Joseph Christian Leyendecker: An Influential Illustrator

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One of the most prolific illustrators of the Golden Age of Illustration (1880’s to 1920’s) was a German born artist named Joseph Christian Leyendecker. The talented man illustrated more than four hundred magazine covers from 1896 to 1950. Joseph Christian Leyendecker illustrated for publications, magazine covers, men’s fashion, and advertisements for automobiles, soap, and Kellog’s cereal. His distinct style and productivity served as inspiration for future illustrators, including his friend Norman Rockwell.
Joseph Christian Leyendecker was born in Montabaur, Germany in 1874. His parents helped nourish his artistic endeavors by encouraging him to draw on available surfaces. When he was eight years old, J.C. Leyendecker and his younger brother Frank Xavier Leyendecker moved to Chicago. At the young age of sixteen, J.C. Leyendecker became an apprentice at the engraving firm J. Manz and Company. There, his job was to create posters and designs for Manz clients. Working for J. Manz, Leyendecker illustrated works for books, including the novel Dolly Dialogues by Anthony Hope Hawkins. During this apprenticeship,when he was 19 , Leyendecker created his first major commission: a set of 60 illustrations for an edition of the Bible. In Chicago J.C. Leyendecker and his brother also went to study at The Chicago Institute of Art. There, he studied under John H. Vanderpool- who brought classical techniques over from France. Vanderpool’s instruction helped develop the brothers’ skill for drawing believable nude and clothed figures.
In 1896, J.C. Leyendecker drew attention by winning a cover design competition for Century Magazine. Even though he was a fresh illustrator at the time, Leyendecker beat Maxfield Parrish. The illustration was f...

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... dwindled, he remains a monument in illustration history. His work spanned over several decades and helped set up influence for modern day artwork. Leyendecker and his brother established iconic images such as the New Years baby, The Arrow Man, and American culture. His relationship with Charles Beach set up standards for American male beauty, and the romantic and homoerotic elements in men’s fashion advertising. J.C. Leyendecker’s legacy extended far beyond his death in 1951.

Sources
(1) http://www.americanartarchives.com/leyendeceker,fx.htm
(2) http://www.bpib.com/illustrat/leyendec.htm
(3) http://www.glbtq.com/arts/leyendecker_jc.html
(4) http://www.hagginmuseum.org/leyendecker/biography.shtml
(5) J. C. Leyendecker. Laurence S. Cutler, Judy Goffman Cutler. November 2008. Abrams.
(6) J.C. Leyendecker. Michael Schau. 1974. Watson-Guptill Publications/New York.

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