Rhetorical Analysis On Steve Jobs

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Steve Jobs- Stanford Commencement Speech

It has been nine years since Steve Jobs gave his famous Stanford Commencement speech but the message of “Stay hungry, stay foolish” is still being talked about today. During the speech he uses a conversational style of speaking to tell three stories on love, life, discovery and death. Jobs used his personal experiences to connect with the audience, sharing several anecdotes from his past to convince the crowd that failure and rejection were not always bad things. By describing his life events, he made himself more relatable to the audience and was successful at delivering his message.
Despite the fact that Jobs is at a university commencement, he tells the audience “I never graduated from college. Truth be told, this is the closest I've ever gotten to a college graduation” making the students laugh and delivering his “attention getter”. This set the laid back mood for the speech and sets the audience at ease. It also plays …show more content…

Cancer is something that touches most people at least in some way, so using his personal experience with it allowed him to connect with the audience on a more personal level. He is successful in creating the atmosphere that life is precious and not to be wasted. He explains “Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new.”
The most effective quality of the speech that makes it connective and rhetorically sound is how he structured it. Jobs uses something similar to the “Klubeck Three Step” method by introducing three main points. The follow through of this allows him to make his points and connect his statements in an organized and logical manner. This format allows him to talk about different points while still connecting them to his overall point of “Stay hungry, stay foolish” or “find what you love to

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