Saul Bass Research Paper

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Saul Bass and Steven Chorney are just two of the designers that tremendously influenced one of the most exciting forms of advertising and design. Both of these designers are well known for contributing unique designs to the film industry. They supplied their artistic talent by creating movie posters and title sequences, which are important because they set expectations and make an audience excited for motion pictures. Often people say the phrase “never judge a book by its cover”, but in the film industry the posters and trailers can sometimes affect the outcome of success or failure a movie has. Saul Bass was born in 1920 in the Bronx, New York. He went to James Monroe High school and went on to study part time at The Art Students League after graduating. Not long After, he was being taught by Gyorgy Kepes, A successful Hungarian-American artist and educator, at Brooklyn College. Living in Hollywood, in the 1940s, he created print advertisements for multiple films. This is how he began his career that would lead him to change the future of design in the motion-picture industry. …show more content…

He seen how the sheer theme could be creatively expressed in the first few minutes. He used moving type and geometric shapes to create iconic designs for famous movies like The Man with the Golden Arm and Psycho. Even with his newfound talent in title sequencing, he still continued creating posters. His most popular were made for Vertigo and Autonomy of a Murder. Saul was award winning for his films that he created and was the first person to make title sequencing and storyboarding an important factor in film, all while designing some iconic pieces that will continue to live on forever in the future of graphic design. Saul Bass died april 25, 1996, but he continues to inspire designers and his contributions to graphic and film design still live and thrive

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