The Vietnam War

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The Vietnam War

“The war on colour television screens in American living rooms has

made Americans far more anti-war than anything else. The full

brutality of the combat will be there in close-up and in colour, and

blood looks very red on the colour television screen”.

The USA declared war on Vietnam at a time of evident mass media

involvement. The technological progress that was made allowed the full

ruthlessness war to be broadcast the people of America. As a result,

the entire course of the war was dramatically changed. The images

shown on the television consisted of distressing images which showed

the full brutality of the war. Filming was not restricted, thus, all

images were uncensored. This was a major problem due to the increasing

number of American with access to television sets, receiving news of

more and more casualties on both sides. The television sets became

such powerful mediums due to the uncensored images and recorded

coverage which horrified the American public.

Source D can be regarded as North Vietnamese propaganda. It shows the

US army surrounded in a jungle, waiting for a surprise attack. This is

referred to as “Guerrilla Warfare”. This source shows the inexperience

and the incompetence of the American soldiers. However, this source

has been distributed on behalf of the North Vietnamese guerrillas who

were the enemy. The famous quote “Propaganda is that branch of the art

of lying which consists in nearly deceiving your friends without quite

deceiving your enemies.” – (Frances Cornford) does not apply in this

case, because the Americans were deceived by this due to the media

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...missed as propaganda because the directors had the benefit of

hindsight while making the film.

The sources discussed all indicate that the era of mass media

involvement contributed to America losing the war. All the sources

effectively change the minds of the American public. However,

different techniques are used such as emotive language and pictures,

cartoons that portray America as wasting money on Vietnam and

propaganda. Other factors could have contributed to the loss of the

war such as financial difficulties and conscientious objectors to the

war. The Vietnamese guerrilla warfare tactic would have certainly

added to the fear and help them win the war psychologically.

In conclusion, the era of mass media involvement definitely

contributed to the ending of the war, for “Truth is the first casualty

of war”.

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