Mini Business Plan

1276 Words3 Pages

The purpose of this paper is to summarize a service that will create opportunities to enhance patient care. This will be accomplished by identifying a justifying the need and rationale for its service, its potential effect on patient care, and the way it will positively impact revenue. Next I will identify strengths, weaknesses, opportunities, and threats when implementing this mini project plan; an “environmental scan” or SWOT analysis. Finally I will provide a mission statement for the new service and describe how this service aligns with the organization’s mission statement and strategic plan.

Summary of the service

The establishment of a free standing ambulatory surgery center dedicated to upper extremity surgery will provide specialized orthopedic surgical services to adults and children within Florida’s Tampa Bay communities. Our goal is to provide a service to restore the useful upper extremity function for individuals in the surrounding areas. The services include consultation and outpatient surgical procedures. The business will begin with two operational surgical suites, with the ability to expand in the near future.

The need and justification of the free standing ambulatory surgery center is its uniqueness of its specialty and the marketable location of this young and growing community. We plan to maintain the highest standards of ambulatory surgical care as regulated by the Accreditation Association for Ambulatory Healthcare. By focusing our specialty of service to the upper extremity, we will have the opportunity to provide specialized treatment, improved quality and timeliness of care, and cost effective service for the patient. Literature has identified that hand surgery is best suited among the specialties f...

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...fits (Horner & Miller, 2011). Free standing surgery center do have their challenges, however if managed correctly can have the potential to experience significant profitability and enhance patient care.

Works Cited

Horner, G., & Miller, A. (2011, August 1). Ambulatory surgery centers a-z. Retrieved from American Society for Surgery of the Hand: http://www.assh.org/Professionals/PracticeManagement/BusinessofHandSurgeryNewsletter/Pages/August-2011-Issue.aspx

Macrae, H. M., Satterthwaite, L., & Reznick, R. K. (2008). Setting up a surgical skills center. World Journal of Surgery, 32, 189-195.

Marcus, M. B. (2007). The spotlight grows on outpatient surgery. USA Today. Retrieved from http://www.usatoday.com/news/health/2007-07-29-outpatient-surgery_N.htm

SWOT analysis. (2011). In Strategic management. Retrieved from QuickMBA: http://www.quickmba.com/strategy/swot/

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