SWOT ANALYSIS:
SWOT analysis alternative name is SLOT analysis .It is one kind of strategic planning tool utilized for assess the Strengths, Weakness, Opportunities, and Threats involved in different sectors like Manufacturing or Business. It is also helpful in project of different sector as well. SWOT ANALYSIS is also shown that internal and External factors which are involved in different sectors and their projects. With this we can identify that this project are favorable or non favorable in different perspectives. SWOT analysis give you companies operation and their business structure with valid information and it is unbiased.
Strengths:
Tata Motors have currently strong revenue in Manufacture commercial vehicle. According to Tata motors 2012-2013 Directory report current revenue is 193583.95.This number shown that strength of Tata motors.
Tata motors is very popular brand in India by it’s commercial vehicle and as well as known for low budget car with high fuel efficiency. For example Tata introduce Indica eV2.this car known for low budget and as well as fuel efficient.
Tata Motors known customer needs and their taste and they developed their manufacturing Commercial vehicle and Passengers vehicle according to their needs and taste.
According to Wikipedia Tata Motors ranked 314 in 2012 in world’s 500 companies. Also they have more than 55,000 Employees which are quality engineer and Research and development sector.
Weakness:
One of the key weakness of Tata Motors have they don’t have any specific strategic Direction in Market.
Tata motors have only produced economical car not luxurious car. It is not known for Luxurious car.
Tata motors have only large consumer based in only some part of Asian countries like India, Pakistan...
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...of money in their Research and Development sector to develop and produce green design car with low efficient and less amount of gas emission. In short they are focusing to make eco-friendly car.
According Environmental Analysis report of Tata Motors shown that they start effort on greener environment with extensive amount of tree plantation and involve in some activities through channel partners and NGOs.
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Legal:
Tata Motors India Legal environment is not steady compare to other countries Like U.K, Australia, Italy etc. For Example United Kingdome have very steady and effective design of legalization.
Although Tata Motors gives equal opportunities to their employee according to country rules and regulation.
Tata Motors were not any single problem for Legal or political in United Kingdome.
Tata Motors also very concerned about their employees Heath and safety
In strategic planning, strength, weakness, opportunity and threat (SWOT) analysis is a tool used to identify those issues most likely to have an impact on a planned change now and in the future (Laureate Education, 2013f; Marquis & Huston, 2015). A SWOT analysis helps an organization further its mission, vision, and values by ensuring the planned change remains true to these statements.
...ry of India and the sales of JLR in other nations such as England that have gave Tata their means for profitability as of right now. This differs from a global strategy due to Tata does not sell a standardized product all around the world and it is clear that Tata does not have a tight, controlled price of products across international markets and locations. Although transnational and multidomestic strategies are fairly close transnational differs from Tatas multinational business operates in several foreign countries, but it delegates strategic decision-making responsibility to its overseas subsidiaries, which operate as autonomous businesses where as transnational contain a varying degree of coordination between foreign nations and create value added features for a global environment but customized implications for regions that Tata doesn’t due besides in India.
However this does not mean that they will be the market leaders when they enter a new overseas market as there are barriers of entry and other
Hence production units for example the exports that take place in Europe and its Ukraine therefore they have competitive advantage with value into the technology. It gone through the acquisition by natural resource seeking for example Tata Company has invested in coal mines in different country and ownership advantage the company that enables them to successfully acquire established goal companies (KUMAR, 2008).Location advantage of Tata motors has the nature of the product and the services which the company requires to invest In plant or an office (Neelankavil and Rai,2009).In addition the Tata Company has a manufacturing with joint venture and Thornburg automotive gives which them a location advantage again in the south East Asia region. Internationalization advantage of Tata motors will help them in having better control over the manufacturing units as licensing option which are issues related to transfer of technology or technology theft. The advantages of own production for Tata company which they have done is introducing a new car called Nano an ultra low cost car
Decline in sales of vehicles in India and Russia impact Ford’s international growth and competitiveness.
I strongly believe that the people who advertise this car is trying tell consumers that their car model is better than their competitors. Unlik...
Almost all car makers around the world are responding to this issue and have begin their research to reduce the risk of climate change. The steps that the car manufacturers have to take to deal with this situation are to reduce the amount of CO2 emissions and waste produced by both of their manufacturing factories and vehicle by implementing new measures in their factories and by looking at using renewable fuels that produce cleaner emission.
General Motors’ competitive strategy from the beginning has always been product differentiation. As GM’s former CEO Alfred P. Sloan stated, GM makes “a car for every purse and purpose’. GM engineers are focused on developing advanced technologies that lead to improved fuel economy, less emissions and a reduced dependence on petroleum. GM aims to target a wide range of consumers whether you’re a student shopping for an economic sub compactor or a farmer needing a powerful yet efficient pickup truck. They are committed to providing fuel efficiency with performance and utility.
Its major competitors in the Indian market are Maruti Suzuki, Tata Motors, Ashok Leyland, Toyota, Hyundai, Mercedes Benz and
Maruti Suzuki core values and commitments are towards innovation, quality,partnership, openness and learning. Maruti Suzuki makes 1.5 milion cars every year that is one car for every 12 seconds. Maruti Suzuki is not only the largest car manufacturer in India, but also transformed in to various sector like the largest car product manufacture , financials, lnsurance, according to the Indian way of Life.The list of services provided by Maruti Suzuki arehas follows:
Tata Motors was established in 1945 as Tata Engineering and Locomotive Co. Ltd for manufacturing automobiles and other engineered products. In 2008-09 the revenue of the company was Rs.25, 660.79 crores (USD 5.5 billion), making it the biggest automobile company in India. It is a leader in commercial vehicles in each segment and the world’s fourth largest truck manufacturer and second largest bus manufacturer.
Ratan Tata during his tenure led the Tata Group of Companies for 21 years and established Tata as a world brand. Ratan Tata identified the needs, aspirations and drives of the people and accordingly responded to provide it in various ways (automobile, tea, power, health, fundamental research). He has given the hope to fulfill it through words and actions (Nano). He led the Tata Group with the qualities such as courage, creativity; risk bearing ability, social sense, sense of employee training and development and ultimately having a quality concern about the
Indus Motor Company has a policy of “Customer First” (IMC, 2013, p. 49). Meaning, for IMC, customers certainly matter to a very high extent, so it comes to bargaining power it is safe to say that it is not low. The amount of surveys by IMC also shows how much it values its customers. Given the trust IMC has provided Pakistani customers for them to depend on it, customer’s demand for high quality and durable vehicles (Qeemat, 2012), IMC does have some grip over as its customer base is quite loyal.
...al combustion vehicle emissions. Sustainable practices, technology, collaborations are producing a new breed of vehicles aiming for a greener future for the world. These efficient vehicles seek to forge a green future.
As Tata Motors is an automobile company, the raw materials required in production of a car or a vehicle include aluminium, copper, platinum, palladium, rhodium, steel and zinc. The prices for these materials have been increasing in the recent years. An increase in price of input materials could severely impact its profitability. Additionally, increases in fuel costs also pose a significant challenge to automobile manufacturers worldwide, especially in the commercial and premium vehicle segments where increased fuel prices have an impact on