1.) The three main national TV networks in Canada are CTV, CBS and Global. CTV leads as the top private private broadcaster company in Canada. CTV features programming with local quality news updates, sports news, entertainment news and news from all around the world. According to CTV, they have been Canada’s most watched network for the last twelve years. CTV is owned by Bell Media which is very well known in the world of TV, radio, digital and also out of home media.
CBS is an national television and radio broadcaster. CBS features two television networks - one in French and one in English. CBS in owned and operated by themselves and have a common broadcasting schedule among all cities aside from the local schedule in major cities. CBS’ most popular
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They are all advertising upcoming seasons or episodes with trailers and with the air dating. CTV.ca is promoting companies on the side of the website along with the header and footer of it. Its promoting Petro Canada’s “Fuel your chance to win” in partnership with The Amazing Race Canada and Air Canada’s “Win the world’s contest” ad. It also has teasers of upcoming episodes that CTV airs on the homepage.
GlobalTV.ca has a headline of all upcoming TV episodes premiering that week with a link to show’s website, to view upcoming trailer of episode along with episode summary. The main ad I noticed was a Big Brother advertisement located on the footer of page with sneak peeks of the episode coming up. The footer of the website also has social media extensions showing feed of Twitter/ Facebook.
3.) All three companies (CTV, CBS, Global TV) all promotes Canadian TV shows online. CBS was featuring, Canadian Country Music Awards and 22 Minutes. CTV was featuring The Amazing Race Canada and their entertainment segment “Etalk”. Global was mainly highlighting the new season of Big Brother
"We have an extremely antiquated Broadcasting Act," he said. "Things get old. People get old. Legislation gets old. We 're looking for a refresh of the Broadcasting Act. It 's a reasonable request." Entwistle suggested that the Canadian Radio-television and Telecommunications Commission(CRTC) should displace the Canadian Television Fund with a fund created and manage by company such as TELUS. (POST, 2006)Although his suggestions drew the CRTC’s attention, the Conservative government had already set the plan to the CRTC. However, Entwistle is brave and astute to strive for the maximum benefits, not only for TELUS, but also the Canada government and the whole
Rogers Communications Inc. is one of the largest communication and media companies in Canada. Rogers group of companies included Wireless, Cable, Business Solutions and Media. They are the country’s only national carrier of the world’s standard GSM/HSPA+LTE technology as Canada’s largest wireless voice and data telecommunications service provider. They are also one of the leading cable service, television and Internet providers.
Over the centuries, the media has played a significant role in the shaping of societies across the globe. This is especially true of developed nations where media access is readily available to the average citizen. The media has contributed to the creation of ideologies and ideals within a society. The media has such an effect on social life, that a simple as a news story has the power to shake a nation. Because of this, governments around the world have made it their duty to be active in the regulation and control of media access in their countries. The media however, has quickly become dominated by major mega companies who own numerous television, radio and movie companies both nationally and internationally. The aim of these companies is to generate revenue and in order to do this they create and air shows that cater to popular demand. In doing so, they sometimes compromise on the quality of their content. This is where public broadcasters come into perspective.
Advertising is as old as civilization itself. They are forever interconnected. If one changes then so does the other. So as our society evolved dramatically by the influence of technology and social media, so did the way we advertised. With the power of technology, advertising gained the ability to be everywhere at once. These locations ranged from billboards, to projector screens that hang from skyscrapers, to even in your homes in the form of commercials. The evolution of advertising in the modern world is both somewhat disturbing and innovative at the same time.
peoples' homes was Brian Lamb, who in addition to being the chairman and CEO of
“Constructing Canada: Do we need a public broadcaster to enhance democracy?” written by David Taras, a professor at the University of Calgary and director of Alberta Global Forum. Taras reinstates the turning point of Canada Broadcasting Corporation (CBC) and their relationship with the Canadian parliament. He addressed on the developments and struggles Public Service Broadcasters (PSB), specifically CBC, encounter in order to continue to telecast. Lastly, he explains that PSB has a major role in maintaining the balance of power between the government and the mass media. PSB were created by the public for the public because a democracy can only happen if everyone cooperates.
Upon arriving in Canada in 2001, Annie White recalls the frustration she experienced with advertising not being true to reality. White argues:
There is American culture and the way of life in American at the time in each advert. The soundtracks were all popular rock or classic song
Canada is a vast country with a strong multiculturalism policy, many distinct regions, and heavy foreign influence. The size of Canada has shaped much of Canadian’s way of life. Communications could not have developed easily or naturally in Canada without relying on technological innovations to bond the country in a communicative society. Canada has been divided into provinces and territories which have extremely different terrains, climates, economies and cultures. These differences create conflicting interests and misunderstandings.
"Tops TV shows in Canada are all American." Digital Home RSS. http://www.digitalhome.ca/2010/06/american-tv-shows-sweep-top-10-in-canada-2/ (accessed January 25, 2014).
When radio was first introduced in Canada it was privately owned, this gave leeway for American companies to absorb the rights to broadcasted content. The Prime Minister at the time, R.B. Bennett became convinced that the “existing system of private radio would almost inevitably lead to the Americanization of a crucial cultural industry.” (Vipond, 2000, p. 41). Therefore regulations were implemented to “contribute to the development of national unity and provide a...
Canada as a nation has been striving to characterize itself as more ?Canadian? for decades. This has included numerous struggles and events such as protests, bans, and the creation of the Massey Commission, to encourage national development in the arts, and support major companies like the Canadian Broadcasting Corporation (CBC) and National Film Board (NFB). However, this has not been an easy task for the Canadian government, as major influences from below the border (the United States) have been captivating the Canadian audiences by large. American media has had a momentous revolutionizing effect on Canada, even through efforts made to define Canada with its own cultural identity.
Canada has a central government designed to deal with the country as a whole. Things like national defense, banking, currency, and commerce are controlled by the central government. All other matters are left to the provinces to deal with. Such as education, hospitals, and civil rights are responsibilities of the states. The Canadian Parliament consists of two houses. Their Senate is made up of 104 members who serve until the age of seventy-five.
The Columbia Broadcasting Company or “CBS” in layman’s terms was founded in 1927 as a radio network under the “United Independent Broadcasters” name, which was a radio-broadcasting network. The name was changed to CBS in 1928, which was the same year that William S. Paley, the son of a cigar making tycoon, took over control of CBS with his fathers financial support. Paley took over CBS for $400,000 and inherited a network that consisted of 22 affiliates and 16 employees. Although he had little technical knowledge of radio, Paley believed he could only attract advertisers if he delivered large audiences. To fulfill this goal, he decided to give CBS programming to local radio stations for free, as long as they agreed to surrender any part of their schedule to advertiser sponsored CBS network shows. In less than a decade, CBS had blossomed to 114 stations from 22 when Paley took over. Another one of Paley’s gifts was his ability to recognize talent, he quickly signed mega stars such as Bing Crosby, Kate Smith and Morton Downey. But such was the case in those days, those stars were quickly lured away by highly popular rival NBC for more money.
The controversy over Canada and America, and who takes after whom has been around for many years. Canada and America are puzzles, two countries that are home to millions of people, living in relative comfort and health. We both have become nations through the help of each other and other nations. Yet, Canada has its own identity as a delightful complexity of cultures and customs, government and heroes. On the other hand, Canadians are simply not Americans by government and technology.