategies the group has determined they are a best cost provider. The best cost provider is deemed as a hybrid strategy combining both differentiation and best cost strategies to provide the best value for customers over fellow competitors. To make it different compared to other fast casual dining locations Panera Bread has made a wide variety of items on their menus available and established a superior dining environment. As for being a low cost provider the average check sizes are 8-10 dollars at Panera Bread. This is reasonable as most of Panera’s competitors are in this price range. Also Panera Bread offers an assortment of higher quality foods, thus creating value for the customer. The group sees Panera Bread as gaining a competitive advantage in dining experience and offering higher quality food items at lower prices than competitors.
2. A SWOT analysis is a company’s strengths, weaknesses, opportunities, and threats.
Strengths
Panera Bread has many strengths as they have shown major growth since their early existence. They now own over 1,500 stores and have corporate revenues of $1.8 billion. Some of them include the ability to differentiate from competitors, market research, and quality dining. Panera prides themselves at being a top notch “best cost provider.” Panera provides quality foods in a quality dining area for an affordable price. This allows them to compete in a highly competitive North American food industry.
Weaknesses
The team had a hard time seei...
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...es. The bread making facility’s employ over 1,300 people and make daily trips to restaurants primary in a 300 mile radius. All products are made with no chemicals or preservatives to add to Panera’s quality. The group likes that Panera primary uses an integrated approach to their distribution processes. This form of backwards integration cuts costs for Panera and simplifies delivery. However, Panera does receive orders from other logistical company’s for some products.
Service
Panera definitely creates value for its customers with their top quality service by providing a relaxed casual dining atmosphere and providing higher quality foods in a timely manner. As stated before Panera try’s to establish a competitive advantage by offering differentiated products, high quality dining, and offering higher quality foods for the same price or lower than competitors.
Don’t feel like cooking tonight or going for carry out, no problem have a Marie Callender’s Turkey Pop Pie or maybe something exotic like P. F. Chang’s Mongolian Style Chicken. No matter what may satisfy your taste buds if it can be found in your freezer or pantry chances are it’s one of ConAgra’s various brands. ConAgra’s Foods brands can be found in most American’s households. With their commitment to provide products that deliver outstanding taste, nutrition and value ConAgra have created ways to improve sustainable business practices and create innovative programs that deliver on their promise of being a leading corporation. By developing organizational structures ConAgra Foods has influenced employee’s to maximize their full potential, develop group cohesiveness, and embrace the inclusion of diversity in the workplace ConAgra is able to provide
The framework that will compare Publix Super Markets and its competitors is the Five Forces Model of Competition. The five aspects that will be discussed are the threat of new entrants into the market, the bargaining power of suppliers and buyers, threat of substitute products and rivalry among competing firms. Striving for the optimal position in each of these categories has given Publix Super Markets the reputation it has pride towards earning. It is important to every compa...
Receiving steady business and making sure customer’s wants and needs are met in the restaurant world is the only way to ensure a successful business. The environments you experience can affect everything. Panera Bread’s comfortable relaxed environment encourages a happy mood which will lead to people continuing to dine with them. Panera Bread is an excellent restaurant and my overall experience was amazing. I will recommend the restaurant to other with no discretion.
After a long day in school and studying, every student needs a night off to just relax and enjoy a meal at a restaurant. In this modern time, some aspects of a restaurant can be the deciding choice. Many choose their restaurant of choice based on either those they are with, their personal, cultural appetite, their routine eating habits or their mood. Some of these preferences are similar yet others are the deciding differences. Two common franchise restaurants that pose differences are Applebee’s and Olive Garden. These two restaurants present their differences in environmental and food options causing a choice between them.
Panera is in a state of continuous improvement in adding to their menu to satisfy consumer wants. Panera also capitalizes on competitor weaknesses by offering higher quality pastries than the average Quick Service Restaurant. Most other breakfast restaurants do not have the variety and quality of gourmet pastries of Panera. Panera also uses preemptive strikes by attracting people with comfortable seating, an atmosphere conducive to study, and by the offering of WIFI. Panera exhibits low cost leadership by keeping behind the scenes and production costs lower making the company able to bring down the price to take business from competitors, but not so much that it takes away all of the profit. Panera has captured a niche by catering to the desires of those who want gourmet food without the gourmet price and also by their attention to creating the whole experience for that niche and not just
Some strengths that Panera Bread has over it’s competition is that is provides the high and good quality ingredients to its customers. It also gives these customers a difference dining experience compared to McDonalds and Five Guys just to name two competitors. They have catering, fresh baked goods and quickly prepared foods. They also have a great brand name over the years. They have been able to continue on growing financially over the years. Studies also show that majority of customers are very satisfied with Panera Bread.
Usually, when a person walks into Panera Bread, the first thing that individual will notice is the smell. It often smells like bread or cheese in the store. It is a very pleasant aroma and usually increases the hunger of the person walking in. The store also has very nice staff; it is clear that most Panera Breads treat their employees
Demand for Panera franchising opportunities was very high, which allowed Panera to be picky about where and with whom they would do business. Panera determined where bakery-café locations could be. The franchisees bore the cost of opening new locations, and were required to obtain their ingredients from the home company. Expansion using the franchise model provided many upside benefits for Panera, while limiting the downside r...
At the age of seventeen, Fred Deluca decided to open a submarine sandwich shop as a way to help pay for his education of becoming a medical doctor. Dr. Peter Buck offered Fred a $1,000 loan and became his partner and 1965 the first Subway store was opened in Bridgeport, Connecticut. They learned through experience how to run a business, with the integrity of serving a high quality product, and providing excellent customer service. Today, Subway is the world's largest sandwich chain with more than 41,000 locations around the globe. The goal is to serve the highest quality foods, and make sure everything produced meets the safety standards from the time it is grown, to when it is put into a sandwich. To insure this, sustainable agricultural practices such as cover cropping, and crop rotation this restores nutrients and minimizes pesticide and fertilizer use. With thousands of restaurants throughout the world, subways supply chain needs to be sustainable and efficient in order to cut costs. Many vendors and suppliers worked with Subway to add or move locations closer to our distributors, and we have implemented many re-distribution centers which help reduce emissions, and provide lower shipping costs. Subway has a Distribution Operational Efficiency program that’s purpose it so find ways to ensure all traveling routes and techniques are optimized, and all the trucks are shipped with full loads to reduce mileage, and be as efficient as possible. Recently, Subway has introduced a process in the United States that consolidates all orders of equipment into a single shipment for new restaurants, and restaurants being remodeled. This helps eliminate excess packaging, and unnecessary non-value added activity at the building site. Subway...
Chick-fil-A is affected by numerous external forces which challenge upper management’s ability to make Chick-fil-A "America’s best quick-service restaurant". Through intense strategic planning, based upon the vision, mission and corporate values, Chick-fil-A has been able to establish a unique position in a very competitive industry. The corporate purpose of Chick-fil-A, "To glorify God by being a faithful steward of all that is entrusted to us and to have a positive influence on all who come into contact witch Chick-fil-A", their commitment to family and the community, and their sound business decisions, have made Chick-fil-A one of the most profitable and fastest growing quick-service restaurants in the nation.
S – Even after 54 years Domino’s greatest strength has been sticking to its original values, the very ones that have made it a top company since its founding: delivery speed, operational transparency, and responsiveness to customer wants and concerns. Since the beginning Domino’s top focus has been on the customer and his or her experience. By providing a simple, inexpensive, and convenient pizza option, Domino’s has been able to remain a top competitor in its industry. Over the years they have expanded their menu, going beyond the pizza box, to answer desires for additional food options such as pasta, subs, and chicken wings, as well as dessert options. This way they not only attract your everyday pizza eaters, but also can appeal to the lunch crowd as well as families looking to have a full meal equipped with appetizers, a main course, and dessert all for a low-price. Domino’s is able to remain on top due to their heavy presence in the United States as well as internationally. Domino’s also posses the ability to quickly adapt to the changing trends. With the world becoming more and more technology driven, services such as the on-line ordering website, iPhone-app, and pizza tracker, Domino’s has been able to hold its own in the ever changing world, constantly delivering a quality product at top speed.
wonderful quick meal right in front of you. They show you hands on how to prepare and cook
The main challenge is to determine how Panera Bread can continue to achieve high growth rates in the future. Panera Bread is operating in an extremely high competitive restaurant market which forces the company to improve and to grow steadily for staying profitable. The company’s mission statement of putting “a loaf of bread in every arm” is just underlying Panera’s commitment for growing. They are now in a good financial situation and facing growth rates of up to 20% per year in a niche market that has a great growth potential. In the next 7 years the fast-casual market is expected to grow by 500% in sales to a total of $30 billion.
The vision of Panera was to make Panera Bread a nationally recognized brand name as well as becoming the dominant restaurant operator in upscale, quick-service dining. The top management believed for their vision to become a reality they must depend on being better than the guys across the street. In addition Panera wanted to offer a unique dining experience at Panera so attractive that customers are passing by other fast casual restaurants to dine at their nearest Panera Bread Company. Management further implemented this strategy by following a blueprint for attracting and retaining customers. This blueprint called, Concept Essence underpinned Panera’s strategy and embraced several themes that, taken togethe...
Subway effectively competes with burger chains and others that are in the fast-casual segment of the market. Including healthier meals into its menu and giving much attention to obesity and diabetes have supported consumers' choice for Subway (Tarantino, 2005). However, Subway has not been satisfied thus far; instead, more intensified efforts have been made to improve business during the dinner hour. Additional menu options have also been added to answer competitors' trends and to place more focus on the children's segment.