Founded by Masaru Ibuka and Akio Morita in 1958, the Sony Corporation has come a long way since its first transistor radios. Being innovative thinkers, the founders realized a need for a global brand with mass appeal. Hence, as the company grew, it was simply logical to establish production facilities in their respective regions. Since its inception, very few have been able to match Sony's track record for invention and innovation. These include the first Trinitron color television (1968), the color video-cassette (1971), the renowned Walkman (1979), the world's first CD player (1982), the 3.5-inch floppy disk (1989) and many others.
THE GUIDING VISION
The origin of Sony goes way back to May 1946. Back then, its original name was Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation). The founders, Masaru Ibuka and Akio Morita, wanted a name that can be easily remembered by the world. This was essential to achieve success in the global market. Their vision was for Sony to become an endearing household name across the globe. With this in mind, Morita came up with the term 'global localization' in 1988. He said, "In this day and age, many companies are pursuing globalization, but instead, we should move ahead with a policy of global localization, meaning that we set down roots and truly become an integrated member of the local community."
Sony's mission is to establish an 'ideal' factory that puts emphasis on the spirit of freedom and open-mindedness. A place where designers and engineers can work out their creative and technological skills to the highest potential.
THE ESSENCE OF SONY
Sony's assets are neither its buildings, nor its land. Sony's greatest asset is the image of the four letters: S-O-...
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...sed MMU seems to be a custom effort by Sony and has no integrated memory. Both CPUs contain 16KiB of two-way set associative instruction cache and data cache respectively. There is additionally 16KiB of scratchpad RAM which, while faster than main RAM, is not nearly as fast as the integrated cache.
The 166 MHz graphics chip has 2 MiB embedded memory and through its 512 bit interface provides hardware polygon and NURBS rendering, hardware directional lighting, clipping, environment projection and texture mapping, texture compression and tessellation , fogging, alpha blending, depth and stencil tests, vertex blending for morphing effects, and dithering, all in 16 or 24 bit color. The graphics chip also handles image output. Specifications state that the PSP is capable of rendering 33 million flat-shaded polygons per second, with a 664 million pixel per second fill rate
The EEPROM chip can store up to one kilobytes of data and is divided into 64 words with 16 bits each. Some memory is inaccessible or reserved for later us...
ROM chips deliver fast-access to non-volatile information. It has a tendency to be used to store the instructions required to load the computer system.
N.V. Philips (Netherlands) and Matsushita Electric (Japan) are among the largest consumer electronics companies in the world. Their success was based on two contrasting strategies – diversification of worldwide portfolio and local responsiveness for Philips, and high centralization and mass production for Matsushita.
The Cray handles data considerably differently than the PC. The Cray's circuits permit an array of data (known as a 'vector') to be processes as a SINGLE entity. So, where the IBMPC may require several clock cycles to multiply two numbers, the Cray performs everything in one clock cycle. This power is measured in Millions of Floating Point Operations Per Second (MFLOPS) - which is to say the rate at which floating-point operations can be performed. The Cray MFLOPS vary as it does many activities, but a rate of up to 210 MFLOPS (per CPU) can be achieved. The second '2' in the X-MP/22 title refers to the two million 64-bit words (16Mb) of shared central memory.
The mission statement of the company was “As we grow as a company, it has become more and more important to explicitly define the core values from which we develop our culture, our bran...
Kodak was founded by George Eastman in the late 1870’s when he developed a technique in which dry plates could be exposed and developed at the photographer’s convenience. Eastman continued his development of film in this industry and in 1885 he created the first transparent photographic film. The name Kodak was born in 1888 when the corporation placed its first camera on the market. Shortly after, the first commercial transparent roll film was put on the market which made it possible for the development of the motion picture camera in 1891. In 1892, after a few name changes, the company became known as Eastman Kodak Company of New York and an American business icon was born (Kodak, 2013).
Firstly, Philips’ main capability is the decentralised structure with strong local subsdiaries, which is the National Organisations (NOs). Philips established NO after the war to replace the destroyed industrial plant in Netherlands. During this period, electronics was seen as luxury good and trade barrier between nations was high. The decentralised structure supports Philips in competing effectively with local competitors and enables them to adapt with the diverse local market. Each NO had the their strength and resources to sense and perform adaptive marketing as well as develop their product to respond the local differences. It is reflected in its television product. The first color TV is created in Canada, while the first stereo TV is created in Australia and the teletext TV is created in UK (Bartlett, C. A., 2001). The strong independence of these local subsidiaries also reinforced by the communication barriers during that period (Bartlett, C. A., Ghoshal, S., & Birkinshaw, J. M., 1995). The decentralised structure gives high degree of independence in each international unit, including decision-making autonomy (Daft, R. L., 2009). In the case of Philips, NOs as local subsidiaries had more power over the Product Departements (PD), as Philips gave NOs financial autonomy as well as liberty to set their own target. Thus, the NOs ability of autonomous marketing and product development function had become Philips m...
Sony is one of the leading manufacturers of electronics, video communications, video game consoles and information technology products for the consumer and professional markets. Its name is derived from Sonus, the Greek goddess of sound.
Management Efficiency: During the 80s, the company’s refocus to manufacturing quality and technical leadership and profits reinvestments in R&D, state-of-the-art manufacturing, and supply chain activities helped the company to grow in a great extend. This management vision was not only upgraded the company’s products to compete in the high-tech electronics industry but also gave foundations of its global brand awareness.
The Osborne Computer Corporation was founded in 1980 by Adam Osborne. This company was founded upon the idea of developing one product, the portable computer system. The first Osborne 1 was shown at the National Computer Conference in May of 1981 and was an instant hit. It brought brand new concepts to the table, such as a built-in screen and an optional battery back. (2) This computer, though a success, had lots of room for technological advances. A small 5" screen and a weight of 24.5 lbs left users wanting more. Surprisingly, it wasn't the mobility of the computer that was the selling point, but it was the $1500 worth of software that was included in the $1795 price tag. To the business consumer, this was an incredible deal. Within the first 8 months of sales, 11,000 units were shipped and 50,000 were on backorder. The success of the world's first portable computer was apparent, but the business smarts of the Osborne Computer Corporation were not. After massive success with the Osborne 1, the company began to develop a new portable computer system to sell. Despite the rampant success of the Osborne 1, several other computer companies offered a large amount of competition. Not only did the competition make improvements upon the Osborne 1, but they also introduced a new a new IBM operating system that was faster and had more software titles available. Although the competition was heavy, the Osborne 1 continued to sell until early in 1983 when Adam Osborne announced the future arrival of a new product from the Osborne Computer Corporation. This announcement killed the demand for the Osborne 1 in anticipation for its replacement. As inventory increased, sales decreased until Sept. 13th, 1983 when Osborne Computer Corporation filed for bankruptcy. (3)
and John Logie Baird, but they had only created mechanical television with spinning disks or mirrors. Philo new that
R&D and as a result Kodak could sell color film earlier than other companies. From one hand
Kodak’s competitive advantage began in black and white film products, even though the company did produce cameras and camera equipment as well. As the years progressed, Kodak “paid progressively less attention to equipment” and concentrated more on the development of colored film and photo-finishing processes (Gavetti et al, 2005). In the 1960’s, Kodak focused on growth in incremental modifications to photo equipment products, which lead to Kodak’s dominance over 90% of the film market and 85% of the camera market in 1976. Although competitors began to emerge, Kodak was satisfied with its achievement of $10 billion in sales. For much of its history, Kodak had been very successful. Kodak began to expand into other business lines in the 1980s and 1990s, acquiring Clinical Diagnostics, Mass Memory, and Sterling Drug. While Kodak dabbled in other business ventures, the scope of technology had dramatically increased, offering new players a chance at a changing market that no longer needed photographic film. Sony and Fuji were two such competitors that took advantage of this situation, steadily gaining market share in the digital film industry. While Kodak did develop innovative products in the early 1990s...
The computer processor is the brain of the system. Our client requires a heavy punch, multi tasking brain. Due to his low income and student status, he does not have a large budget to put towards his computer. The AMD AthlonXP 1900 was chosen because of it's low cost and it's higher performance rating than that of the higher priced equivalent Pentium 4. The AMD AthlonXP 1900's speed is 1.6GHz. This means 1600Hz, which is a very fast processor. Amazingly, the clock speed of this processor is faster, albeit barely, than the Pentium 4 2.0GHz processor, and is much cheaper as well. This is important, as, for less cash, our student can afford a better processor.
This particular computer also intrigued me because of its processor. The processor is a common one, an Intel Pentium 4. I like that Sony decided to stick with Intel, since they are an American brand. The exact processor they used is the Intel Pentium 4 3.6Ghz 560J with HT Technology. The Hyper threading technology is very helpful and I’m glad they decided to use it because it really makes multi-tasking even with complex software faster and more efficient and significantly cuts down on the lag. The 3.6 Gigahertz processor is very very fast and can handle even the most multifaceted functions. The bus speed is also very impressive coming out with a total of 800 solid Megahertz’s. This is an extremely fast bus speed considering it only has one successor the 1066 Mhz speed.