Overview
Golden Screen Cinemas (GSC) is the largest chain of cinemas in Malaysia. The biggest cinema is located at Mid Valley Megamall. It houses 18 screen cinemas and has 2899 seats which are the largest in Malaysia. Back to the history, GSC was founded by the Ms.Koh Mei Lee in 1981 as a Golden Communication Circuit, while the other, Cathay is one of the oldest Cinemas in Malaysia. Golden Screen Cinema was founded in 1998 as a merger of Golden Communications (GC) Circuit and Cathay Cinemas. In Malaysia, there are 28 GSC cinemas with 238 screens as at 11 April 2013. The state with GSC are Johor (1), Kedah (1), Kuala Lumpur (6), Melaka (2), Negeri Sembilan (1), Pahang (3), Penang (3), Perak (1), Putrajaya (1), Sabah (2), Sarawak (2) and Selangor (6). More GSC are planned to open in the future whereas current outlets will be upgraded.
(http://en.wikipedia.org/wiki/Golden_Screen_Cinemas, 2013)
1. Content
Website of the Golden Screen Cinemas is type of information websites that offers services. On the figure 1 it shows there is accurate information whereby there has a news box like top 10 movies @GSC, news highlight, news album, trailers, and international screen. All content must contain accurate information because on a figure 1.1: percentage on how engage is visitor to GSC website shown that 40% visits the website daily. We can estimate that 70% from that is to make reservation. In other aspect of content, it well purpose stated and labeling which the information has been organized by their categories.
2. Design and aesthetics
Golden Screen Cinemas (GSC) websites is categorized as an entertainment website. At the homepage, design of the websites contains flash movement, high g...
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...bility and availability of each page is function at the navigation menu. The layout of navigation menu is custom made at the top where user can easily navigate back where he/she wants.
8. Links
All links are clearly labeled and serve an easily identified purpose but there’s a lack when there are too many link. Navigation menu at the top is great however the addition for a fast reservation and booking make the page look crowded and not standardize. Another lack is the use of yellow color is not too good to make it as a link color. It is not suitable.
Works Cited
1. Golden Screen Cinemas Malaysia. (2013, December 1). Golden Screen Cinema.
Retrieved from http://www.gsc.com.my/index.aspx: http://www.gsc.com.my
2. Site Info : Intranet.inc, A. (2013, December). GSC.com.my Site Info. Retrieved from http://www.alexa.com/siteinfo/gsc.com.my: http://www.alexa.com
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The site contains two separate pages giving a time line and history of Ellis Island instead of one condensed page. The thought here was most likely having the simple infographic for those who want a quick and easy understanding, like children, and a more detailed page for those who want a deeper learning experience. It should be assumed that if someone is looking up the website and going on it they would prefer for all the relevant information to be in the same place. Another flaw is the constant emphasis on donating money. The site sometimes feels as if the focus is on the people who own the foundation and fundraising more than preserving and teaching the history being Ellis
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The design of the website is appealing, although it may seem a bit over-whelming at first glance. Upon review, the design provides little written information regarding the actual purpose of the publication, but does include many easy to navigate hyper-links on various topics that may be very appealing to a person needing specific information on one topic.
Aquinas Multimedia, 12 May 2008. Web. The Web. The Web. 10 Apr. 2014.
The Google company has engaged the controlling location and position in its industry since the launching due to its unique product which is a result of its unparalleled working location. Google has moved out on to achieve the largest share of online searching engine as it affords its users with a product that is difficulty exchanged even though there are a lot of challengers. By analyzing and examining the internal and external environment of the company, it is obvious that Google company is running un efficient machine, giving attention to the most of customers and it ensure that it offers a quick and reliable product to its customers.
However, one small but significant aspect to the design of website involves color. This is very important when advertising in the international arena. The company will need to do accurate research to determine what colors to use based on the target audience. For example, the color white does not have the same overall meaning in other countries like in the west. White normally signifies pureness and virtue but in many Asian societies it is connected with death and lamentation. Thus, very little, if any, color of white should be used in website. Another important step in setting up the website is the process by which the information is presented. This can heavily affect the outcome of a business deal. For example, there are cultures that consider that the importance of the individual presides over that of a group, and the opposite view in others. This outlook can be reflected in the web content’s style. The remaining factors include: language selection, images, numbers, symbols, three-dimensional orientation, and navigation (Iler,
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