The word supercar is thrown around describing various high performance cars, but only applying to few. This begs the question; what makes a car a supercar? There are many factors that a vehicle must satisfy before it can be considered a supercar. A few of these factors include, performance, brand name, and exclusivity. Performance is made up of three parts: handling, power, and speed. Brand name is important because of heritage and history. Exclusivity is important because of its rarity, price, and materials used. Supercars have been the pursuit of many companies for over a hundred years, but only few have succeeded.
There are many factors that make a high performance car deserving of the title, supercar. The biggest factor is performance. Performance is made up of three parts: handling, power, and speed. Handling is how well the vehicle goes around a corner, which depends on the vehicle’s weight and suspension. A lighter vehicle will corner faster than one with heavier weight because centrifugal force which pulls a rotating body away from itself. Suspension is also key because it reduces body roll. Body roll is how the weight of the car transferred from side to side. The heavier the car, the more body roll which in turn, slows the car down. Power is another important factor in becoming a supercar. Power is created by the engine which is then interpreted into horsepower and measured in watts. Horsepower originated for horses pulling power against a steam engine. In modern times one horsepower is the equivalent to 746 watts. The more power a car has, the higher speed a vehicle can achieve. Speed is one of the most important aspects in a vehicle becoming a supercar. A general rule in a vehicle becoming a supercar is the top speed...
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...xty-seven mile an hour record, until now. The Current world’s fastest car is now the Hennessey Venom GT. Last year, 2013, the Venom reached a speed of two-hundred and sixty-five miles an hour. This year, 2014, the Venom reached a speed of two-hundred and seventy miles an hour, making it the official worlds fastest car.
The word supercar is thrown around describing various high performance cars, but only applying to few that meet the stringent criteria. This begs the question, what makes a car a supercar. There are many factors that a vehicle must satisfy before it can be considered a supercar. Performance, brand name, and exclusivity are all necessary components of supercars. When purchasing a supercar, one is buying a part of that company’s heritage and history. Supercars have been the pursuit of many companies for over a hundred years, but only few have succeeded.
In conclusion, from the early 1950's and 1960's there has been two cars that have taken the American people by storm, the Chevrolet Camaro and the Ford Mustang. Both rivals have tried from day one to out do and out perform each other to bet the first to develop an affordable sports car that handles and performs like a $90,000 dollar muscle car. Each in its own right have established itself on the car market place with such creations by Ford for its 590-HP Super Stallion and Chevrolet for its 600-HP Big Block Camaro. The Camaro and Mustang have been looked at as the "First true American sports cars." They are arguably the two most rivaled sports cars of yesteryear and today. "The Chevrolet Camaro and Ford Mustang are quintessential American pony cars and as such, continue to fight the good fight over which is best" (
Some say that automotive racing began when the second car was built. For over a hundred years, competition has driven innovation in the car industry, thus the industry maxim “Win on Sunday, sell on Monday.” NASCAR and drag racing contributed greatly to muscle cars’ success. Muscle cars were born from these competitions as factory made race cars. Because of this, the muscle car quickly moved from a low quantity specialty item to the image of the American automotive scene. Each brand had to have one and each one needed better performance and personality than the next. The Golden Age began in the 1960s with the introduction of more performance models such as the Chevy SS Impala and the Ford Galaxy Starliner (Auto Editors).
When looking comparing Turbochargers and Superchargers there are several factors to keep in mind: power curves, efficiency, reliability, upgradeability, and value. The car enthusiast can be very particular about their own personal car and the way it performs. Both units exceed standard engines. They differ in the means by which they achieve those results. The units increase the pressure that goes into the engine. Normal or standard atmospheric pressure is about 15 pounds per square inch (psi) (Atmospheric Pressure). The job of the compressor common to both turbochargers and superchargers is to increase air pressure so that more air is forced into the cylinders. This is what car enthusiasts and racers call having a "blown" or "boosted" car. This increased air volume, or boost, is mixed with a proportionately increased fuel volume which, when burned in the combustion cycle, results in increased horsepower and torque production. However, this is where the similarities between the two types of systems end.
one of the most majestic cars created. Nick?s comments on the vehicle describe its luster, ?...and
The world of technology is ever changing and advancing. With the automotive industry in play technology is constantly surpassing what is available today with what can be done for tomorrow. Technology and the automotive industry go hand in hand with constant improvement to components of cars. Due to technology advancement there is competition within the car industry, especially between American car companies and European car companies. European car companies provide their buyers with innovative variety and revolutionary luxuries. European car technology is superior to American car technology due to their safety, entertainment, and luxury features.
Automobiles have been around for well over a century now. I think the most impressive thing about cars in today’s world is the safety features that come with the cars. Think about how much testing goes into making one car. There is seriously so many things that companies have to take into consideration when building a new automobile to assure that it is safe enough for the consumers.
The issue of whether customers should buy FWD and RWD cars is complex and controversial. Different people hold different ideas due to their drive experience and consumers attitudes. On one hand, lots of people believe that only RWD cars represent Luxury and high-performance. On the other hand, the car made on FWD are much cheaper and popular. However, most of customers are blind and ignorant on it. Many of them don’t even know the automobile layout of their sedan after use it for decades.
The majority of people, especially in America, cannot go about their daily lives without a car. Automobiles have instilled themselves in peoples’ lives and shown their usefulness since their debut in 1769. Since then, humans have redesigned and refined the automobile thousands of times, each time making the vehicle more efficient and economical than before. Now as the world approaches an ethical decision to dwarf all others, many people look toward automotives for yet another change. The emergence of the hypercar due to ecological turmoil exemplifies the change the world has demanded. Hypercars alter everything people know about automotives, modern ecology, and fuel efficiency. Not only do hypercars offer a solution to many ecological problems humans are faced with now, they also represent the only logical area for the automotive industry, and by some stretch American society, to expand.
There are many different automobile companies providing buyers with many styles of cars, trucks, SUVs, and motorcycles. Toronto Star January 14, 2005 present ways to approach the automotive buying process. There are many different surveys, crash reports, and rating systems comparing different companies and their vehicles. Things you should look for when reading these published articles are who conducted the study? Who paid for it? Who gains from it? Who loses? These are all things to keep eye on as some automotive companies will run their own surveys making their products seem overpowering against the competition. Some prove their products are safer then the competition where the competition has been proven time and time again to make that survey seem inaccurate.
Another strategy used by BMW to differentiate itself from other automakers in the market is the proactive usage of technology and innovativeness in the development of products. From the early 1990’s, BMW has been on the forefront of incorporating technology in its designs in line with the technological advances of the modern world. This has led to the creation of inventive products. The uniqueness of these auto products put BMW in a position of advantage. The development of the hydrogen car as early as 2000 was an indicator of the company’s innovative strategy. In addition, the company also presents itself as environment friendly creating a whole range of vehicles in this category. This is a differentiation strategy meant to boost the company’s image and reputation amongst customers. In addition, this gives the environment conscious customers a variety of products to choose from giving BMW an upper hand in the industry.
In order to have a fast and efficient car all these things I have discussed need to be taken into consideration. A fast car should be designed with aerodynamic surfaces for a balance of maximum production of downforce and minimum drag creating surfaces. It should have as small an engine as possible to reduce mass and reduce the necessary size of the frontal area, but a large enough engine to be able to produce enough horsepower to be able to create more force than the resistance the car faces to accelerate and enough to balance with those forces at high speeds. The tires should be wide enough for fast acceleration and good cornering but not so wide it creates large amounts of rolling resistance. Your overall best example of such a car would be formula one races or Indy cars because they have to have good handling, fast acceleration and reach and maintain high speeds.
Since the first car was developed in 1885, car makers have been striving to create the car that will outshine over the others. There has never been a car to do it better than the Model T. Practical, reliable, and affordable are adjectives that describe the Model T since it came out in 1908. With little over 20 horsepower and a top speed of 45 miles an hour, this simple car propelled the Ford Motor Company to a level of success that had never been seen before(History, “Model T”). Henry Ford and the Model T revolutionized the car industry, as well as people's lives in the 1920s. The influences from the Model T can be found everywhere from the assembly line, to road development, to the middle class even in today’s world.
One of the very first things a buyer should consider when looking for a car is what kind of car he/she wants. Many different factors can affect the car buying process. For one, the buyer must consider how big of a vehicle he/she wants and safety features like airbags, seatbelts, and working brakes. Itemizing a list of accessories can also help narrow down what kind of car to buy. While some people might prefer a Sedan with a large back seat and seat warmers, others may prefer an extreme luxury car with full stereo systems and miniature televisions. Every person has different tastes in accessories; luckily, there is a vehicle that can fit almost every personality. Most new models have the latest technology installed, although some of the “newer” used cars have the option of adding in those accessories. Once the...
The global company Mercedes-Benz is considered one of the most successful and well-known automotive companies worldwide. Since 1886, the company’s founders Gottlieb Daimler and Carl Benz made history with the invention of the automobile, including the Daimler Group, which is one the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles globally (Daimler, 2013). Their main focus is innovation, safety, technology, style, brand image, expansion, and superior automobiles by offering the best of the best to consumers worldwide. The brand’s philosophy is to continuously create radically new products to advance the cause of human mobility. It is also the number one luxury brand in the United States and Germany while continuously expanding in China and Russia as well (Interbrand, 2013). Mercedes-Benz has a great selection on divisions such as cars, trucks, vans, buses, and financial services offered to any consumer or business. Their global reach has increased tremendously by including production facilities in 17 countries on five continents and having 93 locations worldwide. As a pioneer of automotive engineering, their strategy is to continue the same pioneer role with the ongoing development of mobility, especially in the areas of safety and sustainability (Daimler, 2013). It is very essential for the company to focus on consumers’ needs and their highly well known brand in a competitive global economy. That is why the company Mercedes-Benz releases a brand new model every year to stay on top of its competitors by improving previous models. Some strategies practiced are global marketing, global product development, global product pricing, global advertising, global distribution, an...
Market Segmentation, Positioning and targeting for BMW 1.1 Introduction This report aims to examine the market segmentation, positioning and targeting of BMW (automobile company). BMW will be examined giving information about the company and where it is now and any recommendations that we feel are appropriate. 1.2 BMW Company Profile BMW was formed in 1917, from the merger of two small aero engine makers. Their famous blue and white symbol stems from the colours of the Bavarian Luftwaffe and is said to resemble the view of the one of their plane through a propeller. BMW is renowned for its sporty, sophisticated & luxury image which has been built up since the 1970's with many motor sport victories ranging from Touring Car to Formula 1.