Business Plan For Organic Food

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Business Plan
1). Executive Summary
A. The opportunity
Growing awareness of healthy food options among the Pakistan Consumers.The Increasing demands for foods that are healthful, tasety and environmentallyfriendly are the main drivers of organic food sales. According to a survey of (University of Lahore) More than 7 people out of 10 wanted to buy organic food for their health.When they now about the fact how non organic food is pulling us toward disease like hepatitis C,B and cancer . Our proposed business is to solve the critical problems of health which our society facing,by having the non organic food which includes 57% of unclean water pesticides and other chemicals.Milk is the product that we take for making our bones strong but the milk that we buy from ordinary milkmen is full of chemicals that pushes our lives towards injurious health disease like hepatitis C,B and cancer.
We can solve these problems by providing Eggs, Vegetables & Chicken and Milk with free of chemical fertilizers, pesticides and preservatives.
B. The Description of the Business
The problem is unhealthy vegetables, boiler chicken and eggs, Milk. Non organic food is pulling us towards diseases like hepatitis C,B and cancer. Our proposed business is to solve the critical problems of health which our society facing,by having the non organic food which includes 57% of unclean water pesticides and other chemicals. Our company provides Vegetables, Eggs & Chicken and Milk with free of chemical fertilizers, pesticides and preservatives. Eggs & Chicken are cage free and Milk is organic because organic cows are pasture grazed which results in better quality milk.
C. Competitive Advantage
Business Model
We are providing Vegetables, Eggs & Chickens and Milk with fre...

... middle of paper ...

...healthful and environment friendly.
Company Logo

C. Positioning Strategy
C.1: Competitive Advantage
Our main focus is to provide healthy chemical free food that gives hygienic and healthy life style to our customers. The way we differentiate our products from others is the surety of pure natural and organic food.
Our Strong supply chain serves us as a competitive advantage. Efficient supply chain can work as a business backbone. We have khan traveler truck that is going to be used for picking and supplying the products, highly educated staff who managed the business affairs effectively.
We believe that through our demand driven cultivation approach we are able to enhance our production efficiency. We have very good relationships with our daily suppliers who deliver the food to our Shop. They collect the food from Kala Shah Kaku Farms and deliver it to our outlet

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